attention in academic research. Within the international business (IB) context there are very few academic studies that seek to analyze and compare the different geographical mobile phone markets from the viewpoint of competition. This thesis examines competition in the mobile phone markets of the United States and Europe in light of interviews and secondary data covering years 2002 - 2011. The framework used for the analysis is founded on concepts drawn primarily from industrial organization (IO) economics
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Abstract The fast food industry is on in an upward trend. The demand itself is growing each year as it offers an easy, delicious and time saving way to grab a bite. With the hectic lifestyle nowadays, it is no surprise that more people tend to eating-out in fast food restaurants. Thus, fast food restaurants are competing among each other, advertising their brands in order to attract customers. As the customers now have a huge range of fast food patterns and restaurants to choose, local fast food
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YUSOF TABLE OF CONTENT 1. CHAPTER 1: INTRODUCTION Page 2.1. Background of the Study 3 2.2. Problem Statement 4 2.3. Research Objectives 5 2.4. Significance of the Study 5 2.5. Scope of the Study 6 2. CHAPTER 2: LITERATURE REVIEW 3.6. Introduction 7 3.7. Previous Studies of Literature Review 7 3. CHAPTER 3: RESEARCH METHODOLOGY & DATA SOURCES 4.8. Introduction
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1042-2587 © 2008 by Baylor University E T&P The Effect of Small Business Managers’ Growth Motivation on Firm Growth: A Longitudinal Study Frédéric Delmar1 Johan Wiklund This study addresses the role of small business managers’ growth motivation for business growth, taking into account the important effects of previous motives and feedback from earlier performance. We hypothesize that small business managers’ growth motivation has a unique influence on firm outcome measured as growth in sales
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Market Segmentation - A framework for determining the right target customers BA-thesis May 2010 By Nynne Larsen Supervisor: Mariette Ulbæk Aarhus School of Business Table of contents 1. 2. Summary ........................................................................................................................................ 1 Introduction ................................................................................................................................... 3 2.1 Delimitation
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Tijdschrift voor Econoniie e n M a n a g e m e n t Vol. XLI, 4, 1996 A Review of Brand-Loyalty Measures in Marketing by M. MELLENS", M. G. DEIh;ircs. iriight ;-',ISbe easier 2 to zhoose the right decision unit (condition d). They are usualiy based on surveys, and it may be possible to get data from the decision maker rather than the puxchaser by asking questions 410 the righe individual, Finakiy, they give insight into the rnoiivations for the corrsr~mer's cinoice behaviur, and these mativations
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Bousmaha Baiche SAGE Publications London • Thousand Oaks • New Delhi To my wife, Ursula © Nicholas Walliman 2001 Chapter 2 © Dr Bousmaha Baiche 2001 First published 2001 Apart from any fair dealing for the purposes of research or private study, or criticism or review, as permitted under the Copyright, Designs and Patents Act, 1988, this publication may be reproduced, stored or transmitted in any form, or by any means, only with the prior permission in writing of the publishers, or in the
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INTERCULTURAL BUSINESS COMMUNICATION Introduction Due to globalisation and the rapid development of multinational firms, intercultural communication poses new challenges to the managers. In specific, the companies who extended their businesses in foreign countries faced the cross-cultural communication problem, where greater the cultural difference is more likely problem in communication. In order to achieve the goal of the organisation by the way of communicating with each other, it is an important
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Evol. Inst. Econ. Rev. 4(1): 143–170 (2007) ARTICLE Econo-physics: A Perspective of Matching Two Sciences Yuri YEGOROV Institute for Advanced Studies, Stumpergasse 56, A-1060, Vienna, Austria, and University of Vienna, Department of Industry and Energy, Brünner Strasse, 72, A-1210, Vienna, Austria. E-mail: yegorov@ihs.ac.at Abstract The present article marks some potentially fruitful dimensions of economic research based on principles of economic theory but using more analogies with physics
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Effectiveness of Corporate Social Responsible practices handled in the petroleum industry in Bangladesh: A case study of Shell By Delwar 2014 Dissertation submitted to Anglia Ruskin University in partial fulfilment of the requirements for the Masters Programme Abstract The research issue is that multinational organisations in the petroleum industry such as Shell and British Petroleum are being pressurised by their stakeholders to take responsibility for
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