Page A. Introduction 3 B. AirAsia Company 3 C. AirAsia Financial Analysis 5 D. AirAsia Web Design 6 E. Customer Segmentation 8 F. Value Chain Analysis 9 G. AirAsia SWOT Analysis 10 H. Porter’s five-forces analysis on AirAsia 10 I. Capabilities Analysis 13 J. Summary 14 References 15 STRENGTH 1. Low operational cost by having a single aircraft type fleet i.e. Boeing 737 or Airbus A-310. 2. Low maintanace cost due to the same reason as above. 3. Low operating cost due to being No
Words: 3844 - Pages: 16
Vision, Mission Statement, and Strategic Objectives 6 Environmental Scan 7 Vision, Mission Statement, and Values 8 Vision 8 Values 8 Mission Statement 9 Our Focus 9 Our Customer Relationships 9 Our Employees 9 Our Future 9 SWOT Analysis 10 Key Success Factors 11 Driving Forces 12 Strategic Objectives 13 Meeting Critical Success Factors and Strategic Objectives 15 Strategic Objectives Actions Plans 17 Reference 18 Introduction Riordan’s Strategic Plan will provide
Words: 3727 - Pages: 15
banks. They are- Agrani Bank, Janata Bank, Rupali Bank, Sonali Bank. Besides this, there is also good number of private commercial bank in Bangladesh. Such as-Prime Bank, One Bank, Mercantile Bank, Bank Asia, South East Bank, IFIC Bank, Dhaka Bank, United Commercial Bank, Dutch Bangla Bank and so on. There are also some foreign Banks which are operating in our country. They are- Citi Bank, HSBC, Standard Chartered Bank, Commercial Bank of Ceylon, State bank of India, Habib Bank Limited, National Bank
Words: 3209 - Pages: 13
electrolytes that the school's student-athletes lost during rigorous athletic competitions. Its name was derived from the collective nickname of the university's athletic teams, "the Gators". Gatorade has been an admired brand of beverage in the United States and the main thing that has worked for the brand is the advertising strategy, which involves popular sports stars and clubs associated with the brand. We intend to present the positioning of Gatorade, to understand the various strengths,
Words: 1692 - Pages: 7
Introduction 3 Product Description and Classification 3 Product Support of Mission Statement……………………………………………………………………………………………….….3 Consumer Product Classification 3 Target Market 3 Competitive Situation Analysis 4 Analysis of Competition using Porter’s Five Forces Model 4 SWOT Analysis 4 Strengths and Core Competencies 5 Weaknesses 5 Opportunities 6 Threats 6 Market Objectives 6 Product Objective 7 Price Objective 7 Place Objective 7 Promotion Objective 7 Marketing Strategies and
Words: 1729 - Pages: 7
SWOT Analysis Starbucks Donnie Walker Mgmt 303 Starbucks SWOT Analysis Starbucks is a specialty coffeehouse chain that was started in 1971 in Seattle Washington. In 1982, Howard Schultz joined Starbucks, merging the Italian coffee shop culture with the pre-existing Seattle store. The coffee culture soared allowing for expansion of more Starbucks locations throughout the United States to develop during the 1990’s. Starbucks popularity allowed it to become the first
Words: 891 - Pages: 4
TABLE OF CONTENTS 1. EXECUTIVE SUMMARY 3 2. INTRODUCTION 4 3. SITUATION ANALYSIS 5 3.1. PESTEL Analysis 3.1.1. Political factors 3.1.2. Social factors 3.1.3. Economic factors 3.1.4. Technological factors 3.1.5. Environmental factors 3.1.6. Legal factors 3.2. Porter’s Five Forces 3.2.1. Bargaining power of customers 3.2.2. Pressure from substitute services 3.2.3. Bargaining power of supplies
Words: 3925 - Pages: 16
An analysis and evaluation of the business model of Tata Group Introduction In the following case we will briefly analyze and evaluate the business model of Tata Group, an Indian giant that is moving into a global powerhouse. We will firstly use the SWOT analysis tool in order to understand the internal and external environment. Then we will strategically position the group with the help of the Porters Generic Strategy which will be followed by an overview of the VRIO model and conclude with looking
Words: 2302 - Pages: 10
Decisions in Paradise Part 3 Cindy Chastain MGT/350 February 5, 2011 George Beaini Decisions in Paradise Part 3 In my first analysis it was realized that Kava had been demolished by a series of different disasters. It was urgent to identify the specific needs of Kava’s residents. I had recently graduated college and as my first assignment I was given a life changing challenge. Kava was in need of survival education. The Educational Company was sent to Kava by the Red Cross Organization
Words: 1083 - Pages: 5
Harris, Stuart Hooks, Jacob McCanless & William Vaughan A complete strategic analysis of the Chipotle restaurant chain from its founding in 1993 through the fiscal year 2012. Table of Contents Introduction 3 I. Core Competencies 3 II. SWOT Analysis 3 Internal Analysis: Strengths & Weaknesses External Analysis: Opportunities & Threats Future Prospects III. Value Chain Analysis 5 Primary Activities Support Activities IV. Generic Competitive Strategy 6
Words: 4377 - Pages: 18
