statistics and decision weighting schemes deal most effectively with the risks of minimising false positives? Which are the most effective for minimising false negatives? Which one(s) would you recommend if we had no information and cannot obtain reliable estimates for, costs, profits, or relative risks? Give examples of business problems where the risk of false positives and false negatives, respectively, are paramount. Different kind of modelling techniques such as Decision Tree or Logistic Regression
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evolution on One Yield by pitting individual, group, and outside catering demand against each other for guest rooms and meeting space. These approaches to revenue management are similar to what we have discussed in class regarding linear programming and decision trees.
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San José State University Lucas College and Graduate School of Business Department of Marketing and Decision Sciences Summer Session, June 2 to July 3, 2014 Course Number: Title: Section: Semester: Year: Instructor: Office Location: Telephone: Email: Office Hours: Class Days/Time: Classroom: Prerequisites: BUS2 190-01/30275 Quantitative Business Analysis 01 Summer 2014 Dr. Yudhi Ahuja, Ph.D. BT-752 (408) 924-3507 Yudhi.Ahuja@sjsu.edu Walk in: Before and After the Class Tuesdays & Thursdays
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8/28/2012 Why Advertising Research? Introduction to Advertising Research Ying Xie MKT 6335: Advertising Research Fall 2012 Naveen Jindal School of Management University of Texas at Dallas What is advertising? What is good advertising, in your opinion? 1 2 Why Advertising Research? How do we create an advertising campaign? 1. creative strategy: a statement or concept of what a particular message or campaign will say – a big idea Absolute Vodka MasterCard “there are
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logical structure 物理结构 phyical structure 线性结构 linear structure 非线性结构 nonlinear structure 基本数据类型 atomic data type 固定聚合数据类型 fixed-aggregate data type 可变聚合数据类型 variable-aggregate data type 线性表 linear list 栈 stack 队列 queue 串 string 数组 array 树 tree 图 grabh 查找，线索 searching 更新 updating 排序（分类) sorting 插入 insertion 删除 deletion 前趋 predecessor 后继 successor 直接前趋 immediate predecessor 直接后继 immediate successor 双端列表 deque(double-ended queue) 循环队列 cirular queue 指针 pointer 先进先出表（队列） first-in
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[pic] Department of Management Class of BUS 564 Advanced Decision Making Final Exam 1- A local real estate investor in Orlando is considering three alternative investments: a motel, a restaurant, or a theater. Profits from the motel or restaurant will be affected by the availability of gasoline and the number of tourists; profits from the theater will be relatively stable under any conditions. The following payoff table shows the profit or loss that could result from each investment: |
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MIS 344 HOMEWORK#1 (DUE DATE 23.03.2012) 1. The Technically Techno Company has several patents for a variety of different Flash memory devices that are used in computers, cell phones, and a variety of other things. A competitor has recently introduced a product based on technology very similar to something patented by Technically Techno last year. Consequently, Technically Techno has sued the other company for copyright infringement. Based on the facts in the case as well as the record of the
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Task One: Marketing Erik Toth Western Governor’s University A1. New products and services Owning a Christmas tree farm, you must always be looking for new places to market and sell your product. As part of the strategy we will be looking to market Christmas trees to Mexico. Most only think of Christmas trees as the cut tree you place in your house during the holiday season for roughly two weeks. There are other avenues of sales that Christmas trees farms don’t realize that has a huge potential
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Hawthorne Plastics, Inc. Hawthorne Plastics, located in Hawthorne, California, specialized in the fabrication of plastic parts as a subcontractor to companies marketing plastic products, such as manufacturers of toys, kitchenware, fishing tackle, etc. Most of its production involved the molding or extrusion of plastic raw materials and over half of its production was for two major manufacturers of toys, located nearby. The vast majority of its customers were located in Southern California, with
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investing more time and money in the products. Given The Decision tree chart attachment shows the predicted gains from each decision alternative described above. Gains depend on how the market reacts to the action taken by the company. The probability of each market reaction is shown on the decision tree. Task: Develop a response to the attached decision tree chart in which you: a) Calculate the expected value for each of the four decision branches. The company can either develop a new product
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