CASE – 1 INTERNATIONAL CASE: MCDONALDS’S – SERVING FAST FOOD AROUND THE WORLD Ray Kroc opened the first McDonald’s restaurant in1955. He offered a limited menu of high-quality, moderately-priced food served in spotless surroundings. McDonald’s QSC&V (quality, service, cleanliness, and value) was a hit. The chain expanded into every state in the nation. By 1983 it had more than 6,000 restaurants in the United States and by 1995 it had more than 18,000 restaurants in 89 countries
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Page No. | Introduction | 1 | Background Note | 2 | The Growth Strategy | 3 | Going Global | 5 | The Challenges | 7 | The Road Ahead | 9 | Exhibits | 10 | ------------------------------------------------- Keywords: Chery Auto, Chinese Automobile Industry, Independent Innovation, Pricing Strategy, Car Manufacturing Industry, Reverse Engineering, Shanghai Automotive Industry Corporation, Six Sigma Process, Independently-designed Models, Intellectual Property Rights, Branding, Vertical
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What is electric car Electric car is an alternate fuel automobile that uses electricity instead of petrol or diesel. These automobiles have electric motors and controllers used for propulsion. These vehicles do not use the traditional or the common methods of propulsion like ICE (internal combustion engine). These cars are energy efficient and are capable of reducing city pollution because of the zero tail pipe emission. The functioning of the cars greatly depends on the quality of the battery
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CHENNAI AUTO FOCUS QUICKLY BusinessLine FRIDAY, SEPTEMBER 19, 2014 AMP 2026: Get the ecosystem in place first As India seeks a greater role in the auto space, some basic challenges need to be met MURALI GOPALAN Suzuki Motor recalls 453,225 minivehicles in Japan Suzuki Motor Corp issued a recall for 453,225 minivehicles in Japan, to fix flaws in the blower fan motor of the air—conditioning. The Japanese carmaker also issued a recall for hundreds of minivehicles in Hong Kong, but
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Examine changes of the new car industry within Germany and China Over 2007-2012 For this assignment I’ll be using information drawn upon findings from such sources as Keynote, Mintel and other online formats. The type of research that will be conducted will be secondary research, this will allow me to evaluate the key changes observed over a period of five years from 2007- 2012 of the new car industry; within Germany and China. Items that will be covered will be, commenting on similarities or
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Thomas D. Lairson Forthcoming in Wenxian Zhang and Ilan Alon, (eds.) A Guide to the Top 100 Companies in China, Edward Elgar, 2010. Chery Automobile Company Chery Automobile Co. Ltd. (奇瑞汽车股份有限公司) is one of the most important of Chinese automobile manufacturers. Though it remains owned by the local government of Wuhu, and is by no means the very largest of China’s car companies, Chery has been able to compete effectively in a very crowded domestic market and has established a significant
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mind, she took a morning tea break at the campus cafeteria and ordered a latte. Then her cell phone beeped to alert an incoming message from her husband, Lachlan. As she nervously picked up the phone and read the four-word message – ‘it’s done, go ahead’ – she realized in that instant that there was no going back now: Lachlan had just signed a two-year contract with his employer to move their family to China, and it was happening in six weeks time. Taking a deep breath as she walked back to her office
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market and take them to right destination. Various years of this business strategy has given them key position on the aviation market. In other words, the economic potency of REX is increasing along this chain of organization growth. Having going ahead out as slightly diminutive operation, REX have continuously mature into their present place, currently, they account for more than a third of the general fleet of passenger airlines in the Australian market. As already mentioned, REX have played a
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Case Analysis #1: Boldflash Group 3: Phillip Prince & Raven Summers Management 372-902 February 24, 2014 Cross-functional teams are vital in many businesses, because it increases productivity, enhances communication between departments, and leads to overall success in a company. Boldflash is a company that has fallen behind on this front, and is thus struggling to keep up with its competitors. Roger Cahill, the new vice president of the Mobile Division, is faced with the challenge of
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N6A 3K7; phone (519) 661-3208; fax (519) 661-3882; e-mail cases@ivey.uwo.ca. Copyright © 2012, CEIBS Version: 2012-06-19 tC It was April 10, 2011, when Gianluca Castelletti, head of Whirlpool’s Asia International Procurement Office in Shanghai, was informed by his colleagues that the company was about to launch a new refrigerator model in just six months. With the current worldwide focus on energy saving, and as one of the biggest home appliances producers, Whirlpool China planned to
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