MacDonald’s Corporation which considered being the world leading food retailer. This report made up of six main parts where the introduction includes the history of the company as well as a brief explanation about the case study. The situational analysis (TOWS) is about the company internal strengths and weaknesses, and the external opportunities and threats as well as the strategies. In addition, the main parts include the gap model where it shows the gaps in the services that the company provides to their
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INTRODUCTION Defining Strategic Planning - Overview Strategic management can be defined as the art and science of formulating, implementing, and evaluating cross-functional decisions that enable an organization to achieve its objectives. As this definition implies, strategic management focuses on integrating management, marketing, finance/accounting, production/operations, research and development, and information systems to achieve organizational success. The term strategic management in this
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ECONOMIC OF COMPETITION INDIVIDUAL ASSIGNMENT INDONESIAN CONSTRUCTION BUSINESS GOES OVERSEAS A Journey to become International Construction Player By : MAHENDRA VIJAYA 1240002095 MM Executive Batch 16 BINUS BUSSINES SCHOOL CHAPTER I BACKGROUND : As Indonesian Largest Construction Copany, PT Wijaya Karya (Persero) Tbk. (WIKA) has Vision and Mission to be One of the Leading EPC (Engineering, Procurement and Construction) and Investment Company in Southeast Asia, which is in one
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Threats Competitive Profile Matrix Internal Factor Evaluation o Strengths o Weaknesses Summary of Financial Ratios in Target Corporation Stage 2: The Matching Stage 1) The Strengths-Weaknesses-Opportunities-Threats (SWOT) Matrix, 2) The Strategic Position and Action Evaluation (SPACE) Matrix, 3) The Grand Strategy Matrix, 4) The Internal-External (IE) Matrix. Summary of Matrix Analysis Stage 3: The Decision Stage
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The Haier Group: U.S. Expansion I. INTRODUCTION A. EXECUTIVE SUMMARY 1. Summary statement of the problem: The Haier Group is a major home electrical appliance maker based out of China. This company was listed as the only Chinese name brand among the world’s 100 most recognizable brands in a global name brand list edited by the World Brand Laboratory. The main issue that Haier Group is facing is how expand into the U.S. market. 2. Summary statement of the recommended solution:
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Business Policies and Strategic Management Meaning and nature; Strategic management imperative; Vision, Mission and Objectives; Strategic levels in organisations. 3. Strategic Analyses Situational Analysis – SWOT Analysis, TOWS Matrix, Portfolio Analysis – BCG Matrix. 4. Strategic Planning Meaning, stages, alternatives, strategy formulation. 5. Formulation of Functional Strategy Marketing strategy, Financial strategy, Production strategy, Logistics strategy, Human resource strategy
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Threats Competitive Profile Matrix Internal Factor Evaluation o Strengths o Weaknesses Summary of Financial Ratios in Target Corporation Stage 2: The Matching Stage 1) The Strengths-Weaknesses-Opportunities-Threats (SWOT) Matrix, 2) The Strategic Position and Action Evaluation (SPACE) Matrix, 3) The Grand Strategy Matrix, 4) The Internal-External (IE) Matrix. Summary of Matrix Analysis Stage 3: The Decision Stage
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Areas of Consideration (SWOT and TOWS) SWOT Analysis STRENGTHS | WEAKNESSES | * Land * Manpower * Funds * Programs | * Lack of strategies and implementation * Lack of local production of farming equipment and technology | OPPORTUNITIES | THREATS | * Time and labor efficient * Higher productivity * Adaptable source of livelihood * High resistance to calamities * Income generating | * lack of information and knowledge * lack of committing
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identify opportunities and possible market expansion strategy. The research result ended up with two marketing concepts that are almost equally viable and thereby put the management team in a dilemma on which of this two option to consider. TOWS matrix strenght weakness- Entire family enjoys the product - Weak brand name ( Vivio )- Rivals offer frozen sausage - Consumed rarely on special occasion- Easy to cook and quick
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Definition of Planning: The planning process is the first basic managerial function According to Koontz and O’donnell,” Planning is deciding in advance What to do, how to do it, when to do it, and who is to do it.” Importance of Planning: Planning is the first and most important function of the management. It is needed at every level of the management. In the absence of planning all the business activities of the organization will become meaningless. The importance of planning has increased all
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