Trends & Concept Elston Peterson Teacher: Mr . Ruud Rosendal Class: 1-IMEMA Student: Elston Peterson (492843) Table Of Contents HISTORY................................................................................................................................................................. 2 WHY BILLABONG? .................................................................................................................................................. 5 TRENDWATCHER.COM ...........
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Financial Analysis: Billabong International Limited - Australia A paper submitted to Webber International University In partial fulfillment for the Master’s in Business Administration International Business By: Patrick L. Date: July 11, 2012 Course: MBA 6811 Semester: 2012 Instructor: Eberle Table of Contents Introduction 3 Country Factors & Monitoring Central Bank Intervention 4 Foreign Exchange
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Product: Billabong International Product Class: Surf Brand Description: Created by two avid surfers, Billabong is a brand designed by surfers, for surfers. In 1973, Billabong offered little more than a small range of surf wear: mainly surfboards and board shorts. But today, Billabong is a brand that encompasses the Australian surf culture by offering products that cater not only for the surfer inside many of us, but for fashion and lifestyle needs. 1.2CURRENT TARGET MARKET Billabong is a
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paragraphs or other extracts from someone else’s published work (including on the Internet and in software) without acknowledging the source; paraphrasing someone else’s words without acknowledging the source; using facts, information, ideas, concepts or diagrams derived from a source without acknowledging them; producing assignments which should be the student’s own independent work, in unauthorised collaboration with and/or using the work of other people (e.g. a student or tutor, or working
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goods market in Europe Case studies of successful and unsuccessful market penetration and related tips Sports participation and trade figures In-depth analysis of the whole supply chain Ten product categories studied from top to bottom Consumption trends and effective marketing strategies Comprehensive market and foreign trade statistics Listings of 184 executives interviewed and about 280 other distributors and retailers Profiles of 105 companies Fourth volume of a series also comprising reports
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Exclusive brands for Nordstrom – 119 !iT Collective | 1.State | 1:Face | 10 Crosby Derek Lam | 1901 | 2(x)ist | 2550° | 32 Oral Care | 3LAB | 47 Brand | 4moms | 6397 | 7 Diamonds | 7 For All Mankind® | A Gold E | a. drea | Acorn | Adam Tucker | aden + anais | adidas Originals | Adina Reyter | Adrianna Papell | Aetrex | Agave | AHAVA | Ahnu | Aigle | Alainn | Alberto Fermani | ALDO | Alegria | Alex and Ani | Alex Evenings | Alex
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30 May 2010 Pg 2 THE YOUTH RULE! Pg 9 KNOWLEDGE IS POWER Pg 17 NIKE BOUNCES BACK 2. GENERATION NEXT 30 May 2010 MASTERS OF THEIR UNIVERSE: MEET THE GROUP THAT ACCOUNTS FOR MOST OF OUR POPULATION WHETHER YOU LIKE IT OR NOT ... Today’s youth rule! Picture: JEREMY GLYN HOW AND WHY THE STUDY WORKS ● Their annual direct spend, as per the study, is over the R95bn mark ● They are the key household inf luencers — to the tune of more than 60% ● They are the future
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November 27,2012 Brian Kuczynsky Marketing Plan Letter Business 243 Working in a group with only two people can be difficult as the workload is effectively twice that of a four person group. However, I feel like Cheyann and I did a good job of dividing and completing the assigned tasks. I ended up researching the history of the company and summarized it. This helped me to write the executive summary and the current situation sections. Then I examined the specific market that our company targets
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Business Environmental Audit Critically assess the strategic Direction of the Nike brand William Hanrahan (060953199) ACE1004 Introduction to Management Contents 1.0 Executive Summary 2.0 Introduction 3.0 Nike 3.1 History 3.2 The Market 3.3 Industry Analysis 3.4 Trouble Ahead for Nike? 3.5 Nike Advertising 3.6 Brands of Choice 3.7 Nikes other Brands 3.8 Targeting New Markets 3.9 Financial Performance 4.0 External Market Drivers 4.1 Political Drivers 4.2 Economic Drivers 4.3 Socio-Cultural
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