...Running head: Apple’s Social Performance of Organizations 1 Social Performance of Organizations Shiquita Sanders Professor Donna Kilgore Ly Business and Society August 4, 2015 Specify the nature, structure, and types of products or services of Apple, and identify two key factors in the organization’s external environment that can affect its success. Provide explanation to support the rationale. The nature of the business is producing innovation gadgets, working programming, application programming and giving administrations. Apple is not only an equipment organization. It's a stage organization. It exceeds expectations at outlining items, be they equipment or programming or administration, if it can plan the entire experience. Apple’s nature is to create (in which they have) and keep the most popular devices globally and enjoy brand loyalty. For an organization to be fruitful it needs an in number authoritative structure. How the association is situated up will specifically affect the achievement or disappointment of the organization. They should be organized and composed in a manner that will best meet their objectives and needs. Despite the fact that the authoritative structure is centered around the organization's objective it likewise directs how to report needs and methodologies of...
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...(Elliott 2013). For companies as large as Apple, which utilise a wide range of resources and whose influence and power are evident, the society is increasingly demanding these companies to act in a socially responsible manner (Fassin 2012, 87). In the general view, companies are expected to adapt business strategies that can benefit all stakeholders, manifesting an organisational performance that exceeds beyond pure business functions (Harrison and Freeman 1999). One of the predominant theories of organisational administration is stakeholder management, which involves identifying the stakeholders and analysing their diverse demands and interest in developing effective strategies (Davila, Rodriguez-Lluesma, and Elvira 2013, 186). Business organisations that are not considering the interests and demands of their stakeholders encounter detrimental aspects that may cause the demise of the firm, such as declining market share and brand image due to ethical considerations affecting consumers’ brand preferences (Post, Preston, and Sachs 2002, 139). This report will seek to assess the social performance of Apple by delving into how the company manages relationships among its diversified stakeholders: suppliers, customers, communities, shareholders of the company, and the environment in which the company operates. While it is recognised that Apple has many other relevant stakeholders, these are beyond the scope of this report. The Case ‘For’ Apple One of the widely...
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...SOCIAL PERFORMANCE OF ORGANIZATIONS Tatyana Newton Strayer University BUS 475 Professor Kimberly Williams August 2, 2015 SOCIAL PERFORMANCE OF ORGANIZATIONS The current world economy is increasingly becoming integrated and interdependent; because of this, the relationship between businesses and society is becoming more complex. Let us take a look at Apple Inc. and its social performance of the organization. What makes Apple Inc. so unique and standout from any other company? Let us look at Apple Inc. nature. As many of us know, Apple first become known for its Macintosh computers. Apple was always considered as a hardware company but over the years it has become more of a platform company that specializes in software and technology that many of us use on a daily bases. The structure of the company is corporate based. Being a corporate based company means that it is a large company, that is worldwide and owned by a group of stockholder. Being a corporate based company like Apple is means that the corporations has the ability to raise capital by selling its own stock to the public. Apple is such a large company that they had to have multiple structures for the company to insure a smooth operating company. This includes a national operating structure and an off shore global operating structure. The types products and services Apple provides includes computer designs, computer developments, and sells consumer electronics, computer software, online services and personal...
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...Apple’s Core Value Enlighten Apple’s Employee Engagement Apple’s core values are the qualities, customs, standards, and principles that the company believes will help it and its employees succeed. These values are the basis for what Apple does and how Apple does it. These values govern Apple’s business conduct. Innovation/Vision: Apple built on innovation, providing products that were new and needed. Apple accepts the risks inherent in following their vision, and work to develop leadership products that command the profit margins Apple strive for. Positive Social Contribution: Apple build products that extend human capability, freeing people from drudgery and helping them achieve more than they could alone. But beyond that, Apple expects to make the world a better place to live. As a corporate citizen, we wish to be an economic, intellectual, and social asset in communities where we operate. Individual Performance: each Apple’s employee can and must make a difference. Individuals determine the character and strength of Apple. Apple is known for strictly enforcing accountability. Each project has a “DRI (Directly Responsible Individual)”. As an example, when iOS senior vice president Scott Forstall refused to sign Apple’s official apology for numerous errors in the redesigned Maps App, he was forced to resign. Individual Reward: Apple recognize each person’s contribution to Apple’s success, and Apple share the financial rewards that flow from high performance. Apple...
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...set. Over the last few years, the consumer electronics market has become heavily commoditized which as a result has seen intense completion from competing firms in the industry where price has become the main aspect of the competition. By making use of the talented research and development team, Apple has been able to position its products as the best in terms of innovativeness, performance and reliability while compared to similar products in the market. However, Apple needs to continuously review its strategies to make sure that the company maintains its position in the industry for many years. This strategic plan review Apple’s performance and environment from various perspectives before strategic recommendations are made on the conclusion section. Among others the Internal Factor Matrix, External Factor Matrix, SWOT strategies and SPACE matrix have all been used in order to establish Apple’s current position in the market. In order for Apple to retain its position, the report recommends that the company increases its presence in markets where it is yet to have any presence, increase its social corporate responsibility initiatives and spend a lot of money in research and development so that new products with unique features can continue been developed. 2 Table of Contents Overview of...
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...has set. Over the last few years, the consumer electronics market has become heavily commoditized which as a result has seen intense completion from competing firms in the industry where price has become the main aspect of the competition. By making use of the talented research and development team, Apple has been able to position its products as the best in terms of innovativeness, performance and reliability while compared to similar products in the market. However, Apple needs to continuously review its strategies to make sure that the company maintains its position in the industry for many years. This strategic plan review Apple’s performance and environment from various perspectives before strategic recommendations are made on the conclusion section. Among others the Internal Factor Matrix, External Factor Matrix, SWOT strategies and SPACE matrix have all been used in order to establish Apple’s current position in the market. In order for Apple to retain its position, the report recommends that the company increases its presence in markets where it is yet to have any presence, increase its social corporate responsibility initiatives and spend a lot of money in research and development so that new products with...
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...Background……………………………………………………………….1 1.2 The situation of Apple Inc in 2011………………………………………..1 1.3 Apple’s quality control……………………………………………………1 1.4 CRM of Apple Inc………………………………………………………...2 2 Competitors 2.1 SWOT……………………………………………………………………...3 2.2 Porter's five forces………………………………………………………....4 2.3 Market trend……………………………………………………………….4 3 Cross culture issues 3.1 Apple’s product in different country……………………………………….6 3.2 Apple’s management in different country………………………………….8 3.3 Hofstede’s cultural dimensions theory for Apple…………………………..9 4 Corporate social responsibility and profitability 4.1 Economic…………………………………………………………………...11 4.2 Environmental………………………………………………………………11 4.3 Social………………………………………………………………………..13 4.4 Recommendation……………………………………………………………14 5. Conclusion…………………………………………………………………...16 6. Reference…………………………………………………………………….17 1 Introduction 1.1 Background Apple is a multinational company. The company's headquarters is in California in the United States. Headquarters is responsible for product design, development and marketing of consumer electronic products, computer software, and personal computers. All the products, the most well-known product are the Mac series of computers, iPod, iPhone and iPad. Apple has two million employees. Research and development personnel accounted for 2% of the total of 20,000 people. In 2011, Apple's turnover is $ 108.2 billion. This data is far more than our competitors. They are: Nokia, Samsung...
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...Social Performance of Organizations Paige Thomas Dr. Schulz Business and Society April 29, 2016 Apple Inc. is a dominant global software and hardware company known for its innovative technology and marketing strategies. Apple Inc. makes many products and services such as iPod, iPad, iPod touch, iPhone, Mac, iTunes, iCloud and Apple TV. All of their products have done well and are still tremendously in high demand. Apple Inc. was founded by Steven Jobs and Stephen Wozniak and was incorporated on January 3, 1977. The nature of Apple Inc. is to manufacture the best application software, technology and communication devices, and provide great customer service. A strong organizational structure is needed for a company to be successful. Apple incorporates a collaborative structure, which brings parties together to create a good working relationship to accomplish the current goal. A collaborative work environment leads to a variety of innovation and ideas from the efficiently qualified professionals’ working together to achieve goals. This is a new approach for Apple, while Steven Jobs was in charge, he dictated everything. One external factor is politics. Political factors for Apple Inc. provides a massive influence on decision-making, as more companies are being established worldwide. Maintaining good sales from countries other than America is important when expanding all over the world. Terrorism or bad international relations between the U.S. and other...
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...Vision and Value -Vision “Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.“ by CHRISTOPHER on SEPTEMBER 27, 2011 Role of Apple’s Vision Statement Apple’s Vision statement clearly states their long-term goals for the future. They are committed to bringing the best computing and learning experiences to consumers and through their continuous research and launch of new products they are able to give their target markets what they want. Apple’s vision is to become the “best” at designing and manufacturing electronic devices in the world. They set their quality standards high using the word “best” and so far they have yet to fail. Their vision is a promise to the consumers. They are “committed” in producing high quality products and providing high quality service thus setting high industry standards for other competitors. -Value Apple Values are the qualities, customs, standards, and principles that the company believes will help it and its employees succeed. They are the basis for what we do and how we do it. Taken together, they identify Apple as a unique company. These are the values that govern our business conduct: Empathy for Customers/Users We offer superior products that fill real needs and provide lasting value. We deal fairly with competitors and meet customers and vendors more than halfway. We are genuinely...
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...Corporations current position and reputation regarding ethical and social responsibility as well as the strategies that are used to market its products (Chun R. 2011). Apple Inc. is an American multinational corporation as well as the worlds second largest information technology company; their designs develop and sell consumer electronics, computer software, and personal computers. Apple’s successful journey is a combination of many factors including corporate culture, enthusiasm and innovation as well as the outstanding leadership of the late CEO Steve Jobs (2011), and the high performance products for which Apple Inc. is know for. Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two examples that support your position. Companies have to demonstrate the importance of ethics and social responsibility. Business ethics refers to the standards of conduct and moral values involving right and wrong actions arising in the work environment (Boone & Kurtz, Contemporary Business, 2005). Social responsibility is management’s acceptance of the obligation to consider profit, consumer satisfaction, and societal well being of equal value in evaluating the firm’s performance (Boone & Kurtz, Contemporary Business, 2013). In regards to Apple’s current position on the company’s ethical and social...
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...Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Corporate Responsibility and Marketing Strategy Terrance Brinson Strayer University Contemporary Business 508 Dr. Jean Fonkoua April 28, 2014 Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Abstract This paper examines the corporate responsibility and marketing strategies of Apple Corporation. Also, discussed in this paper are the challenges that Apple has faced with factory workers, and trying to balance social responsibility and corporate performance to continue to keep its competitive advantage over its competition. Apple has proven to be a benchmark in the electronic industry by brand recognition, producing several different products which include iPod and the MacBook. Apples marketing strategy is focused on providing the best consumer experience in the world. By investing heavily in education, Apple is also helping their workers learn new skills so that they can better understand their rights. With continuing efforts, you will see in this paper how Apple is trying to strengthen their programs to help suppliers protect their workers. Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Introduction Apple is a multinational company that is headquartered in Cupertino, California, that designs, develops and sells consumer electronics, computer software and personal computers. Their best-known hardware products are the Mac line of computers, iPod media...
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...Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Corporate Responsibility and Marketing Strategy Terrance Brinson Strayer University Contemporary Business 508 Dr. Jean Fonkoua April 28, 2014 Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Abstract This paper examines the corporate responsibility and marketing strategies of Apple Corporation. Also, discussed in this paper are the challenges that Apple has faced with factory workers, and trying to balance social responsibility and corporate performance to continue to keep its competitive advantage over its competition. Apple has proven to be a benchmark in the electronic industry by brand recognition, producing several different products which include iPod and the MacBook. Apples marketing strategy is focused on providing the best consumer experience in the world. By investing heavily in education, Apple is also helping their workers learn new skills so that they can better understand their rights. With continuing efforts, you will see in this paper how Apple is trying to strengthen their programs to help suppliers protect their workers. Running Header: CORPORATE RESPONSIBILITY AND MARKETING STRATEGY Introduction Apple is a multinational company that is headquartered in Cupertino, California, that designs, develops and sells consumer electronics, computer software and personal computers. Their best-known hardware products are the Mac line of computers, iPod media...
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...Corporate Responsibility and Marketing Strategies Sherris Mundell Dr. Bagher Fardanesh Contemporary Business (508) 03 May 2014 ABSTRACT Since it’s inception in 1977, Apple, Inc. has taken to task, the business of balancing social and ethical responsibility to include the impact of violations on the company. Apple has employed standards for suppliers to adhere to wage and benefits standards developed by its company and made itself a brand of value in the world market through diversity and innovation in its marketing strategy. In 2011, Apple, Inc. stated on their website that “Apple is committed to ensuring the highest standards of social responsibility wherever our products are made. We insist that our suppliers provide safe working conditions, treat workers with dignity and respect, and use environmentally responsible manufacturing processes.” (Klein, 2011) According to Boone & Kurtz, social responsibility is “management’s acceptance of the obligation to consider, profit, consumer satisfaction, and societal well-being of equal value in evaluating the firm’s performance.”(2013) According to their website, Apple, Inc. demonstrates that they have met the standard in regard to social responsibility as they provide the following: free education and development programs to train employees in Workers’ Rights; monitoring outsourced work through suppliers with compliance with the 60-hour workweek; safeguarding worker health and safety by sponsoring an 18-month program...
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...of demand of Apple’s products (IPhone, IPad); * Damages from competitors who doesn’t respect Apple’s patent; * Exploitation of new advertising methods. Threats: * High levels of competitiveness; * Dependence on specific suppliers; * Android system Vs. iOS; * Inflation; * Levels of taxes. b) PESTEL analysis Political factors: According to Datamonitor (2012), 38.6% of the total revenues of Apple Inc. were from U.S. during 2011. Therefore, 61.4% of sales of Apple Inc. were from outside America. Bad global relations, wars, and terrorism can affect the business of Apple Inc. Furthermore, Apple Inc. manufactures many of its products and parts outside the U.S., like in Czech Republic, Korea, Ireland, Cork, and China. Economical factors: The global recession might have influence on Apple Inc. The inflation rate is high, while consumer’s earning did not have significant changes. Moreover, the unemployment rate has amplified, affecting consumers to spend less, especially on ‘Luxury products’. However, Apple’s revenue is not affected by this economic recession although most of the products of this company are luxury. Apple made it possible by designing different unique products from its competitors, which has increased the demand of Apple’s products (Apple website, 2012). Social factors: Nowadays, our social life is influenced by technology, and Apple Inc. is considered as the king of technology. The recent trend of using social networks has...
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...| <University> | | | Apple operation strategy | | | | by | | | | <Name> | | | | <Date> | | | | <Lecturer’s Course Number> | | Nature, structure, products types and factors affecting the company Apple is multinational company that deals in manufacture of consumer products such as PC, phone and computer software’s, phones and digital media distributors. The company was started by Steve Jobs and Woznaik, currently it is the leading company in the technology industry. Job shares are 10%. The company went public in 1980 with shares price being 22 dollars and was split unto four times and adjusted IPO share was 0.39 dollars and currently goes for 94.58 dollars. Apple Apple is of the largest multinational company in America that manufactures and sells computers, portable music players, mobile phones, Softwares and applications and other media communication devices. It has a well-established market segment, and some of its products are the Apple TV, operating system (OS X and IOS), iPod and iPhone, and other products. The products produced by Apple unlike other companies dealing with similar products they are known for quality, uniqueness and they are associated with a class in the community. These characteristics have made the products to be outstanding in the market and hence they are preferred by many customers. Apple is one of the outstanding and most looked for after in the market by item fashioners who like quality. The Apple Company...
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