CHAPTER 1 WHAT IS ETHICS?* Stories about “unethical” behavior in business abound. The recent scandals permeating the financial services, savings and loan, and other industries have caused a growing concern about ethics in the workplace. Success often appears to be measured in only dollars. The claim that “greed is good” seems to reflect the behavior of many people in our society. Indeed, the desire to possess more and more seems pervasive—and business, like other institutions, reflects the
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needs to be created each week. —Sir John Daniel, 1996 T By John seely Brown and Richard P. adler he world has become increasingly “flat,” as Tom Friedman has shown. Thanks to massive improvements in communications and transportation, virtually any place on earth can be connected to markets anywhere else on earth and can become globally competitive.1 But at the same time that the world has become flatter, it has also become “spikier”: the places that are globally competitive are those that have
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Globalization is the process of international integration arising from the interchange of world views, products, ideas, and other aspects of culture.[1][2] Put in simple terms, globalization refers to processes that promote world-wide exchanges of national and cultural resources. In particular, advances in transportation and telecommunications infrastructure, including the rise of the Internet, are major factors in globalization and precipitate further interdependence of economic and cultural activities
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|[pic] |BA 388T Strategic management | | |Section 02310 | | |SPRING 2014 | Professor Stephen E. Courter Class
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Page 63 DOES NICHE MARKETING LEAD TO BUSINESS SUCCESS? THE CASE OF M.C. TAMURA Luz T. Suplico-Jeong, De La Salle University-Manila ABSTRACT Does market niching lead to business success? Maria Cecilia G. Tamura has used this strategy in managing her businesses. These businesses are Okasaki Industrial Corporation, which is engaged in import and export, and Airily Corporation which is mainly a Business Process Outsourcing (BPO) company. The case discusses how a female employee, who later became
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Effective global leadership requires a global mindset The Author Dr. Stephen L. Cohen is Founder and Principal for the Strategic Learning Collaborative and was formerly Senior Vice President of Global Solutions for Right Management's Lead and Develop Center of Excellence. He is located in Minneapolis, Minnesota, USA and can be reached at steve@strategicleadershipcollaborative.com. Abstract Purpose – The purpose of the paper is to conduct a global literature review and develop a viewpoint on
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Transport and Environment in a Globalising World 10-12 November 2008, Guadalajara, Mexico The Impacts of Globalisation on International Air Transport Activity Past trends and future perspectives Ken Button, School of George Mason University, USA NOTE FROM THE SECRETARIAT This paper was prepared by Prof. Ken Button of School of George Mason University, USA, as a contribution to the OECD/ITF Global Forum on Transport and Environment in a Globalising World that will be held 10-12 November 2008
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if you find some answers from the textbook or other resources, paraphrase them thoroughly and add references or URLs as follows: • Example 1: Infosys is one of the exemplary companies that provide outsourcing services globally (Thomas L. Friedman, “The World is Flat,” p. 110). • Example 2: SAP provides various core business functions, such as finance, human resource, and manufacturing (http://www.nytimes.com/2008/08/25/technology/25sap.html). Instruction 2: Only cite the reliable sources
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Thoughts of Management Gurus Case Analysis On MARKETING MYOPIA By Theodore Levitt Introduction Marketing myopia is a term used in marketing as well as the title of an important marketing paper written by Theodore Levitt. This paper was first published in 1960 in the Harvard Business Review; a journal of which he was an editor. One of the most important marketing papers ever written was that on ‘Marketing Myopia’ by Theodore Levitt. Some commentators
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Where Is Utopia in the Brain? DanieL s. Levine Introduction The designer of utopian societies, whether fictional or real, often confronts the limits of what is possible for members of our species. But how severe or flexible are those limits? The explosive growth of behavioral neurobiology and experimental psychology in the last decade has produced many results on the biological bases of social interactions. This growth suggests that we can now look to science for some partial answers to the question
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