The Marketing Mix

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    Long John Silvers Marketing Mix

    Silvers Marketing Mix Long John Silvers is a fast food establishment that started back in 1969. It started with one restaurant that grew to many more by the 1980's. As they learned how to market their products over the years, they became a well known word around town for their seafood meals that were boasted to be a much better price and deal than going to a real seafood restaurant. In this paper, we will examine the marketing mix and how it effects Long John Silvers. The marketing mix has four

    Words: 1436 - Pages: 6

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    Bsbmkg502B Establish and Adjust the Marketing Mix

    Assessment Task 1
 BSBMKG502B Establish and adjust the marketing mix 1. Introduction! The Braaap organisation is a motorcycle manufacturing company driven by a vision of making motorcycling more enjoyable and more accessible. Braaap’s initial vision was to create “WorldClass” motorcycles that are high quality, unique and affordable. Braaap is an emerging company amongst an industry dominated by a few well-established brands.! This report will examine the products and services offered by Braaap,

    Words: 2288 - Pages: 10

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    Marketing Strategy and Martketing Mix of Frooti

      * Introduction   *Scope of project   *Objective of project   2. CHAPTER ± II   * Company profile   *Industry profile   *Beverage preparation section   *Sidel section   *Marketing  strategy   *Marketing Mix   3.CHAPTER ± III   *Research Methodology   4.CHAPTER ± IV   *Marketing survey   & Data Analysis 5. CHAPTER ± IV *SWOT Analysis   *Recommendations   *Suggestion   6.CONCLUSION   7.LIMITATION 8.BIBLIOGRAPHY 9.QUESTIONNAIRE

    Words: 6101 - Pages: 25

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    Implement the Right Digi Marketing Mix!

    The traditional digital marketing mix – Product-Place-Price-Promotion-People is equally applicable to online marketing. There practically is no difference; in fact the digital platform is simply another channel to implement the principles of marketing, probably in a more effective way. It is extremely important for a brand to be able to identify the right target audience. In depth analysis is the key to understand where the potential lies. It is extremely important to create a positive buzz about

    Words: 569 - Pages: 3

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    Marketing Mix Management for Spoon Soup

    Spoon provide a set of their own product mix or assortment of product line. Product mix would include four main dimensions, width, length, depth and consistency. The width of a product mix is known to be the number of product lines the company carries. In the instance of The Soup Spoon, they have a width of four product lines which includes Soup, Sandwich, Salad and Sides. The length of a product mix pertains to be the total number of items in the mix. The Soup Spoon sustains a length of eleven

    Words: 2793 - Pages: 12

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    Marketing Mix, Case Study

    Award Winner UK market valued at £480 million per year Innovative rival, Huggies, gained 30% of the market by 2000 Huggies built relationships with mothers using interactive marketing Mothers showing greater independence in decision making © The Institute of Direct Marketing 2002 1 © The Institute of Direct Marketing 2002 2 Projected Market Share Graph The Objectives To rebuild the brand and gain greater market share 55 50 45 40 35 30 Feb- Mar- Apr- May- Jun- Jul- Aug- Sep- Oct-

    Words: 655 - Pages: 3

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    Establish and Adjust the Marketing Mix

    Prepare to develop spreadsheets Submission details Student name | Rongzhi Nie | Student no. | 140368 | Assessor’s name | Deyaco | Task no. | 1 | subject | Develop and use complex spreadsheets | 1. Setup or adjust your workstation, desk or work area in accordance with ergonomic considerations, the practical layout of necessary documents and occupational health and safety requirements. a. Use the checklist in Appendix 2 to setup or adjust your work area. | Yes | No | Are you

    Words: 1645 - Pages: 7

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    Bsbmkg502B Establish and Adjust the Marketing Mix

    | |Unit Title |Establish and adjust the marketing mix | |Assessment No. |1 | |Assessment Title |Report – Evaluate and determine the marketing mix | |STUDENT DETAILS

    Words: 652 - Pages: 3

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    Marketing Mix of Bharathi Airtel

    ) Company Overview Bharti Airtel Limited (Bharti Airtel) is a provider of an integrated telecommunication service, based in India. The company is principally involved in the business of operating telecom services in the Indian Subcontinent. The company’s telecommunication business is broadly categorized into three service units namely, Mobile Services, Telemedia Services and Enterprise Services. The Mobile Service unit provides mobile and fixed wireless services using global system for mobile (GSM)

    Words: 2531 - Pages: 11

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    Case Study the Marketing Mix

    merchandisers as well as specialty stores. In reaching global markets, Prince should first determine the market size as well as the expected growth for their products. They need to determine what competition they may be facing and the cost of marketing in another country and if this sport is compapatible within that country. A few countries that meet this criteria are Germany, Australia, and France.

    Words: 518 - Pages: 3

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