Submitted By: Ankur Chauhan Roll No: 09 PGDM IB 2013-15(IIIrd trim) Submitted By: Ankur Chauhan Roll No: 09 PGDM IB 2013-15(IIIrd trim) GUIDE: Dr. POONAM CHAUHAN GUIDE: Dr. POONAM CHAUHAN International Marketing Strategy in Automobile Sector in Emerging market International Marketing Strategy in Automobile Sector in Emerging market Research Paper Research Paper Abstract Globalization has not only opened up new avenues for MNEs, but has also benefitted the emerging nations who
Words: 4313 - Pages: 18
International Journal of Production Research Vol. 48, No. 20, 15 October 2010, 5943–5961 The impact of market focus on operations practices Tritos Laosirihongthonga, Keah Choon Tanb* and Vijay R. Kannanc Department of Industrial Engineering, Thammasat University, Klong Luang, Pathumtanee 12121, Thailand; bDepartment of Management, University of Nevada, Las Vegas, Las Vegas, NV 89154-6009, USA; cJon M. Huntsman School of Business, Utah State University, Logan, UT 84322-3555, USA (Received 17
Words: 7916 - Pages: 32
WHAT IS FOREIGN DIRECT INVESTMENT (FDI) Foreign Direct Investment (FDI) is the process whereby residents of one country (the source/home country) acquire ownership of assets for the purpose of controlling the production, distribution and other activities of a firm in another country (the host country) The International Monetary Fund (IMF) defines foreign direct investment (FDI) as a category of international investment where a resident in one economy (the direct investor) obtains a lasting interest
Words: 6278 - Pages: 26
(Ambala), HARYANA (Approved by AICTE, Affiliated to Kurukshetra University, Kurukshetra DECLARATION I, Anupama, student of MBA 4 Semester, studying at E- max Business School, Badhauli, hereby declare that the Research report on “Analysis of Employees Absenteeism” submitted to Kurukshetra University, Kurukshetra in partial fulfillment of Degree of Master’s of Business Administration is the original work conducted by me. The information and data given in the report is authentic to
Words: 8010 - Pages: 33
CHAPTER ONE INTRODUCTION One of the most important industries in Nigeria is the food industry. The food industry consists of everything from food processing plants to fast food and it affects nearly every living person. That is why it is so critical that the products of this industry should be at their highest quality, free of bacteria and ensure that the consumer will not face any detrimental consequences. Total Quality Management (TQM) plays a big role in promoting these results. Total Quality
Words: 7866 - Pages: 32
Brand Management (MKT624) VU Lesson 1 UNDERSTANDING BRANDS – INTRODUCTION Brand management as one of the marketing functions has been around for as long as we have known professional marketing. But, it has been a part of the traditional marketing approach in which many functions of today’s brand management were performed in a spread out fashion by the marketing manager and a combination of his team members like the sales manager, the advertising and communications manager, and the marketing
Words: 74458 - Pages: 298
Capitalizing on Complexity Insights from the Global Chief Executive Officer Study This study is based on face-to-face conversations with more than 1,500 chief executive officers worldwide. Samuel J. Palmisano Chairman, President and Chief Executive Officer IBM Corporation Letter from the Chairman 3 A note to fellow CEOs In the first chapter of this report on dealing with complexity, the CEO of an industrial products company calls the economic environment of 2009 “a wake-up call
Words: 14075 - Pages: 57
Int. J. Production Economics 147 (2014) 230–238 Contents lists available at ScienceDirect Int. J. Production Economics journal homepage: www.elsevier.com/locate/ijpe Defining value chain architectures: Linking strategic value creation to operational supply chain design Matthias Holweg a, Petri Helo b,n a b Judge Business School, University of Cambridge, UK Department of Production, Faculty of Technology, University of Vaasa, Finland art ic l e i nf o Article history: Received 31
Words: 8254 - Pages: 34
Book's Name | Author's Name | A Bend in the River | V. S. Naipaul | A Bend in the River | V.S.Naipaul | A Gift of Monotheists | Ram Mohan Roy | A House for Mr.Biswas | V.S.Naipaul | A Journey | Tony Blair | A Minister and his Responsibilities | Morarji Bhai Desai | A Nation is Making | Surendra Nath Bandhopadhye | A Pair of Blue Eyes | Thomash Hardy | A Passage to India | E. M. Foster | A Revenue Stamp (autobiography) | Amrita Pritam | A Strange and Sublime Address | Amit Choudhary
Words: 2869 - Pages: 12
FIRST PAGES Part One Overview of Strategic Management The first chapter of this book introduces strategic management, the set of decisions and actions that result in the design and activation of strategies to achieve the objectives of an organization. The chapter provides an overview of the nature, benefits, and terminology of and the need for strategic management. Subsequent chapters provide greater detail. The first major section of Chapter 1, “The Nature and Value of Strategic Management
Words: 9310 - Pages: 38