The demand for human body tissue is increasing, with little to no regulation of the tissue market, non-profit and for-profit tissue banks have found different legal and illegal ways of obtaining the one thing they need human tissue. Some companies are in contract with funeral homes who are offering low cremation costs to clients that do not know that their loved-one’s bodies are being robbed for skin, bones, and other lucrative parts. The market for human tissue is highly profitable, while none of the revenue is given to the family of the deceased. Kerry Howley, author of Who Owns Your Body Parts, effectively makes her argument about why the tissue donation industry needs reform. The rhetorical effectiveness of her argument is strong due to