A Milwaukee based website “Babycantwait.com”, whose purpose is raising awareness of statutory rape and bringing sexual health information to the youth. This advertisement is important because it is giving the youth helpful information. This advertisement is successful/effective in delivering this message because it is giving these teens and parents information about healthy relationships and statutory rape.
When you first look at the photo it shows a young girl around the age of 11-13 with a frightened expression on her face, who appears in middle school and she is standing in a semi dark hallway in front of lockers with a book bag on with the a snake wrapped around her. The picture has words in the middle saying “What Kind Of Man Preys On …show more content…
It’s statutory rape. Learn how to encourage healthy relationships.” speaks about these men being creepy and how statutory rape makes the viewer of this advertisement makes you feel disgusted and anger towards these men. The creators are appealing to the viewer’s emotion and they are able to grab their attention to further their message.
The target audience are the young kids and their parents. They are encouraging the parents to talk to their kids about healthy relationships. The website “Babycantwait.com” provides so much information and gives them a better understanding on how important it is to talk with your children about these topics. This advertisement serves as a wakeup call for parents. They are trying to get them to realize that they need to have this talk with their children very early and inform their children about what a healthy relationship look like between an adult and a …show more content…
By providing information about sexual health information to the youth so they can prepare themselves for the dangers of the world. Parents see this advertisement and immediately think about protecting their children. Children see this advertisement and may see themselves or their friends. This advertisement advocating against a dark crime. Protecting your children isn’t restraining information from them. That Milwaukee based website feels like you educate the youth about sexual health and healthy relationships, which is the purpose of the website, to bring sexual health education to these young