A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation is always the most challenging part of a student’s life. It was
Words: 19506 - Pages: 79
Emerging Trends in Modern Retail Formats & Customer Shopping Behavior in Indian Scenario: A Meta Analysis & Review “If at first the Idea is not absurd, then there is no hope for it.” -Albert Einstein Aditya P. Tripathi* Abstract The Indian retail sector is going through a transformation and this emerging market is witnessing a significant change in its growth and investment pattern. Both existing and new players are experimenting with new retail formats. Currently two popular formats hypermarkets
Words: 6954 - Pages: 28
on buyers needs is fundamental to the marketing concept. The emphasis of this subject is to look more closely at the buyer, covering the factors effecting: • • • • • why people make purchase decisions what products (goods and services) people buy how people go about the purchase process the frequency with which people purchase the buying decision process It is crucial that practitioners are able to usefully apply these buyer behaviour concepts to their marketing programs. The increasing complexity
Words: 3468 - Pages: 14
Dissertations 2013 A Qualitative Perspective of Sustainability Across a Supply Chain Colton Michael Schliep Purdue University, colton.schliep@gmail.com Follow this and additional works at: http://docs.lib.purdue.edu/open_access_theses Part of the Sustainability Commons Recommended Citation Schliep, Colton Michael, "A Qualitative Perspective of Sustainability Across a Supply Chain" (2013). Open Access Theses. Paper 67. This document has been made available through Purdue e-Pubs,
Words: 37665 - Pages: 151
Business & Society http://bas.sagepub.com Corporate Social Responsibility: Evolution of a Definitional Construct Archie B. Carroll Business Society 1999; 38; 268 DOI: 10.1177/000765039903800303 The online version of this article can be found at: http://bas.sagepub.com/cgi/content/abstract/38/3/268 Published by: http://www.sagepublications.com On behalf of: International Association for Business and Society Additional services and information for Business & Society can be found at:
Words: 12021 - Pages: 49
Darden Graduate School of Business Administration University of Virginia Working Paper No. 01-02 A Stakeholder Approach to Strategic Management R. Edward Freeman John McVea This paper can be downloaded without charge from the Social Science Research Network Electronic Paper Collection at: http://papers.ssrn.com/paper.taf?abstract_id=263511 A Stakeholder Approach to Strategic Management R. Edward Freeman And John McVea The Darden School University of Virginia Forthcoming in M. Hitt
Words: 7828 - Pages: 32
build financial foundations that encourage long term growth and profitability. Cost accounting is the managerial financial budgeting tool of the accounting domain that deals specifically with cost and production. Cost accounting assists companies to understand the cost of product versus service and this helps to prepare bids and proposals and assembles information for planning and control which are needed to evaluate performance. Any business can use cost accounting but it is most effective
Words: 2800 - Pages: 12
European Journal of Operational Research 168 (2006) 35–50 www.elsevier.com/locate/ejor Production, Manufacturing, Logistics The relationship between organization strategy, total quality management (TQM), and organization performance––the mediating role of TQM Daniel I. Prajogo a, Amrik S. Sohal b b,* a Bowater School of Management and Marketing, Deakin University, Australia Department of Management, Monash University, P.O. Box 197, Caulfield East, Vic. 3145, Australia Received 9 September 2003;
Words: 9678 - Pages: 39
Description This course focuses on the issues, challenges, and opportunities presented by U.S. population diversity. Workplace issues related to employee diversity in terms of gender, race or ethnicity, socioeconomic class, and cultural background are emphasized. Policies Faculty and students will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document
Words: 1812 - Pages: 8
CHAPTER 2 ENRIRONMENTAL INFLUENCE ON ACCOUNTING DEVELOPMENT 1 2.1 Introduction In international accounting research, environmental influence is the key to understanding one country’s accounting system. "To a large extent, accounting is a product of its environment. That is, it is shaped by, reflects, and reinforces particular characteristics unique to its national environment" (Radebaugh and Gray 1997). From the late 1960s, researchers in international
Words: 17162 - Pages: 69