marketing CRM and CPM at Reliance fresh Innovative approaches and new age marketing Recommendations and suggestions I have been given an assignment to develop various marketing aspects of a company on my own which is not more than 5 yrs old therefore the company I have selected is Reliance Fresh which was incorporated on 30th Oct 2006 Reliance fresh Company overview: Reliance Fresh is the convenience store format which forms part of the retail business of Reliance Industries of India which
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and the range of services it provides. - A wide coverage area of operations. - A loyal customers and a good reputation due to many years of operations. Weakness: This shows weaknesses within the organization. - Poor quality of service. - Poor employee relations and lack of specific skills - Lack of funds due to over-reliance on government for subsidies. - A highly bureaucratic system being operated by the organization Opportunities: In the organization’s external market.
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person wants to invest. If the sector looks positive than evaluation of all the companies in that sector should be done in order to decide upon the investment. The objective of this report is to analyse the credibility of an investment into Reliance Communications Limited. In order to achieve this we will focus upon the organisation’s strategic and financial information. A SWOT analysis will evaluate the potential strengths, weaknesses, opportunities and threats facing the business and valuation analysis
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To what extent should epidemics and disasters amongst different countries, time periods, and victims be compared? This analysis will focus on the 1906 San Francisco earthquake and 1918-19 Spanish influenza pandemic disasters in human history with reference to A Crack in the Edge of the World by Simon Winchester and The Influenza Pandemic of 1918-1919 by Susan Kingsley Kent. With an estimated death toll of “3,000 people out of a population of 400,000” (Discussion slides October 13) for the earthquake
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analyzed with SWOT analysis to identify the project’s strengths, weaknesses, opportunities and threats. The strength of the project were ticket price, tourism activities, service quality, attractive entities and tourist’s belief responsiveness. The weakness was the public relations. The opportunities were the needs of most tourists requiring the long-term legal approval of the project, as well as the cooperations from communities and targeted temples in providing appropriate service for building tourist’s
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Things Fall Apart by Chinua Achebe gives a vivid portrayal of the African society before colonialism, during colonialism and after colonialism. It is centered on a tragic hero, Okonkwo, whose aim for success and fear of weakness drives his entire life and eventually leads to his fall. Achebe uses Umoufia, a land surrounded with strong traditions and culture as the case study to depict the effects of culture clash on a land where “Things Fall Apart; the center cannot hold” (Achebe, 2009). The title
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quality and high technology innovations. Besides the current fame of the Apple Computer, Inc., like any other companies, it continuously experiences instability and uncertainty. Apple Corporation undergoes certain stages where it sees its strengths and weakness as wells as evaluates possible opportunities and threats to the company in maintaining and acquiring the status it currently has. The Apple Corporation has its strengths that set it apart from the rest. This company has made its own way on creating
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1. Describe the three components of and attitude and explain the four job-related attitudes. Cognitive: Our thoughts, beliefs, and ideas about something. When a human being is the object of an attitude, the cognitive component is frequently a stereotype. Affective: Feelings or emotions that something evokes. The person's emotions and affect towards the object. Behavioral: This component of attitude consists of a tendency of an individual to behave in a particular way towards and object. Only
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CUSTOMER RELATIONSHIP MANAGEMENT STRATEGY (A TEACHING CASE STUDY) Tamilla Curtis Nova Southeastern University 317 Aleatha Drive, Daytona Beach, FL 32114 Donald Barrere Nova Southeastern University 1900 Pelican Landing Blvd, #1023, Clearwater, FL 33762 Tom Griffin Nova Southeastern University 2900 NE 30th St. Unit 8G, Fort Lauderdale, FL 33306 MASHKIN GROUP Mashkin Group Inc. (Mashkin), a wholly owned subsidiary of Amir Inc., a British financial conglomerate, is a medium-size, asset-management
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Case Scenario: Big Time Toymaker LAW/421 Case Scenario: Big Time Toymaker In this scenario, Big Time Toymaker had entered into an option contract with Chou whereby they paid him $25,000 for exclusive negotiation rights for distribution of his strategy game for 90 days. This negotiation agreement stated that no contract existed unless it was in writing. Three days before the 90-day period was over, BTT and Chou reached a verbal agreement at a meeting. Chou was to draft the agreement, but
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