adjustment involves adding two more criteria – profit margins and cash flows. The second adjustment involves redefining the breaking points between the high and low of the relative market share and market growth rate averages of the industry and/or the company. The third adjustment is to add two more strategies – freeze and cut. Using all these adjustments provides better flexibility for BCG matrix analysis in a shrinking economy and recession. 1 ANZMAC 2009 Page 2 of 6 Adjusting the BCG Matrix
Words: 2059 - Pages: 9
Case Study 2 – “The Case of the Unpopular Pay Plan” “The Case of the Unpopular Pay Plan” discusses how the company Top Chemical decides that they need to change their current pay plan to more closely resemble their quality control program. Currently their pay plan is set up where employees receive raises based on seniority. The senior management would like to change the pay plan to complement the quality program. In the quality program employees are on teams. The proposed pay plan would reward
Words: 1165 - Pages: 5
Frito-Lay division B. Implications on performance of cola industry 1. CSDs made up a substantial share of 2000 US Liquid Consumption (See Exhibit 4), but this doesn’t make them immune to risk a. Declining stock prices show a corrected over-valuation of companies (See Exhibit 4) b. Declining growth rates for carbonated soft drinks and increasing non- carbonated beverage growth rates further threaten industry performance (See Exhibit 4) 2. International markets are an important source of revenue (See Exhibit
Words: 1805 - Pages: 8
models, and multistep approaches might not include sufficient implementation guidance. Recent studies reveal that change efforts often suffer a dismal fate. Some research indicates a failure rate of one-third to two-thirds of major change initiatives (Beer & Nohria, 2000; Bibler, 1989); more pessimistic
Words: 8761 - Pages: 36
Price: The New York Yankees pricing strategy is largely constructed around the tickets offered to their games due to the simple fact that revenues generated from tickets contribute to over half of the New York Yankees annual revenue (Bloomberg, 2013). The Yankees offer four general types of tickets for sale; these are regular season single tickets, premium tickets and season tickets. Each one varies in price and product/service provided, and even within each subset
Words: 967 - Pages: 4
In the context of the UK’s total ban on tobacco advertising and the potential future restrictions on alcohol advertising, critically review the debate between the strong or weak theories with regard to the effectiveness of advertising bans. The effectiveness of advertising bans has been a debated for many years. There are two dominant theories of the debate regarding the nature of how advertising works: the strong theory and the weak theory. The strong theory coined by John Philip Jones holds
Words: 2348 - Pages: 10
2.www.peapod.com 2.1 Introduction- Peapod is wholly owned subsidiary of international food provider Royal Ahold, and works in partnership with Ahold USA supermarket companies Stop & Shop, Giant Food Stores (Giant-Carlisle) and Giant Food (Giant-Landover). Founded in 1989 by Brothers Andrew and Thomas Parkinson, Peapod has grown from a small, family-run shopping and delivery service in Illinois to America's leading Internet grocer, delivering more than 23 million orders across 24 U.S. markets
Words: 5269 - Pages: 22
tell them that their father was not coming home from a business trip and that they were going to get divorced. After the divorce Emily Wilson left her children to be raised by her parents, Fayette and Ella Griffith, while she went to study at the Boston College of Osteopathy to better herself and eventually become a doctor. This had a great impact on Bill and he later wrote to his mother that “this certainly did something to me that left a very deep mark” (Cheever 22-24). Bill needed a lot of intellectual
Words: 3215 - Pages: 13
sellers’ and buyers’ conduct, which, in turn, determines end performance.3 The academics call this the structuralist view, or environmental determinism. Taking market structure as given, much as military strategy takes land as given, such a view drives companies to try to carve out a defensible position against the competition in the existing market space. To sustain themselves in the marketplace, practitioners of strategy focus on building advantages over the competition, usually by assessing what competitors
Words: 7586 - Pages: 31
with more than 50,900 stores in 16 countries, of which nearly 10,200 are in North America, and the company has more outlets than any other retailer or food service provider. July 11 (7/11) is the official birthday of the 7-Eleven® convenience store chain. The company celebrates its 86th birthday this year. In 1927, convenience retailing began simply enough when an employee of Southland Ice Company in Dallas started selling milk, eggs and bread from the ice dock. Soon, the convenience store was born
Words: 1091 - Pages: 5
