...of Radio Industry in Pakistan Assignment # 3 Submitted by: MUHAMMAD SAAD BHUTTA (BD/56-2009) 11/20/2011 Submitted to: Mr. JAMI MOIZ Table of Contents Definition 3 Birth of Radio 3 Radio as an advertising medium 3 Quick Facts 4 Modes of Radio Transmission 4 AM broadcasting 4 FM broadcasting 4 Comparison of AM & FM 5 Radio in Pakistan 5 Radio Pakistan 5 Events/ Major Dates (In chronological order) 6 Advent of FM Radio in Pakistan 9 History of FM Channels 9 Radio IBA 10 Radio on a surge 10 Radio in Disaster Management 11 Radio and Mobile Phones 11 Radio Advertisement 12 Current Scene 16 Conclusion 17 Reference 18 The most basic need of the human race is to communicate. The entire world will come to a halt or a complete standstill if we do not communicate. Most of the things we see in today's world are a means to satisfy this impulse or need of communication. (Ranjhan , n.d ) Definition Radio is the transmission of signals through free space by modulation of electromagnetic waves with frequencies below those of visible light. Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of space. Information is carried by systematically changing (modulating) some property of the radiated waves, such as amplitude, frequency, phase, or pulse width. When radio waves pass an electrical conductor, the oscillating fields induce an alternating current in the conductor...
Words: 3814 - Pages: 16
...COMM 106 BROADCAST * TV * medium of greatest impact * MOJO * Mobile Journalism * Mobile journalist * Vericorder + smartphone = you can now make a story for radio and TV RADIO * Origin of Broadcasting * Development of USA was adopted also in the Philippines. PERSONALITIES INVOLVED IN THE ORIGIN OF BROADCASTING Lee de Forest * Father of radio * Invented the vacuum tube on 1906, after 10 years it was perfected. * First to cover the Presidential Election David Sarnoff * a Russian immigrant * wireless operator * first to work together with the electronic companies in the U.S [Westinghouse, GE, AT&T] * Created the RCA (Radio Corporation of America) lead by David Sarnoff. * established the NBC (National Broadcasting Company) Frank Conrad * First to prove Sarnoff's convention that people will listen to radio. * Started to broadcast music in 1919, Pittsburgh. * Stimulated the sales of radio and leads the Three Companies to develop sets. * Westinghouse opened a radio station called KDKA on Nov. 2, 1920 KDKA * first fully licensed commercial broadcasting in the USA Early 1920's * KDKA was first introduced in the Philippines. * We had the first radio station in the Philippines called KZIB. But was closed due to financial reasons and they don’t have the technical ability. KZIB * Isaac Beck-first to invest * 20 watts Broadcast Call Letters * KZIB * KDKA ...
Words: 2733 - Pages: 11
...Research Article FM RADIO REVOLUTION IN PAKISTAN A case study - By Dr. Ahsan Akhtar Naz* Abstract Introduction Pakistani society is shifting towards change. Media is playing a vital role in this social change. In this regard, FM channels are being considered as more effective medium. These channels are running under the control of Pakistani Government. Now, these are spreading far and wide from metropolitans to towns. Due to this mass acceptance, these channels are acting as leverage of media revolution. The government regulatory authority PEMRA is regulating these channels. PEMRA has issued many licenses to cross media groups, businessmen, advertising agencies, public universities, etc. This analysis is about the popularity of these channels and examines the quality of different programs. This covers maximally the quality of different programs. Covering maximum aspects of FM radio channels in Pakistan as well as focusing on the freedom of information and public right to know. Some details of PEMRA's efficiency in four years have also been discussed. The relevant bodies can improve the role of these FM channels. A task is also added for previous, about FM channels in Lahore . Introduction Social scientists are feeling that Pakistani society is converting into information society, gradually. The majority of Pakistani population is economically poor .The governments have not paid proper attention towards education. As a result, they can't gain education properly. Despite...
Words: 2924 - Pages: 12
...Chennai, in the yr 1924. In that same year, british government gave license to the Indian broadcasting co., to launch radio stations in Mumbai and Kolkata. Later as the co, became bankrupt, the gocernment took possession of the transmitters and began its operations as the Indian state broadcasting corporation. In the year 1936, it was renamed all india radio and the dept of communications managed it entirely. After independence, all india radio was converted into a seperate dept. all india radio has five regional headquarters in new delhi, for north zone, in Mumbai for west zone, Kolkata, for the east zone, in guwahati for the north-east zone and in Chennai for south zone. In the yr 1957, all India radio was renamed akashvani, which is controlled by the ministry of information and broadcasting. During the period of independence only a mere 6 radio station existed throughout the country. But during the late 1990s, the network of Air extended to almost 146 AM stations. In the yr, 1967, commercial radio services started in India. In 1990, V.P.Singh’s national front government provided financial aid to the prasar bharati act that was considered by parliament. This act provided greater autonomy to doordarshan and AIR. the bill allowed the establishment of an autonomy body to control doordarshan and AiR. the unit operated under a board of governors, who were appointed for policy making and a broadcasting council to respond to the complaints. This was the start of interaction through radio...
Words: 501 - Pages: 3
...Comparative analysis of Radio Mirchi 98.3 & Fever 104 FM Objective: To perform a comparative analysis of two Private FM stations in India. To identify the strengths and weaknesses of both the stations. Abstract: This research is on the Comparative analysis between two private FM radio stations Radio Mirchi 98.3 FM and Fever 104 FM. The analysis is on the basis of their programming style, Programme schedule, audience preference, the Strengths and weaknesses of both the channels. Radio Mirchi 98.3 FM: Introduction: Radio Mirchi’s holding company Entertainment Network (India) Limited (ENIL) was incorporated in 1999. After successfully bidding for licenses in the Phase I auction in 2000, ENIL launched its first station in Indore on October 4, 2001. In the space of 24 months, Radio Mirchi made its presence felt in seven cities; along the way it also became the only private FM brand in all the four metros. Radio Mirchi was also the first off the mark to launch a station from the lot of cities included in Phase II. In quick succession it launched Bangalore, Hyderabad and Jaipur in early 2006 and completed the final rollout of the remaining 22 stations recently. Programming Style: The programming content of radio mirchi principally revolves around contemporary film music. It’s a fun-filled package of pure energy hosted by turbo charged radio jockeys, who also host interviews with celebrities and engage listeners in lively conversation. Reasons...
Words: 1697 - Pages: 7
...could be projected into space (Bellis). Fortunately, other scientist and engineers saw the radio spectrum not as a curiosity but as a tool for a new kind of communication. Guglielmo Macroni proved the feasibility of radio communication. In 1895, Macroni sent the first radio signal. With further alterations, Macroni found a way for ships to talk to each other using Morse code. The next big step was finding a way to manipulate radio waves so they could carry more than dots and dashes. Switching from pulses to continuous waves provided the key. Reginald Fessenden invented a way to transmit voice by altering the intensity of waves, thus creating AM radio. Reginald Fessenden noticed that by varying wave frequency instead of amplitude, stations could avoid the interference that often corrupted AM transmissions. The result was frequency modulation or FM radio. Nikola Tesla is the only person to file a patent on radio technology (White). So Nikola Tesla is credited with being the creator of radio technology. Before the radio, people would visit with neighbors to find common forms of entertainment. The radio was a new source of entertainment. You might think the radio is a gadget you listen to, but it also means something else. Radio...
Words: 1647 - Pages: 7
...comedy. In 2001 Fortune magazine named satellite radio as their product of the year. The magazine’s rationale for its selection stated: “of all the new technologies of 2001, XM Satellite Radio is way, way, way above the rest. It’s the first major advance in radio since FM emerged in the 1960’s, and the best thing to happen to mobile music since the dashboard CD player.” In addition, Lee Abrams, XM’s chief programmer, noted that the company hoped to have the same creative results as the FM revolution of the late ‘60’s and 70’s had. FM brought major changes to the radio scene. It delivered superior sound and had fewer commercials which pulled a large audience from AM radio. Abrams has argued that FM has now “sprouted a potbelly, gone gray at the temples, and become the stodgy establishment – complacent and vulnerable to a hard charging rival such as XM”. “Right now, we live in a very vanilla age, radio-wise,” noted Abrams. “Except for talk radio, its stay in the middle, don’t upset anybody, and play the big hits everybody’s comfortable with. We’re 180 degrees from that. We want to challenge people”. As a result of this, Satellite Radio has vastly changed the way America listens to everyday broadcasting. Five satellites circle the earth in a stationary orbit twenty four hours a day, seven days per week, offering subscribers over 100 different channels to choose from (Cole, 2005). It is amazing that a station can broadcast its signal from more than 22,000 miles away and...
Words: 1704 - Pages: 7
...IS FO TR R IB L U IM TI IT O E N D O N LY D Choosing the Channels of Communication A Review of Media Resources for 11 Countries in the Western Pacific Region This document is part of a continuing project of the Tobacco Free-Initiative and the Health Promotion Unit, World Health Organization, Western Pacific Regional Office. Tobacco-Free Initiative & Health Promotion Unit World Health Organization Regional Office for the Western Pacific P Box 2932, 1000 Manila, Philippines .O. Tel: (632) 528-8001 Fax: (632) 521 1036 http://www.wpro.who.int Choosing the Channels of Communication Choosing the Channels of Communication A Review of Media Resources for 11 Countries in the Western Pacific Region Introduction .................................................................................................................................. 1 Key elements in choosing the channels of communication ................................................ 2 Cambodia Summary of media resources ...................................................................................................... 8 Media directory ............................................................................................................................ 10 China Summary of media resources ........................................................................................................ 18 Media directory .........................................................................................
Words: 21258 - Pages: 86
...History Creating ABC From the organization of the first true radio networks in the late 1920s, broadcasting in the United States was dominated by two companies, CBS and RCA's NBC. Before NBC's 1926 formation, RCA had acquired AT&T Corporation's New York City station WEAF (later WNBC, now CBS-owned WFAN). With WEAF came a loosely organized system feeding programming to other stations in the northeastern U.S. RCA, before the acquisition of the WEAF group in mid-1926, had previously owned a second such group, with WJZ in Newark as the lead station (purchased by RCA in 1923 from Westinghouse) . These were the foundations of RCA's two programming services, the NBC "Red" and NBC "Blue" networks. Legend has it that the color designations originated from the color of the push-pins early engineers used to designate affiliates of WEAF (red pins) and WJZ (blue pins). After a three-year investigation, the FCC in May 1940 issued a "Report on Chain Broadcasting." Finding that NBC Red, NBC Blue, CBS, and MBS dominated American broadcasting, this report proposed "divorcement", requiring the sale by RCA of one of its chains. NBC Red was the larger radio network, carrying the leading entertainment and music programs. In addition, many Red affiliates were high-powered, clear-channel stations, heard nationwide. NBC Blue offered most of the company's news and cultural programs, many of them "sustaining" or unsponsored. Among other findings, the FCC claimed RCA used NBC Blue to suppress competition...
Words: 4093 - Pages: 17
...Frequency 5. Extremely low frequency ELF 1 3–30 Hz 100,000 km – 10,000 km Communication with submarines 7. Super low frequency SLF 2 30–300 Hz 10,000 km – 1000 km Communication with submarines 9. Ultra low frequency ULF 3 300–3000 Hz 1000 km – 100 km Communication within mines 15. Very low frequency VLF 4 3–30 kHz 100 km – 10 km Submarine communication, avalanche beacons, wireless heart rate monitors 16. Low frequency LF 5 30–300 kHz 10 km – 1 km Navigation, time signals, AM longwave broadcasting 23. Medium frequency MF 6 300–3000 kHz 1 km – 100 m AM (Medium-wave) broadcasts 27. High frequency HF 7 3–30 MHz 100 m – 10 m Shortwave broadcasts and amateur radio 32. Very high frequency VHF 8 30–300 MHz 10 m – 1 m FM and television broadcasts 37. Ultra high frequency UHF 9 300–3000 MHz 1 m – 100 mm television broadcasts, mobile phones, wireless LAN, ground-to-airand air-to-air communications, and Two-Way Radios such as FRS and GMRS Radios 38. Super high frequency SHF 10 3–30 GHz 100 mm – 10 mm microwave devices, wireless LAN, most modern Radars 40. Extremely high frequency EHF 11 30–300 GHz 10 mm – 1 mm Radio astronomy, high-speed microwave radio relay Above 300 GHz < 1 mm Night vision 49. 244.89V 50. 30, b. 0, c. -10...
Words: 284 - Pages: 2
...Kenya Communications Amendment Act (2009) Progressive or retrogressive?1 by ptah Association for Progressive Communications (APC) September 2009 1 This report was written as a part of APC’s Communication for influence in Central, East and West Africa (CICEWA) project, which is meant to promote advocacy for the affordable access to ICTs for all. CICEWA seeks to identify the political obstacles to extending affordable access to ICT infrastructure in Africa and to advocate for their removal in order to create a sound platform for sub-regional connectivity in East, West and Central Africa. This was possible thanks to Canada's International Development Research Centre (IDRC). Contents Preface.................................................................................................................3 1. Introduction.......................................................................................................4 2. Background to ICT policy making in Kenya.............................................................5 3. To regulate or not to regulate the media in Kenya? ................................................6 3.1. A failure of media responsibility? ....................................................................6 3.2. Key media concerns.......................................................................................7 3.2.1. Section 88: Inheriting the problem ..........................................................7 3.2.2. Enforcement...
Words: 7914 - Pages: 32
...EXECUTIVE SUMMARY The Indian FM radio industry was privatized in the year 2000. Many industry observers advised against investing in the market as the general notion was that after introducing the satellite television, the market for radio broadcasters is dead as television has more to offer. Although there were many deterring factors, still organizations invested heavily and begun operations across the country. In a short time span, the enthusiasm started failing as investments were not recovered from operations and profits were dipping. A number of factors pointed out that with amendments in Government rules and regulations, the industry could revive from their losses. Considering this, the Phase II of privatization was initiated in 2006, wherein the regulations were made more flexible and provided ample scope of growth. The general audience notion of the available radio stations is lack of differentiation in terms of content. This report gives a description of the problem regarding similar content and is a result of a market survey providing an insight in the consumer preference. Specifically, the report was an exercise conducted to validate the application of brand extension in service industry. 1 ACKNOWLEDGEMENT I am indebted to Dr. Samar Faten Badar, Faculty Member (Marketing,), for her great support and help all through the project. I am also thankful to Prof. Ramkishen, without whose help and support it would have been difficult to obtain the necessary data for...
Words: 14724 - Pages: 59
...The Indian Entertainment and Media Industry Unravelling the potential This report has been prepared on the basis of information obtained from key industry players, trade associations, government agencies, trade publications and various industry sources specifically mentioned in the report. While due care has been taken to ensure the accuracy of the information contained in the report, no warranty, express or implied, is being made, or will be made, by FICCI or PricewaterhouseCoopers Pvt. Ltd., India (PwC), as regards the accuracy and adequacy of the information contained in the report. No responsibility is being accepted, or will be accepted, by FICCI or PwC, for any consequences, including loss of profits, that may arise as a result of errors or omissions in this report. This report is only intended to be a general guide and professional advice should be sought before taking any action on any matter. FICCI and PwC jointly hold all copyrights to this report, and no part thereof may be reproduced or replicated without prior explicit and written permission of both the parties. The Indian Entertainment and Media Industry Unravelling the potential March 2006 Foreword Welcome to the 2005 annual edition of the Indian Entertainment and Media (E&M) Industry Report. FICCI takes this opportunity to thank PricewaterhouseCoopers, our Knowledge Partners, for having devoted precious time and resources to prepare this report at our behest. The E&M industry is at an inflexion...
Words: 7262 - Pages: 30
...[pic] Business Plan Module: New Enterprise Development Module No: EF317 Lecturer: Ali J. Ahmad Team No: 11 Team Name: SODS Troops Idea Description: GYMFM is radio station aimed at gym-users and fitness/health enthusiasts. Date of submission: May 12th, 2011 Team Members: Shane O’Donohoe 58440581 BS3 Haydar Jawad 58748110 BS3 John Sullivan 58510687 BS3 Jamie O’Sullivan 58593612 BS3 We hereby certify that this material which we now submit for assessment on the programme of study leading to the award of BBS is entirely our own work, and has not been taken from the work of others, save, and to the extent that, such work has been cited and acknowledged within the text of our work. Signed: _______________________ ID No: ______________ Date: _________ Signed: _______________________ ID No: ______________ Date: _________ Signed: _______________________ ID No: ______________ Date: _________ Signed: _______________________ ID No: ______________ Date: _________ Contents Executive Summary 4 Our Idea 6 Commercial Potential 9 Marketing Plan 14 Operations Plan 17 Management Plan 25 Financial Plan 30 Environmental Mitigation Strategy...
Words: 20937 - Pages: 84
...TELECOMMUNICATIONS Telecommunication is communication at a distance by technological means, particularly through electrical signals or electromagnetic waves. Due to the many different technologies involved, the word is often used in a plural form, as telecommunications. Early telecommunication technologies included visual signals, such as beacons, smoke signals, semaphore telegraphs, signal flags, and optical heliographs. Other examples of pre-modern telecommunications include audio messages such as coded drumbeats, lung-blown horns, and loud whistles. Electrical and electromagnetic telecommunication technologies include telegraph, telephone, and teleprinter, networks, radio, microwave transmission, fiber optics, communications satellites and the Internet. A revolution in wireless telecommunications began in the 1900s with pioneering developments in radio communications by Guglielmo Marconi. Marconi won the Nobel Prize in Physics in 1909 for his efforts. Other highly notable pioneering inventors and developers in the field of electrical and electronic telecommunications include Charles Wheatstone and Samuel Morse (telegraph), Alexander Graham Bell (telephone), Edwin Armstrong, and Lee de Forest (radio), as well as John Logie Baird and Philo Farnsworth (television). The world's effective capacity to exchange information through two-way telecommunication networks grew from 281 petabytes of (optimally compressed) information in 1986, to 471 petabytes in 1993, to 2.2 (optimally...
Words: 7569 - Pages: 31