Journal of Business Research 60 (2007) 277 – 284 Hofstede's dimensions of culture in international marketing studies Ana Maria Soares a,⁎, Minoo Farhangmehr a,1 , Aviv Shoham b,2 a School of Economics and Management, University of Minho, 4710-057, Braga, Portugal b Graduate School of Management, University of Haifa, Haifa, 31905, Israel Received 1 March 2006; received in revised form 1 August 2006; accepted 1 October 2006 Abstract Growth of research addressing the relationship between
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The Concept of the Marketing Mix' NEIL H . BORDEN Harvard Business School Marketing is still an art, and the marketing manager, as head chef, must creatively marshal all his marketing activities to advance the short and long term interests of his firm. E it observe how an or colorful may catch wide I HAVaptalways foundterminteresting toon, gain of a usage, and help to further understanding concept that has already been expressed in less appealing and communicative terms. Such has been true
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Darden Graduate School of Business Administration University of Virginia Working Paper No. 01-02 A Stakeholder Approach to Strategic Management R. Edward Freeman John McVea This paper can be downloaded without charge from the Social Science Research Network Electronic Paper Collection at: http://papers.ssrn.com/paper.taf?abstract_id=263511 A Stakeholder Approach to Strategic Management R. Edward Freeman And John McVea The Darden School University of Virginia Forthcoming in M. Hitt
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Understanding Business Research Terms and Concepts Rurik M. Frizzell RES/351 September 29th 2014 Professor Southard Using qualitative research design methods is most essential when dealing with business research. Understanding how numbers and data effect a business’ growth and production are essential in determining what is making or breaking a company’s vision. Profit is understandably the primary goal of any business; however, qualitative data is most essential when determining data on what
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Adrian Payne & Pennie Frow A Strategic Framework for Customer Relationship Management In this article, the authors develop a conceptual framework for customer relationship management (CRM) that helps broaden the understanding of CRM and its role in enhancing customer value and, as a result, shareholder value. The authors explore definitional aspects of CRM, and they identify three alternative perspectives of CRM. The authors emphasize the need for a cross-functional, process-oriented approach
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SAGE India website gets a makeover! Global Products Enhanced Succinct Intuitive THE Improved Interactive Smart Layout User-friendly Easy Eye-catching LEADING WORld’s LEADING Independent Professional Stay tuned in to upcoming Events and Conferences Search Navigation Feature-rich Get to know our Authors and Editors Why Publish with SAGE ? World’s LEADING Publisher and home and editors Societies authors Professional Academic LEADING Publisher Natural World’s Societies THE and LEADING
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Abstract Tourism research has evolved from the time when studies on tourism were based in other disciplines to become an academic research field of its own. Tourism critical theory is the pinnacle of that development. Today research in tourism is done using both qualitative and quantitative approaches. If the research is designed to prove a theory it takes the deductive strategy while on the other hand inductive strategy is used to generate theory. The developments are not only in the approaches
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Adrian Payne & Pennie Frow A Strategic Framework for Customer Relationship Management In this article, the authors develop a conceptual framework for customer relationship management (CRM) that helps broaden the understanding of CRM and its role in enhancing customer value and, as a result, shareholder value. The authors explore definitional aspects of CRM, and they identify three alternative perspectives of CRM. The authors emphasize the need for a cross-functional, process-oriented approach
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334 Business Intelligence Journal July ANALYSIS OF THE RELATIONSHIP BETWEEN EMOTIONAL INTELLIGENCE AND STRESS CAUSED BY THE ORGANISATION: A STUDY OF NURSES Zeynep Kalyoncu Hacettepe University, Faculty of Economics and Administrative Sciences, Department of Business Administration, Ankara, Turkey Email: zkalyoncu@gmail.com Semra Guney Hacettepe University, Faculty of Economics and Administrative Sciences, Department of Business Administration, Ankara, Turkey Email: semguney@hacettepe
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necessary elements of any business. For organizations to attain and maintain a competitive edge then it is essential that there is continuous knowledge creation, distribution, and its utilization. Knowledge management is vital in ensuring that this is achieved for businesses to realize maximum innovativeness and overall improved performance. Various techniques have been developed to assist people achieve knowledge management. Among this is the Communities of Practice concept that is a strategy aimed
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