Introduction: This Case Study is focus on the company of AutoNation, the system they are using for their business process. We scope some information about the said company and the connection of it to M.I.S. (Management Information System). Lastly to answer the question “CAN DETROIT MAKE THE CARS CUSTOMERS WANT?” History: AutoNation was created in 1981 as Republic Industries, Inc. a company specializing in waste disposal. H. Wayne Huizenga became Chairman of the Board in 1995. Republic got into
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University of Dubai Introduction to information system CAN DETROIT MAKE THE CARS CUSTOMERS WANT? Done by : BiLaL aLi Introduction 7788655 Why is AutoNation having a problem with its inventory? AutoNation is having a problem with its inventory. That is that they have to maintain an excessive inventory that it can't easily sell. Because of Detroit’s century-old business model, which is still continue from the dates of Henry Ford's mass production of millions of largely identical
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AutoNation: Now Offering Navigational Service Plans and Agreements Cornelius L Davis (D01407581) Keller Graduate School of Business University Marketing Management MM522 Professor Lynn Szostek 09/11/2011 AutoNation: Now Offering Navigational Service Plans and Agreements Executive Summary AutoNation hired our firm, Cornel’s Strategic Marketing Incorporation to develop a marketing plan to sell global positioning systems (GPS) and offer an additional service program to service GPS systems
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This page intentionally left blank Entrepreneurship Second Edition William Bygrave Babson College Andrew Zacharakis Babson College John Wiley & Sons, Inc. To Frederic C. Hamilton and John H. Muller, Jr., pioneers, entrepreneurs, and benefactors of Babson College. VICE PRESIDENT AND PUBLISHER EDITOR EDITORIAL ASSISTANT MARKETING MANAGER PHOTO EDITOR DESIGNER PRODUCTION MANAGER SENIOR PRODUCTION EDITOR GEORGE HOFFMAN LISE JOHNSON SARAH VERNON KAROLINA ZARYCHTA HILARY
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