top management coming from 24 nations. Internationalisation is based on the principle of local roots with global scale aimed at becoming a ‘multi-local multinational’. The genesis of Hindustan Unilever (HUL) in India, goes back to 1888 when Unilever exported Sunlight soap to India. Three Indian, subsidiaries came into existence in the period 1931-1935 that merged to form Hindustan Lever in 1956. Mergers and acquisitions of Lipton (1972), Brooke Bond (1984), Ponds (1986), TOMCO (1993), Lakme (1998)
Words: 5461 - Pages: 22
Group 16 Innovation in Product Submission #2 Anant Jain B15131 Ankit Goel B15132 Anshul Jain B15134 2015 1. Introduction Innovation is refinement in a product, process, method, or a part thereof. Innovation has become a buzz-word in recent years, with increasing relevance of ‘innovation-centred business models’, and ‘innovation-led-entrepreneurism’. In fact, the success stories of Industrial America, technological Silicon Valley, American financial market, etc., are tales
Words: 6719 - Pages: 27
For Microsoft, the Nokia acquisition is worth it The news that Microsoft has acquired the Nokia’s handset business was received with mixed feelings. While some people believe that the acquisition will change the dynamics of the handset industry, others are of the opinion that the Microsoft's Nokia deal is actually smart but it has a very low chance of success. For these sets of people, even though Microsoft has been playing a role in the industry with their operating system, the software giant still
Words: 2587 - Pages: 11
From the Director Indian Institute of Foreign Trade, having been set up by the Government of India in the year 1963, has achieved a niche in the domain of International Business by blending business knowledge with creative research, pioneering executive development programmes, international linkages and industry interventions into the curricular corpus. At IIFT, we have been an active learner all these years by continually focusing on maintaining global perspective on issues but with realistic grounding
Words: 4297 - Pages: 18
We mean business! Windesheim Business School 1st year (Major 1/2) [pic] First year English module M1 (CEF: B1) Windesheim Business School Authors: Dinand Warringa, Marianne van Vlierden, Ellen Keates August 2014, revised 1. Introduction For you, personally, the question is whether or not your English meets the requirements demanded of a student in Higher Education. In terms of the Common European Framework of Reference (CEF) this means this module aims at reaching
Words: 9648 - Pages: 39
\ FACTORS AFFECTING THE PERFORMANCE OF WOMEN ENTREPRENEURS IN MICRO AND SMALL ENTERPRISES (THE CASE OF DESSIE TOWN) BY MULUGETA CHANE WUBE BAHIR DAR UNIVERSITY AUGUST, 2010 FACTORS AFFECTING THE PERFORMANCE OF WOMEN ENTREPRENEURS IN MICRO AND SMALL ENTERPRISES (THE CASE OF DESSIE TOWN) A Thesis Presented in Partial Fulfillment of the Requirements for Degree of Master of Arts in Technical and Vocational Education Management By Mulugeta Chane Wube BAHIR DAR UNIVERSITY FACULTY OF EDUCATION
Words: 23989 - Pages: 96
For exclusive use IIM Kozhikode - EPGP Kozhikode Campus, 2015 Harvard Business School 9-396-027 Rev. February 29, 1996 Apollo Hospitals of India (A) Dr. Prathap Reddy's office was filled with flowers. The tags conveyed birthday greetings from employees of Apollo Hospitals Madras and former patients, including the vice president of India. Reddy greeted a steady parade of well-wishers and paused to chat warmly by telephone with a former janitor who had called from the United States. Throughout
Words: 13056 - Pages: 53
A Business Marketing Plan: Hunger Solution & Training Company MKT 500-Marketing Management John Garven Strayer University, Lower Bucks County Dr. Tony Muscia I n s t r u c t o r September 6, 2012 Contents Introduction------------------------------------------------------------------------------------------ 3 Market Segmentation and Product Positioning #1--------------------------------------------- 5 Marketing Product # 2-----------------------------------------------------------------------------
Words: 5131 - Pages: 21
The History of Thermostats By Spring Quarter 2014 THE HISTORY OF THERMOSTATS Definition of a thermostat; A thermostat is a component of a control system which senses the temperature of an area so the area's temperature is maintained near a desired setpoint. The name is derived from the Greek words thermos or "hot" and statos or "a standing". Cornelius Drebble (1572-1634), a Dutch engraver and glassworker, invented the first thermostat in the early 1600’s, which was the first the automatic
Words: 1179 - Pages: 5
CHAPTER – IV LEADERSHIP LEADERS ARE BORN & MADE…. Leadership is the ability to articulate a vision, embrace the values of the vision and nurture an environment where everyone can reach the organizations goal and their own personal needs. Leadership is an indescribable ability based on concrete principles and a tool that anyone can learn that helps guides an organization or group of people in a beneficial direction or to a valuable destination. The ability to get work done with and through
Words: 5301 - Pages: 22
