International Journal of Management and Strategy (IJMS) 2011, Vol. No.II, Issue 3, July-Dec 2011 http://www.facultyjournal.com/ ISSN: 2231-0703 GREEN MARKETING: A STUDY ON INDIAN YOUTH Aditya Maheshwari, Student – PGDM, Institute of Management Technology, (IMT),Ghaziabad, INDIA Dr. Gunjan Malhotra, Asssistant Professor, Institute of Management Technology, (IMT), Ghaziabad,INDIA ABSTRACT People around the world are becoming more aware of the environmental stresses humans are placing on
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Introduction to Business Strategy: Contributions of Leading Management Gurus. The nature of strategy and strategic decisions – characteristics of strategic decisions – levels of strategy – vocabulary of strategy. Strategic Management – the strategic position – strategic choices – strategy into action. 1. What is strategy? 2. Strategic Management 1. War 2.Banking Industry 1. The Great Escape 2. Yes Bank: Competitive Strategy of a Late Entrant Chapter 1 (Text Book) 4 1 & 2 2. Understanding Strategy Development:
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4) Statement of the problem; 5) Hypothesis (Optional); 6) Assumption (Optional); 7) Scope and Delimitation; 8) Importance of the study; 9) Definition of terms. 1) Rationale (Background of the study) -Describe the problem situation considering global, national and local forces. Justify the existence of the problem situation by citing statistical data and authoritative sources. Make a clinching statement that will relate the background to the proposed research problem. 2) Theoretical Framework
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REGULATIONS - 2009 CURRICULUM I TO IV SEMESTERS (FULL TIME) MASTER OF BUSINESS ADMINISTRATION (MBA) SEMESTER – I |Code No. |Course Title |L |T |P |C | |BA9101 |Statistics for Management |3 |1 |0 |4 | |BA9102 |Economic Analysis for Business |4 |0 |0 |4
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GLOBAL SOURCING MANAGEMENT AASM04-J LONG QUESTIONS AND ANSWERS STUDY UNIT 1 1. FACTORS INFLUENCING THE INTERNATIONALISATION OF BUSINESS The last two decades have seen rapid changes in the global economy. National economies are becoming more integrated. A single, interdependent, global economic network has gradually developed and is still in the process of unfolding. Global megatrends which continue to influence the international business world include technological innovation; the shift
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number of person employed in a particular organization. Small firms cover a wide variety of firms ranging from the single proprietor business, independent business owners who employ a handful of workers. The central bank of Bangladesh defines any business having a “Net-Worth” of up-to Tk. 10 Million or number of employees between 10 to 50 persons as small and business having a “Net-Worth” between Tk. 10 to 100 Million, or employees between 50 to 100 persons as Medium enterprises (Ahmed at al, 2011)
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Introduction : The strategy can be defining as " the direction and scope of an organization over the long term" .So many companies only have been small or large should be to have an effective and successful strategy to achieve its growth goals in the market. Where to put effective strategies to help it's to enter the competition in the local or international markets. And strategic planning includes the ability to predict the capacity and compatibility between self-organization capabilities and
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execution in real situations. 3. To develop and encourage the entrepreneurial capabilities of young generation to make them effective change agents. 4. To meet the demand for trained and professional people in the country at the top level management of business and industrial organizations in the light of the new economic and industrial policy of the country. 2. COURSE DURATION The MBA (Full Time) programme of Mahatma Gandhi University shall be spread in two years duration with 4 Semesters. Each semester
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Last week's Economist article told us that "humility" is the secret sauce of global leadership. One of this week's articles tells us that "judgment is what matters most." Richard Lyons tells us global leaders need to be “creative’ and “ambiguity tolerant”. The Jesuits seem to think self-awareness is the key. Another article tells us that multilingualism is important to seeing the world “through others’ eyes”. The Wall Street Journal article gives you very good advice about the kind of leader you
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International Competitive Marketing Strategies Market Selection Decisions and Entry Strategies Management of Exporting and Importing International Marketing Operations and Planning Product and Brand Decisions for International Marketing Service Strategies for International Marketing International Channels of Distribution and Logistics Management Pricing Decisions in International Markets Integrated International Marketing Communications International Business-To-Business Marketing Retail Internationalization
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