INDEX SR.NO. CONTENTS 1 Introduction 2 Market Research 3 Market Research For Business Planning & Growth 4 Tanishq – An Introduction 5 Locating Tanishq 6 Product Line & The Collections 7 Tanishq For You 8 Tanishq Retailing 9 Marketing 10 Tanishq Marketing Strategy 11 The Jewellery Market 12 Some of Tanishqs Competitors 13 Tanishq – Market Research 14 Tanishq – The Turnaround Story 15 Promotion, Advertising & Public Relation 16 Tanishq In The News 17 Globalization INTRODUCTION
Words: 12897 - Pages: 52
Art in the dark: the ritual context of Buddhist caves in western China Robert Sharf Preamble One can imagine a simpler time, when art was ‘art’ because it engendered an ‘aesthetic experience’, a time when art was understood with reference to beauty, and beauty was something that could not be reduced to utility or function alone. Just as the New Critics approached a work of literature through ‘close reading’, the meaning of a work of art could be deduced, it was presumed, from a close
Words: 17731 - Pages: 71
graphic arts, but foremost among them stands the representation of the musical sound itself, the art of musical notation. Among the manifold forms the written image of music has taken are letters or syllables, to represent individual tones, and symbols to represent groups of them. But a more advanced approach is expressed in notation guided not only by the wish to fix the immediate impression of a given musical sound but by the attempt to
Words: 19702 - Pages: 79
The Ambiguity of Weeping. Baroque and Mannerist Discourses in Haynes’ Far from Heaven and Sirk’s All That Heaven Allows. Jack Post Abstract Although Douglas Sirk’ All That Heaven Allows (1954) and Todd Haynes’ Far from Heaven (2002) are both characterized as melodramas, they address their spectators differently. The divergent (emotional) reactions towards both films are the effect of different rhetorical strategies: the first can be seen a typical example of baroque discourse and the latter
Words: 10125 - Pages: 41
Lowered 5. Self-Images for Everybody 6. RX for Our Secret Distresses 1. Marketing Eight Hidden Needs 8. The Built-In Sexual Overtone 9. Back to the Breast, and Beyond 10. Babes In Consumerland 11. Class and Caste in the Salesroom 12. Selling Symbols to Upward Strivers 13. Cures for Our Hidden Aversions 14. Coping with Our Pesky Inner Ear 15. The Psycho-Seduction of Children 16. New Frontiers for Recruiting Customers PERSUADING US AS CITIZENS 17. Politics and the Image Builders 18. Molding
Words: 85598 - Pages: 343
ANCIENT INDIAN CIVILIZATION INTRODUCTION In the 1920s, a huge discovery in South Asia proved that Egypt and Mesopotamia were not the only "early civilizations." In the vast Indus River plains (located in what is today Pakistan and western India), under layers of land and mounds of dirt, archaeologists discovered the remains of a 4,600 year-old city. A thriving, urban civilization had existed at the same time as Egyptian and Mesopotamian states — in an area twice each of their sizes. The Indian
Words: 6134 - Pages: 25
.. .. | | . |A Modest Proposal | |By Jonathan Swift (1667-1745) | |A Study Guide
Words: 7460 - Pages: 30
5 4 3 2 1 2001004052 CIP Contents I NTRODUCTION ix ACKNOWLEDGMENTS xiii C HRONOLOGY OF MAJOR EVENTS xv GE N E RAL BAC KGROU N D DE FI N ITION S AN D M ETHODS . . . 3 History and Sources . . . Religious Beliefs . . . Signs and Symbols . . . Membership, Community, Diversity . . . Leadership, Authority, Organization . . . Personalities and Powers . . .
Words: 245202 - Pages: 981
Student Learning Guide Counselling Methods 1 © South African College of Applied Psychology (Pty) Ltd Developed and produced by the South African College of Applied Psychology Sunclare building, Claremont, Cape Town, 7708, South Africa. 2012. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by means of electronic, mechanical, photocopy, recording or otherwise without the prior written permission of the publisher. Copyrighted materials reproduced
Words: 21776 - Pages: 88
Navarasas Human life is a rich fabric that is given colour and texture by the many happenings that shape it. The mundane actions that characterize every day as well as the extraordinary happenings that make and keep our lives interesting are all threads that get woven together to form this tapestry. The one thing that is common to all these threads is the fact that they evoke feelings in us, we respond to them with our emotions before they can become a part of our internal life. Indeed, life can
Words: 6294 - Pages: 26
