...Entrepreneurial Leadership Salednika McKenzie Contemporary Business October 28, 2012 Professor Rhonda Evans Strayer University Describe how Five Guys’ philosophy sets it apart from other fast food chains. Five Guy’s philosophy sets apart from other fast food chains because of their ideal burgers. “Five Guys goal is to sell the best quality burgers possible. To sell the best burgers possible they focus on quality, service, and cleanliness”. (Elan, 2007) When a customer leaves Five Guys the aim is for them to really find the products and services irresistible. The high quality food does all the talking. Another way they differ from other food chains is they don’t invest a lot into advertising. York (2009) points out that Five Guys’ invest in an intensive secret shopper program where restaurant crew members can earn additional pay by getting high scores from secret shoppers. Also, a wide variety of topping choices for their burgers is offered. Welch (2010) explains how they “prepare their fries by soaking them in water so that when the fries are pre-fried, the water boils forcing steam out of the fry”. While visiting Five Guy’s Burgers and fries for the first time back in 2003, during a brief conversation with the friendly cashier, I was amazed to find out that they use coolers instead of freezers. The truth is, I had never heard of that being done before in a restaurant. Another thought that I have that makes Five Guys’ different from other food...
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...“Entrepreneurial Leadership” Rama Aswad Dr. Mary Lind BUS508 July 22nd, 2012 Five Guys Burgers and Fries Restaurant Jerry Murrell and his sons opened Five Guys Burgers and Fries in 1986. Its first store location was in Arlington, Virginia. The whole story started when Jerry Murrell and his wife gave the choice to their four sons even to go to the college or start a business, and the sons choice was to have their own business then they make it grow year after year. Sell a really good, juicy burger on a fresh bun, make perfect French fries and Don’t cut corners, That’s been the business plan that Murrell and his sons follow in their restaurant from their first day. The Five Guys philosophy is that if you're going to sell hamburgers and french fries in a restaurant industry that is crowded with hamburger-french-fries chains, you'd better do hamburgers and french fries better than anyone else. What makes Five Guys Burgers and Fries restaurant special and different from other fast food restaurants is that their burgers are made to order within a selection of 17 toppings, the buns are not toasted in a bun toaster but it’s toasted on a grill for better taste and the potatoes for the fries are soaked in water so when they are refried the water boils, forcing steam out of the fry, and a seal is formed so that when they get fried a second time, they don’t absorb any oil and they are cooked in peanut oil. Not like most fast food restaurants...
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...Hood Boy 3 September + October + November 2006 Jai Pain, was the first thing I felt. Then my throat. It hurt like hell and I felt like I was suffocating. Something was stuck in my throat and it hurt. I tried to scream but couldn?t. Around I heard loads of noise then. ?Call the doctor, she?s awake? then more commotion. I tried to move and my body wouldn?t let me. My stomach felt strange aswell. What was going on? I was talking to Marcus then he went away. I wanted him back. I needed him back. I don?t know how long later, but I was sitting up, with the help of loads of pillows, the tube gone from my throat and my throat still hurting. The doctors looked at me with some next looks. I wondered why they were looking at me like that. ?Can I see?? I tried to say but the words wouldn?t come out. ?You?ll find it hard to talk for a bit, take this? the nurse said and handed me a note book and pen. I scribbled furiously asking for water and Cubbz. The nurse took the sheet nodded and left. I don?t know how long but doctors and nurses kept going in and out, promising to make me see him as soon as they?d finished all their tests to check my brain and what not. What I really wanted to know was why my belly felt weird. Like something was growing in it. It felt so awkward. I knew I wasn?t pregnant because I couldn?t be? so what the hell? Maybe they?d put metal in my belly. The more I thought about it the more things made sense. Maybe I damaged some organs and they had to be replaced...
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