MP-APPENDIX B STUDENT MARKETING PLAN FOR “myEcare.com” My Tran Nguyen Marketing Unit 7 6/17/12 A Marketing Plan Presented by: My Tran Nguyen Table of Contents Page 1. Background 1 2. Strategic Focus and Plan 1 Mission Statement 1 Goals 1 Competitive Advantage 2 3. Situation Analysis 2 SWOT Analysis 2 Competitor Analysis 3 Company Analysis 3 Customer Analysis 4
Words: 3081 - Pages: 13
Managing Accounting Name: Institutional Affiliation: Date of Submission: Table of Contents Introduction 3 Task 1 3 Assessment criteria 1.1 3 Assessment criteria 1.2 4 Assessment criteria 1.3 4 Assessment criteria 1.4 6 Assessment criteria 1.4 7 Section 2 8 Assessment criteria 2.1 8 Assessment criteria 2.2 8 Assessment criteria 2.3 10 Section 3 11 Assessment criteria 3.1 11 Assessment criteria 3.2 13 Assessment criteria 3.4 15 Zero-based budgeting 16 Top-down budgeting
Words: 5762 - Pages: 24
Questions: 1Introduction to OM: OM Q&A -1 9/26/2013 1) Identify three or more operations-related tasks carried out by Hard Rock Café. (Far East department) Answer: Providing custom meals; designing, testing, and costing meals; acquiring, receiving , and storing supplies; recruiting and training employees; preparing employee schedules; designing efficient restaurant layouts. 2) Identify two operations-related tasks carried out by Hard Rock
Words: 5505 - Pages: 23
(20) / (19) ] | 45,000 | (22) Breakeven Number of Train Cars [ (21) / (3) ] | 714.29 | (23) Round up (22) to Nearest Whole Number of Cars | 715 | | | e. (assumes original load factor) | | (24) New VC per Passenger | $ 85 | (25) New Total Fixed Costs | $ 3,600,000 | (26) After Tax Needed Profit | $ 750,000 | (27) Tax Rate | 30% | (28) Before Tax Needed Profit [ (26) / (1-(27)) ] | $ 1,071,428.57 | (29) Before Tax Needed Contribution Margin [ (28) + (25) ] | $ 4,671,428.57 |
Words: 656 - Pages: 3
class individuals or retirees. They offer individualized incentives to those players based on the customer’s spending pattern. Each incentive is crafted to be profitable for that unique customer. Harrah’s is able to capture a large sum with their Total Rewards program and catering to people who choose to play games like slots. Although these games are not high stake with large sums of money riding per bet, the odds are greatly stacked in the houses favor. Another characteristic unique to Harrah’s
Words: 833 - Pages: 4
at full cost per unit of $50 because in full costing approach Parts subsidiary will always have no profit and no loss except there will be any mark-up cost added and Assembly subsidiary having the transfer price for part#89662-02K23 of $50 plus the total cost of $375 is only equal to $425 price offered by national distributor, thus, no profit and no loss as well. d. If the Parts subsidiary is not operating at full capacity and has an idle capacity to provide the remaining requirements of part#89661-02K23
Words: 412 - Pages: 2
Answers Fundamentals Level – Skills Module, Paper F5 Performance Management 1 Chaff Co (a) June 2008 Answers When assessing variances it is important to consider the whole picture and the interrelationships that exist. In Chaff there appears to be doubt about the wisdom of some of the decisions that have been made. Favourable variances have been applauded and adverse variances criticised and the managers in charge dispute the challenge to their actions. Purchasing manager. The purchasing
Words: 4758 - Pages: 20
CHAPTER 11 BACKGROUND TO SUPPLY: THE THEORY OF PRODUCTION AND COST Grading * straightforward questions & definitions ** challenging questions *** more challenging questions MULTIPLE CHOICE QUESTIONS In economics, the short run is a period of time (*) 2 of one year or less. 3 in which all inputs are variable. 4 in which all inputs are fixed. 5 in which the quantity of at least one input is fixed and the quantities of the
Words: 1737 - Pages: 7
& 2: COMPARISON OF OPERATIONS OF PLANTS 3 Operational Performance 3 Operational Inferences 3 (i) Financial Performance 4 (ii) Labour productivity 4 (iii) Yield/ Waste 5 Q3: CONFIGURATION OF PLANTS 5 Table 1: Total Costs plant-wise 5 Table 2: Total Imports and Exports plant-wise 6 Table 3: Actual Costs of importing the finished product plant-wise 6 Table 4: LP Output 7 Shut down Sunchem: Why & How? 7 Exploring future options 8 Q1 & 2: COMPARISON OF OPERATIONS
Words: 2580 - Pages: 11
Background – about the company or business Describe how you were able to identify background information on the company or business, including all the applicable national standards, codes of practice and privacy. Give an overview of the business, including: * a brief description of the business * aims and objectives of the business. Cruise is a classy yet casual, waterfront venue with a range of dining, entertainment and event options. Cruise Bar is perfect social setting for a
Words: 1661 - Pages: 7