MNUALLL/301/0/2013 Tutorial Letter 101/0/2013 General tutorial letter for proposal, dissertation and thesis writing MNUALLL Year module Department of Health Studies IMPORTANT INFORMATION: This tutorial letter contains important information about your module. Note: Copyright pertaining to Mouton (2006) has been ceded to Unisa CONTENTS Page 1 2 2.1 2.2 2.3 2.3.1 2.4 2.5 2.6 2.7 2.8 3 3.1 3.2 3.3 3.4 3.5 4 4.1 4.2 4.3 4.4 4.5 4.6 5 5.1 5.2 5.2.1 5.2.2 2 WELCOME ................................
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Selling ideas can be a very challenging process for a marketer to carry out, particularly when the ideas are centred on modifying someone’s particular beliefs and lifestyle choices. Social marketing is a concept that is used to market this selling of ideas and in this report we shall examine the concept of social marketing in relation to alcohol abuse in Scotland. We shall look to devise a direct marketing campaign to provide a solution to the problems behind alcohol abuse in Scotland. We shall
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| |The cultural and social influences on the buying behaviour process: the Pirelli RE case study | | | |
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CHAPTER I THE PROBLEM AND ITS BACKGROUND Introduction Education is the action or process of educating or being educated. But being educated not only means that you have learned all the knowledge you may need to succeed in life. There are factors that define success, acquiring all the learning and knowledge we may need and of course having the right attitude and proper values in facing all the challenges that we may encounter in life. Family is the basic unit of the society, our first school
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Marianne Shalimar g. del Rosario CHAPTER 2: Rebyu ng mga Kaugnay na Literatura at Pag-aaral And edukasyon ay isang bagay na mahalaga na dapat taglayin ng isang indibidwal. As it defined, it is a form of learning in which the knowledge, skills, and habits of a group of people are transferred from one generation to the next through teaching, training. Moreover, it frequently takes place under the guidance of others, but may also be autodidactic. Any experience that has a formative effect on the way
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THE ROLE OF IT IN TOTAL QUALITY MANAGEMENT UDREA ROXANA MARIA GROUP:136 AFFILIATION: ACADEMY OF ECONOMIC STUDY OF BUCHAREST, ROMANIA Change for the better Abstract The aim of this study is to demonstrate, using a theoretical model, how a company should address the concept of Total Quality Management in order to reach business excellence and customer satisfaction. Nowadays, economists confront with a large amount of factors that make the existence of a company in the market much more
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. . . . .5 Conceptual Framework . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Scope and Delimitation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8 Chapter II: Review of Related Literature and Studies Foreign Literature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Local Literature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Foreign studies . . . . . . . . . . . .
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UNIVERSITY Department for Marketing and Statistics March 2012 Diet and eating habits at the transition to motherhood: Influencing factors, self-developed coping strategies and how the public and private sector can support the maintenance of a healthy diet Master Thesis Master of Sciences in Marketing Author: Supervisor: Sandra Denise Kunz Petersen Jessica Aschemann-Witzel EXECUTIVE SUMMARY PURPOSE – The purpose of this study is to gain a deeper understanding of the changes in diet and eating behavior
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1. Introduction ‘Knowledge is power’, an old saying from Francis Bacon, which is considered as a true statement that has been recognised for a long time (Greco, 1993; Nielsen and Rasmussen, 2011). Especially, in recent 20 years, the interest and importance of knowledge in organisations has been increased remarkably in both theoretically and practically (Cheema, 2010; Knight and Howes, 2003; Rasmussen and Nielsen, 2011). The reason is revealed by Migdadi (2009) and Politis (2005), in the new economy
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examines the attributes which influence customers’ decisions to purchase fast food products in Malaysia. Despite vague definition of the ‘quality’ term by each individual, this study takes a step in determining the customer’s significant quality attributes towards the overall food quality dimensions. The findings of the study indicated that generally Malaysian consumers place relatively high level of importance on food freshness, followed by presentation and taste of the food. However, less importance
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