Free Essay

Business

In:

Submitted By malikg
Words 12667
Pages 51
Anthropological and Accounting Knowledge in Islamic Banking and Finance: Rethinking
Critical Accounts
Author(s): Bill Maurer
Reviewed work(s):
Source: The Journal of the Royal Anthropological Institute, Vol. 8, No. 4 (Dec., 2002), pp. 645667
Published by: Royal Anthropological Institute of Great Britain and Ireland
Stable URL: http://www.jstor.org/stable/3134937 .
Accessed: 27/02/2012 02:27
Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact support@jstor.org.

Royal Anthropological Institute of Great Britain and Ireland is collaborating with JSTOR to digitize, preserve and extend access to The Journal of the Royal Anthropological Institute.

http://www.jstor.org

ANTHROPOLOGICAL AND ACCOUNTING
KNOWLEDGE IN ISLAMIC BANKING AND
FINANCE: RETHINKING CRITICAL ACCOUNTS
BILL MAURER

Universityof Californiaat Irvine

Accounting for accounting demands renewed attention to the knowledge practices of the accounting profession and anthropological analysis. Using data and theory from Islamic accountancy in Indonesia and the global network of Islamic financial engineers, this article challenges work on accounting's rhetorical functions by attending to the inherent reflexivity of accounting practice and the practice of accounting for accounting. Such a move is necessary because critical accounting scholarship mirrors, and has been taken up by, Islamic accountancy debates around the form of accounting knowledge. The article explores the work that accounting literature shoulders in carving up putatively stable domains of the technical and rhetorical, and makes a case for a reappreciation of the techniques for creating anthropological knowledge in the light of new cultures of accounting.

Accountingand theform of anthropologicalnowledge k Scholars across the disciplines seem to agree that it is time for a new accounting of accounting. For sociologists Carruthers and Espeland (1991), accounting is more than mere technique; it has symbolic power as a form of rhetoric that legitimates some practices, hides others, creates knowledge and structures decisions. Critical accounting scholars draw attention to the ways in which accounting functions as a mode of power (Hopwood & Miller 1994). Anthropologists examining 'audit cultures' view accounting as a distinct kind of cultural artefact of signal importance in new regimes of management, organization, and control, as well as their cultural reproduction (Shore & Wright
1999; Strathern 2000). In Carruthers's (1995) view, accounting is not a 'mirror' of what goes on in an organization, as mainstream accounting scholars contend. Rather, it serves a 'window-dressing' function, decoupled from actual organizational practice. As such, it is much more about the 'mythical and ceremonial' than 'how things actually transpire' (Carruthers 1995: 315).
This article seeks to show that the analytical distinction between technical and rhetorical, the practical and the ceremonial, cannot be sustained. It takes issue with the functionalist theory of culture at work in much critical accounting scholarship, and the idea of'decoupling' organizational form from rhetorical functions that goes along with it. Carruthers has argued that, rather than addressing the meaning of accounting information, scholars should focus on
? Royal Anthropological Institute 2002.
J. Roy. anthrop.Inst. (N.S.) 8, 645-667

646

BILL MAURER

the 'pragmatics', or how it is used: he writes, '[a]ccounting has a more fundamental role than the accounting-as-mirror version suggests, for it constitutes economic and organizational realities as much as it reflects them'
(Carruthers 1995: 321). Carruthers is correct to the extent that he has identified accounting as a performative linguistic event that constitutes what it names (Austin 1962).Yet, as Garfinkel (1967) argued long ago, scholarly discussions of accounting, while not numeric, are themselves a kind of accountskeeping. And they often uncannily echo discussions that others are carrying on about accounting. Rather than simply documenting and theorizing the pragmatics of accounting information, anthropologists should also take note of its metapragmatics, that is, how accounts of its use are used (following
Silverstein 1976).
What we find when doing so is that the metapragmatics of accounting never necessarily mirror nor mythologize something else, some other level of reality behind or before accounting. Rather, they assume an identity with the very form of knowledge which is intrinsic to reflexive anthropological reason, a form that is based on nested hierarchies of abstraction and an inevitable partiality of perspective through which perspective, as an organizing rubric for anthropological knowledge, reveals itself in its own failure (Strathern 1991).
Perspectivalism fails as an analytical strategy because of the infinity of possible perspectives: since perspectival analysis can proceed ad infinitum,perspectivalism can never pretend to offer a final interpretation or close a debate, for there will always be more and 'different' perspectives. The same is true for any critical enterprise, such as critical accounting scholarship, that seeks other principles besides the interests of good record-keeping or balancing the books in accounting practice. Indeed, the limits of perspectivalism apply to accounting practice itself: as a process of abstracting from a field of practice, it will always overlook some phenomena to make visible others. For accounting, the result is an open-endedness belied by the apparent stability of the balance sheet. For anthropological and critical accounting scholarship, the result is an open-endedness that obviates the apparent stability of the forms or relations that observers 'discover' structuring or underlying the practices of their subjects. Garfinkel early on asked scholars to appreciate the multiple ambiguities of the word 'accounting', stressing the unity of the numeric and narrative forms of accounts-keeping that render organizational forms 'tell-able' (see also
Munro 1996: 5; 2001: 474-5). As he put it, 'Any setting organizes its activities to make its properties as an organized environment of practical activities detectable, countable, recordable, reportable, tell-a-story-about-able, analyzable
- in short accountable'
(Garfinkel 1967: 33). My aim here is to turn this apparand totality into a tool in order to reappreciate the techniques ent ambiguity of anthropological and accounting knowledge.1 Accounting standards-setting and critical accounting scholarship both rely on the same perspective-shifting analytics as anthropology. They both do so in their social scientific insistence on abstracting general principles from discrete data. Both study accounting practices to deduce a set of general principles underlying them - for standards-setting, the principles are quite simply the standards; for critical accounting, the principles have to do with something else: politics, power, values, and meanings. Critical accounting is thus a fractal transformation of

BILL MAURER

647

standards-setting, replicating the analytics of standards-setting at another level of abstraction. Critical accounting does what it does by using anthropological or other forms of social scientific argument, by attaching to itself another analytic tool of the same form as those of the phenomena it studies. This prosthetically extends its analytical reach. In critical accounting, ethnography can become a means for analysing the cultural content of accounting. Many critical accounting scholars also want to reshape that content and create a new accounting, and, from a new accounting, a new world.
My own reappreciation of ethnographic tools is not so goal-orientated because, regardless of its transformative aspirations, critical accounting's recursivity should be familiar to anthropologists who are accustomed to finding
'culture' in winks. Drawing on the work of Mary Douglas (e.g. 1970), the influential accounting theorist Trevor Gambling argued in his seminal works,
Societal accounting(1974) and Beyond the conventionsof accounting(1978), that
'accounting theory and culture are not readily separable' (1974: 107) and that
'"accounting theory is the culture" at least in the anthropological sense.
Perhaps one could go further and define a society as a "group of people who subscribe to a common accounting theory"' (Gambling 1978: 2-3).
The idea that everything is accounting and accounting is everything plays on the ambiguity of the term in English (accounting as audit, accounting as narration, and accounting as religio-cosmopolitical judgement), an ambiguity made material in the transformations of scale that accounting in all of its senses permits. If accounting is everything, can analysis, itself a form of accountskeeping, achieve a critical perspective on it? This article seeks to demonstrate that this problematic takes on a particular significance in Islamic accountancy with far-reaching implications for anthropology. While Islamic accounting shares with anthropology and critical accounting scholarship the particular dynamics of the analytical impasse of perspectival knowledge, it also, in some quarters at least, may provide tools for a reconfigured anthropological practice. This new kind of anthropology would forgo the sameness/difference models inherent in the discipline's conventional culturalist explanations, which have animated not only anthropology but also critical accounting scholarship.
I develop the argument in light of a recent and ongoing transition in the field of Islamic finance, with reference to ongoing debates among Islamic accounting specialists in published, face-to-face, and on-line forums. The transition involves international accounting standards set by the Accounting and
Auditing Organization for Islamic Financial Institutions (AAOIFI), which is based in Bahrain and was founded by one of Gambling's former students in
1990. Islamic financial institutions employ AAOIFI standards in place of, or in addition to, 'religious audits' by in-house 'Shari'a Supervisory Boards'
(SSBs). SSBs and the AAOIFI both exist to ensure that Islamic financial institutions are 'Shari'a compliant', operating in accordance with Islamic law. To demonstrate the practical ambiguities of Shari'a compliance, this article briefly considers two Indonesian Islamic economic enterprises: a national Islamic bank, and a local co-operative credit union.
In Islamic finance, some very anthropological ideas - including debate over the social construction of reality and the role of values and beliefs in bureaucratic practice - have become a terrain of struggle over meanings and their pragmatic uses. The same has occurred in critical accounting scholarship. As

648

BILL MAURER

anthropologists turn to bureaucratic forms like accounting, we have begun to question the separation of text from context, form from content, and theory from data that stabilized the discipline's late twentieth-century knowledge practices. Those oppositions now seem to characterize the knowledge practices of those we study, and turn up in precisely those bureaucratic quarters to which we now turn our attention (Amit 2000; Riles 2000; Shore & Wright
1999). This places anthropology in an uncomfortable position, different from the reflexivity of an earlier era because concerned less with the partiality of a particular observer's perspective than with the metapragmatics of analytics of parts and wholes that make perspectival knowledge possible, yet guaranteed to exhaust itself (Riles n.d.; Strathern 1999). This article thus accounts for anthropology as much as for Islamic accountancy.
'Islamic banking and finance' refers to a world-wide phenomenon centred in Malaysia, Indonesia, the United States, Britain, and the Arabian peninsula, and not the financial systems of those nation-states that have officially
'Islamized' their economies.2 It grew out of the anti-colonial project of the
Islamic modernists on the Indian subcontinent in the years surrounding
Partition. Seeking to create a 'modern' Islam that would stand in opposition to Western dominance without falling into romantic attachments that might hinder'progress', thinkers such as Maulana Maududi attempted to craft a new
Islamic economic science (Maududi 1975). This new science, they hoped, would meet the needs of modern society and stay true to the Shari'a and
Qur'an.The modernists sought to theorize an economy that provided a mechanism for the redistribution of wealth and that was not based on interestbearing debt. The obligation to pay zakat, or alms, and injunctions against riba, glossed as interest, were the initial impetus for Islamic economics (see Chapra
1992; Kuran 1997; Maududi 1975; Qureshi 1946; Siddiqi 1983).
Islamic banking and finance world-wide derives its core assumptions and many of its practices from these early twentieth-century modernists. Just as importantly, global Islamic banking owes much to the immigration of Middle
Eastern and South Asian students and professionals to the United States and Britain during the 1970s and 1980s, and the consolidation of large Muslim organizations such as the Islamic Society of North America and the Islamic
Circle of North America. The 1970s Middle East oil boom fostered renewed interest in Islamic banking in many Muslim-majority countries (Wilson 1990).
This period saw the emergence of a loose alliance of Muslim businessmen, with experience of Western regulatory and business environments who had come from employment with international oil and chemical companies as well as Western financial firms. The main nodes of this network were the financial and industrial centres of Europe and the United States, and not the Middle
East or South Asia. Thus, although Saudi royals and entrepreneurs bankroll many Islamic finance conferences, journals, and academic institutions around the world, the main sites for intellectual production in Islamic economics are the Islamic Foundation in Leicester (Leicestershire, UK), the Institute of
Islamic Banking and Insurance in London, and the Harvard Islamic Finance
Information Program in Cambridge, Massachusetts.3
In what follows, I rely on two sources of theory and data.The first includes the writings, commentary, conferences, and published reports of Islamic banking professionals who constitute the global network I have just described.

BILL MAURER

649

Their lingua franca is English, supplemented by Arabic terms that have their origins in classical texts but have been given new and often more precise meanings in Islamic banking and finance. Their principle media of communication are published and unpublished reports, academic and trade publications, and, importantly, the internet. The Islamic Economics and Finance internet listserv4 began operating in late 1999 as an outgrowth of the Islamic
Banking Training Programme of the Xavier Institute of Management and
Business in Bubaneshwar, India. That programme was the brainchild of a former student of the London-based Institute for Islamic Banking and Insurance, and quickly became the most important face of Islamic banking on the internet. It now consists of around twenty separate specialist 'salons', or chat rooms, and one main, all-purpose discussion group. While the participants in the Islamic banking and finance network I discuss here are admittedly only one subset of all those involved in Islamic economic ventures world-wide, they constitute a very important locus of intellectual power that translatesinto institutional authority. Some are the authors of significant books on Islamic banking. Others are executives or employees of financial services firms (both
Islamic and conventional). Many are students who will assume such positions in the future. Debate does get heated at times, especially where there is uncertainty about whether certain financial practices are permissable in Islam derivatives trading, for instance (see Maurer 2001). What is striking, however, is the overwhelmingly pragmatic orientation to Islamic knowledge. People are far more likely to mix and match concepts or perspectives from different branches of Islamic law in order to create or justify a particular financial practice in their on-line postings than they would in a formally published bulletin or at a conference. Similarly,they are far more likely on-line to entertain comparisons or convergences between Sunni and Shi'a jurisprudence, without resorting to insult or evangelical fervour.5 Like the Islamic banking network itself, which I see as existing somewhere between the traditional centre and periphery of the Muslim world - indeed, confounding the scalar logic of centre/periphery - these internet postings lie between official publications and off-the-record conversations, and between the various branches of Islamic knowledge. The second source, which also constitutes 'data' for the people who make up my first source, comes from two Islamic financial ventures in Indonesia: a large Islamic bank and a small credit association. These two ventures demonstrate the practice of Islamic accountancy in action. In particular, they show how the debates raised in the international network sometimes fail to capture the imagination of those working 'on the ground'. That very failure, however, proves extremely productive for anthropological and accounting knowledges.

Thle spirit of Islamic capitalism
Since the 1980s, and more particularly in the wake of the 1991 Bank of Credit and Commerce International scandal, linked in the business press to Islamic banking in Caribbean tax havens,6 many Islamic banking professionals have called for clearer accounting standards.They have done so in the hope of removing any possible taint of illicitness, as well as to bolster confidence in

650

BILL MAURER

the emerging Islamic market sector. Such standards,they hope, will also make their practices both transferable across a variety of regulatory contexts and
'transparent'to outside observers. Founded in 1990 as the Financial Accounting Organization for Islamic Banks and Financial Institutions (FAOIBFI) and renamed in 1991, the Accounting and Auditing Organization for Islamic
Financial Institutions (AAOIFI) disseminated Islamic accounting procedures in
1996-7 as part of this effort.
In doing so, the AAOIFI entered a field previously dominated by Shari'a
Supervisory Boards. Even after the advent of the AAOIFI, most Islamic businesses of any appreciable size still rely on the seal of approval granted by an independent Supervisory Board made up of clerics and scholars.The AAOIFI has been careful not to tread on the toes of independent Boards, and relies on their standards-setting to guide its own. The AAOIFI itself boasts a Board made up of internationally prominent individuals. The AAOIFI has drafted standardsthat are readily grasped by its counterpart non-Islamic organizations, most notably the International Accounting StandardsCommittee.Yet while its language and principles share common ground with those of key international accountancy codes, for example the scheme of conventions which has come to be known as the Generally Accepted Accounting Principles, it is not engaged in a struggle for authority with local, national, or regional Boards.
Indeed, the AAOIFI needs Boards, and vice versa. The AAOIFI relies on
Boards to provide the 'data' from which it crafts universally applicable Islamic accounting standards. In a process analogous to the establishment of the
Uniform Commercial Code in the United States during the early twentieth century (Llewellyn 1951; R.W. Perry pers. comm.), the AAOIFI collects information on existing Islamic accounting practices and distils from the available data 'best practices' that will have the most universal transferability and, ultimately, transparency to both Islamic and non-Islamic businesspeople and regulators. Supervisory Boards, for their part, can gain legitimacy for their decisions by referring to the AAOIFI standards,and at the same time provide a clerical seal of approval for the standards themselves. Understanding the transition from Supervisory Boards to the AAOIFI requires that we consider something other than the apparent shift in authority from religion to bureaucracy. Instead, we should turn to the way in which accounting in Islamic banking and finance creates particular kinds of 'facts' and engages a specific rhetoric of rationality.
The facts of accounting are special facts: they are supposed to help people make good decisions about the management of their assets. It is a textbook truism that the principal objective of accounting practice is to guarantee the
'decision-usefulness' of the information that accountants collect, analyse, and present to auditors, shareholders, managers, and others.7 The underlying assumption of the decision-usefulness framework is that rational economic actors need information in order to make effective economic decisions which will serve their self-interest. Since, in this framework, the aggregate activities of self-interested maximizers create the most efficient allocation of resources, decision-usefulness is the corner-stone of the efficient functioning of markets.
Although the market ideology here is self-evident, the framework is none the less powerfully hegemonic.

BILL MAURER

651

Regulators and other observers who are not directly involved in Islamic banking cite a lack of accounting standardsas one of their main concerns about the movement. Euromoneyreports that Islamic banking's 'long-term ambition' of'taking on world markets' may be hindered by a lack of'uniform and consistent accounting and auditing standards and ... proper regulation', and that
'standardizationis desperately needed' (Dudley 1998: 116). A vice-president of the Federal Reserve Bank of NewYork ascribed the success of Islamic banking to decision-useful accounting standards.While stating before an audience of
Islamic bankers that 'issues of religion are not supervisory matters of concern'
(Patrikis 1996: 1), this official argued that 'qualitative' considerations must be taken into account by supervisory agencies. He continued: it involves an assessment by bank examiners of the financial strength and managerial controls of the bank. This is done in a 'hands on' way by examiners looking at the bank's systems, books, and records on site and assessing the quality of its management. In addition, we rely on reports of the bank which are issued quarterly and made public to allow the public - investors, depositors and counterparties - to assess the creditworthiness and risk profile of the bank (Patrikis 1996: 4).

Concerns about standarization, decision-usefulness, and possible regulatory interference led to the establishment of the FAOIBFI/AAOIFI (Gambling,
Jones & Karim 1993; Pomeranz 1997). The 'ceremonial' or 'window-dressing' function of accounting seems evident. It seems evident, however, in the same manner that the facts of accounting can become evidence: based on induction from the observation of a moment of social life, a process that delimits the accountant's, the regulator's, and also the social analyst's field of practice.
It is also evident only within the terms of an implicitly functionalist theory of culture ('window-dressing', after all, functions to make something prettier or to hide something else). This is a point to which I return.
Decision-usefulness criteria are supposed to mitigate information asymmetry and thus provide a means of bracketing the conflict of interests between the manager of a financial institution and the shareholders. In the accounting literature, this potential conflict is called the 'agency problem'. The decisionusefulness framework only makes sense in a world where a person can be called forth into social interaction as a maximizing individual; only in such a world would the agency problem manifest itself, and the decision-usefulness framework actually be useful. One would need to be possessed of- or perhaps by - the spirits of capitalist utilitarianism for conventional accounting to lessen information asymmetry and foster efficient markets.
The argument could be made that different spirits do or ought to possess
Islamic economics, rendering conventional accounting irrelevant.An Australian accounting scholar writing recently about Islamic accountancy explicitly rejected the AAOIFI's approach to standards-setting - beginning with data from actual practices and 'objectives established in contemporary accounting thought' tested against Islamic religious norms - in favour of proceeding from
'objectives based on the spirit of Islam' (Lewis 2001: 112). His position is thus based on the assumption that there is a spirit of Islam that is necessarily different from that which animates other economic or cosmological orders. This is a much debated point among Muslim scholars who specialize in Islamic

652

BILL MAURER

banking. Some take the same position as the Australian commentator (see e.g.
Chapra 1992; Choudhury 1998), arguing that Islamic economics in general needs to be exorcised of its Western underpinnings so that its true spirit will come forth. One prominent economist who specializes in economic theory in Islamic thought thus aroused fierce controversy when he sent the following e-mail to the Islamic Economics and Finance internet listserv:
Islamic economics and finance being entrenched body and soul in mainstream economic doctrines has remained without a distinctive birth-pang of its own. Its epistemology ... remained in foreign moorings just as the early rationalist Muslim scholars distorted the
Qur'anic worldview with Greek thought. [It remains] subservien[t] to modernity rather than upholding [the] purity of human faculty to the Qur'anic worldview and its deep analytical vision (Islamic Economics and Finance internet listserv, 13 July 1999).

In a later posting, the same scholar invoked tawhid,or 'unity,' a core element of neo-Sufi and neo-Platonist Islamic theology (Hodgson 1984; Lapidus
1988). He also directly addressed the accounting criterion of decisionusefulness as a core element of Western economics:
What I am taking out of the Qur'an is the epistemology of Tawllhidsic] in which Allah is
[
manifested as the Complete and Absolute in Knowledge Stock, from which premise emerges the immaculate premise of Unity as the Fundamental Unity. Yet this is a topological reality from which is derived the organization of flows of incomplete knowledge in the worldsystem, but that ever grows and unifies as it does so with the elements of the world-system
... [The] essence of pairedness is the resenlblance of universal complementarity within the acts of systemic realization. Hence, the essence of Qur'anic pairedness is combined with the incompleteness of knowledge to know, creatively evolve and organize in the framework of the self-same unification of relations. Such a Process negates all claims on the agent to have full-information. Terminality and scarcity, marginalism and optimality of neoclassicism are totally replaced by the process-oriented, creatively learning and evolving universally complementary process in this Qur'anic framlework of Tavllidi [sic] epistemolo,g (Islamic
Economics and Finance internet listserv, 15 July 1999).

Such an analytic move attempts to redraw the process of knowledge and the objects of the known.The 'tauwidapproach' demands a fundamental reconfiguration of epistemology - indeed, a dissolution of epistemology itself into the incompleteness of approaching but never reaching the overarching unity of divine thought, as if a limit-function.
Both within and beyond Islamic banking circles, this sort of argument is often cast as mystical, irrational, and 'othering'. More damning, it is considered 'impractical' - it does not generate the kind of facts that economic practice needs in order to 'work', much less to work 'efficiently'. And the criterion of practical workability is of signal importance in Islamic banking circles. As another prominent Islamic economics expert wrote, in countering the 'tawliid approach', 'there is no point in trying to re-invent the wheel
(especially if you don't end-up with a round one). The machinery of neoClassical economics, and many of its assumptions, are mostly in harmony with the canonical Islamic texts ... as well as the opinions of Muslim jurists over the centuries' (Islamic Economics and Finance internet listserv, 17 July 1999).
What of this convergence? Or rather, why, for Islamic banking adherents i who reject tawhlid,s the convergence between neo-classical economic theory

BILL MAURER

653

and Islamic jurisprudence not unnerving (after Pemberton 1994: 9)? Do the facts of Islamic accounting invoke, in outside observers as well as devotees, trust and confidence in the stable entities and clear agents of Islamic banking?
If so, they are less constitutive of an essential Muslim subject of economics than they are convincing for people like the vice-president of the Federal
Reserve that the business practices from which they are distilled are sound, reputable, legitimate, and consistent with a wide range of alternative business practices that are not specifically Islamic. In this, they take on the same performative 'window-dressing' functions as the facts of conventional accounting that Carruthers (1995) has described.
Yet Islamic accountants must abstract the facts of Islamic accounting out of a field of practice. As is the case with conventional accounting, that process of abstraction, like induction generally, is never straightforward(Poovey 1998).
A closer look at the technical problems for Islamic accounting that arise from
Islamic banking practices shows that the question of Islamic accounting being merely 'window-dressing', or the more classically anthropological question of
Islamic accounting's 'difference' from conventional accounting, is perhaps somewhat beside the point.

Mudarabah accounting in theory
A mudarabahor profit-and-risk sharing contract is a ubiquitous financing mechanism in Islamic banking. In a classic (that is, medieval, not modern) t mudarabah,he rabbal-mal (henceforth, depositor-investor) provides money to a mudarib(henceforth, manager) who uses it to conduct an agreed-upon business, and then returns to the depositor-investor the principal and a pre-set proportion of the profits.8 Once he or she has turned over the money as an initial investment, the depositor-investor has the right to verify that the manager is complying with the terms of the contract, for the manager is not liable for any loss that occurs in the course of the business except when such loss occurs because of a breach of trust. There is an understanding that the manager will act according to the customary practice of any businessperson.
Further, the depositor-investor has a right to share the profits as agreed upon at the contract's commencement. Finally, the depositor-investor has a right to a liability which is limited to the capital he or she initially invested. The manager is not permitted to commit any sum of money greater than the capital in hand to the partnership without the depositor-investor's authorization. Similarly, once the depositor-investor has handed over the initial investment as specified in the contract, the manager has no right to demand any further financial liability or contribution from him or her (see Vogel & Hayes
1998).
Modern Islamic banks can use mudarabahontracts to generate liquidity and c turn a profit, acting as intermediaries between the depositor-investors and the managers of business ventures. In effect, modern Islamic banking takes the classic mudarabah ontract and scales it up: the depositor-investor becomes the c rabb-al-mal n relation to the bank, as nmudarib,hich manages the depositori w investor's money. At the same time, the bank assumes the position of the rabbal-mal in relation to the business enterprise in which the bank invests, which

654

BILL MAURER

is the mudaribin relation to the bank. Under this scaling principle, the bank can accept money from many depositor-investors via the mudarabah ontracc tual form and, in turn, can invest it in several different enterprises through c the same mudarabah ontractual form. Should the enterprises turn a profit, the the bank, and the depositor-investors are entitled to a predeterenterprises, mined percentage of the profit. Should they turn a loss, the depositor-investors
(and possibly the bank, depending on its operating principles) share in a predetermined percentage of the loss. The enterprises themselves (and also the bank) can pass off the loss to their depositor-investors, since the enterprises are considered to have 'lost' the expertise and labour invested in prosecuting the contracts.
Mudarabah rovides a means for enterprise financing and a sort of consumer p banking that are Islamically acceptable. Instead of financing its activities with interest-bearing loans, a business could accept funds from an Islamic bank and give up a predetermined percentage of its profits (and losses, effectively spreading some of the risk of doing business). Rather than a depositor earning interest on a savings account, the depositor-investor would earn a predetermined percentage of the profits (or losses, effectively bearing the risk of market activities) of all the enterprises in which the bank had invested the pooled resources of its depositor-investors.
Mudarabahpresents a number of problems for conventional accounting.
First, consider conventional accounting's 'entity theory', according to which accounting draws meaningful boundaries around business entities for the purpose of audit.9 Entity theory poses problems for Islamic banks using mudarabah ccounts, especially when it becomes time to account for mudarabah a c on a balance sheet. Mudarabah ontracts confound the clear boundholdings aries between the entity taken into consideration for the purposes of acc counting and its owners. In a mudarabah ontract, the depositor-investor who contributes capital in return for a share of the profit or loss 'owns' that capital.
The bank is 'managing' it and investing it in productive enterprises. The bank sees the depositor-investors on its own balance sheets, but the enterprises which receive the depositor-investors' capital from the bank do not. Yet the depositor-investors are the 'owners' of the ventures in which the bank has invested. And they are not merely financially responsible for them, but morally as well: should an enterprise engage in un-Islamic activities, then ethically the depositor-investors are just as much at fault as the bank.
In conventional accounting, the entity concept effects a separation between owners and corporate entities, morally insulating the former from the decisions of the latter; if owners disagree with a particular decision, they can vote at shareholders' meetings to change policies, or, more simply, disinvest.
Accounting and audits are supposed to help them make exactly these sorts of decisions. But mudarabalcontracts are a moral/ethical form that demands a close relationship, indeed, an identity, between the morality of the business ventures and that of the depositor-investors. Depositor-investors are in a sense insulated from the business ventures in which they have invested by the intermediation of the bank; they have no say in the activities of those ventures and have to rely on the bank's judgement to make wise investments. The bank's own venture, its own corporate status, meanwhile, is not a separate entity from the depositor-investors' capital, but is rather an extension of the

BILL MAURER

655

depositor-investors (Gambling & Karim 1991: 103).1? Given this, how should an accountant 'entextualize', as it were, the entity for the purposes of an audit
(Silverstein & Urban 1996)? How should the accountant draw meaningful boundaries around and abstract from the business practices of the depositorinvestors, the bank, and the enterprises in which the bank has invested depositor-investors' money?
The second problem that mudarabah oses for conventional accounting conp cerns the separation of ownership from management in the corporate form
(Berle & Means 1932; Maurer 1999). When corporations are managed by one set of individuals (managers) and owned by another (shareholders), the managers are obliged to act in the interests of shareholders. In other words, managers are the 'agents' of the shareholders, who are the 'principals' of the corporation. Yet the separation of ownership from management means that shareholders do not have access to the same information about the day-today operations of the corporation as the managers, and the postulate of selfinterested maximization would suggest that managers would attempt to act in their own interests rather than those of the shareholders. The condition of
'information asymmetry' that obtains between agents and principals opens a space of possibility for the free rein of managers' self-interest.
An Islamic bank relying on mudarabah, owever, has an agency relationship h with two possible kinds of investors - those who invest in the financial company itself as shareholders and have voting privileges on its board, and those who simply deposit their money into mudarabahnvestment accounts.1' i Unlike an interest-bearing savings account, a mudarabah ccount carries no a of return. The bank calculates the amount of profits (or losses) disguarantee bursed to investment account holders. At the same time, the bank calculates the amount of the profits (or losses) disbursed in the form of dividends to shareholders. In effect, the bank must take into consideration two sets of interests - those of the shareholders, and those of the depositor-investors that are at odds with one another, since a loss to one is a gain to the other.
For whom, then, is the bank the 'agent?' For whose decisions should any information produced by an audit of the bank be 'useful'? For some in the
Islamic banking community, it makes sense to think of the bank as 'multiplyagentive'. This does not necessarily solve the agency problem, however, because it leaves open the question of how an accountant ought to delimit decision-useful information. In other words, as with entity theory, mudarabah creates an entextualization problem from the point of view of the accountant: how to delimit and bound and abstract from the field of practice the specifically relevant aspects of a bank's activity for depositor-investors and shareholders.12 The third problem that mudarabah oses for conventional accounting has p to do with income. To calculate income, one must first determine the value of an entity's assets.And there are different methods for doing so. For example, how should one determine the value of real property held by the bank?
Should one enter a value based on what one originally paid for it? Or should the calculation be based on the original purchase price adjusted for inflation, or even one based on projections of its value at some future liquidation date?
From the point of view of Islamic banking, most calculations of value of this sort introduce the possibility of riba,usually glossed as 'interest' but defined

656

BILL MAURER

as illegitimate increase of any sort. This is because each of these calculations adds a value to the real property that is not specifically tied to any of the risks involved in holding the property.They constitute paper-based augmentations of value. Conventional accounting theory does offer an alternative to these methods of valuation, namely, 'current cash equivalent' valuation (CCE).
CCE essentially demands that all assets be marked to market - based on the assumption that markets efficiently set prices and that the value of any item at any given moment in time is equal to the price of that item in an open and unrestricted market. Islamic accounting scholars (Gambling & Karim
1991; Ibrahim 1999) recommend that CCE be used to value assets in any determinations of income. Again, however, this is a particular kind of entextualization problem: in this case how should the accountant record the value of real property? o Consider the effect of mudarabah n the three legs of conventional accountEntity dissolves, or, rather, multiplies, into proprietors. Agency disperses ing. into multiple agents. And income becomes disaggregated and temporally fixed into contemporary assessments of cash equivalencies, in a continuous and realtime marking to market. Each leg undergoes a sort of fractal transformation: each component part of the account is a smaller version of the whole, in a potentially infinite reiteration at all levels of scale. Imagine a ledger for an
Islamic bank. Contained within it would be ledgers for each mudarabah account and, within those, ledgers for each proprietor. Imagine the budget line for income: within each would be a constantly changing figure based on continuous and indefinite valuation through the marking of assets to the market. This marking to market is a recursive process that guarantees the pera petuation of the fractal pattern of the imaginary mudarabah ccount. The mulconstituted by multiple proprietors lend a 'scaling shape' to the tiple agents imaginary account: 'there are similar patterns at different scales' at whatever level of entity the imaginary accountant looks, and 'enlarging a tiny section will produce a pattern that looks similar to the whole picture, and shrinking down the whole will give us something that looks like a tiny part' (Eglash
1999: 18). Our imaginary fractal account begins to resemble nothing so much as the knowledge-flows of tawhid,where epistemology dissolves into the unity of divine thought.

Mudarabah accounting in practice
I ask my reader to imagine a fractal ledger because there are no real ones to show. The fractal form was only revealed to me when, out of utter desperation and confusion over the multiple levels of ownership possible with nested
I
contracts, I asked people to draw me the mechanisms of mudarabah. discuss
But the accounting books of Islamic one such example below (see Figure). banks and the accounting standards put forward by the AAOIFI are hardly fractal or neo-Platonist. Indeed, what is so striking about their standardsis that they are virtually silent on the practical and epistemological problems which mudarabalh ight pose for conventional accounting. In effect, they erase the m f oneness of tawlhidin the mudarabah orm. Like other documents of bureaucratic rationality,the AAOIFI standardsprovide clear rules, straightforwardjus-

657

BILL MAURER

Person A borrows 10,000 Rp. and with it earns a profit of 1000 Rp. That profit is divided as set out below, where each number represents a separate entry in the ICCA ledger.

1000 Rp.

600 of that goes to ICCA
(60%)

400 to Person A
(40%)

360 to Univ.
(60% of 600)

240 to ICCA
(40% of 600)

144 to Foundation
(60% of 240)

96 to ICCA for 'prosperity and welfare of the staff' - it is divided equally among the members (40% of

240)
FIGURE.

Nested mudaradah in the Islamic Co-operative
Makassar.

Credit Association

(ICCA),

tifications for those rules, and guidelines for following the rules. The standards explicitly invoke the need for impartiality, consistency, universal applicability, and procedural precision. The very form in which they are presented embodies these principles: the standardsare labelled with a letter or number and divided into sections, subsections, and paragraphs.In this form, they embody order and logic and hierarchy,appealing to bureaucratic reason and logic recast as fundamental human nature. A subsection of AAOIFI Standard A, headed
'The importance of establishing objectives', begins:
Human experience proves that any work which does not have clear objectives encounters limitations, conflicts, and blurred vision in its implementation. Financial accounting and financial reporting are no exception to this precept. Accounting scholars and practitioners alike have found that the process of developing financial accounting standards without establishing objectives leads to inconsistent standards which may not be suitable for the environment in which they are expected to be applied (AAOIFI 2000 A.4.1).

That said, the objectives of the AAOIFI standards are the same as for any set of accounting standards: the provision of decision-useful facts for large a investors, not for small depositors or mudarabah ccount holders. Mudarabah accounts are treated exactly like any other liability, and exactly like deposit accounts in a conventional bank. The problems that mudarabahposes for

conventional accounting are transformed into non-problems, the practices of
Islamic accounting are identical to conventional accounting, and the distinction between the two seems to disappear.
Two brief examples will suffice to illustrate the non-problem of mudarabah accounting. The first is the 1999 Annual Report of Bank Muamalat
Indonesia (BMI), the largest Islamic bank in that country (Bank Muamalat
Indonesia 1999). Unlike most other financial institutions, BMI weathered
Indonesia's recent financial crisis (1998-2000) rather well and has entered the

658

BILL MAURER

i post-Suharto era reformasin a better position than almost all other banks. Its success during the crisis was due in no small measure to the fact that its a consumer-based liabilities are in the form of mudarabah ccounts rather than conventional savings accounts. When the Indonesian currency, the rupiah, lost
600 per cent of its value against the US dollar between August 1997 and
February 1998, most banks could not meet their obligations to their depositors, and folded. BMI's investments in 'real' assets, however much affected by inflation and the crisis, proved more stable than the debt-based investments of conventional banks. For example, profit-and-loss sharing investments in the export commodity sector actually brought increased profits as the rupiah's value fell. As a direct result of the crisis, cities in provinces that rely heavily on export commodity production became boom towns, and many rural producers found themselves suddenly rich. As one banker in Makassar (formerly
Ujung Pandang), South Sulawesi, told me, 'The monetary crisis was the best thing that ever happened to South Sulawesi'.'1 a BMI's ledger, however, hides the role of mudarabah ccounts in its success by them as simple liabilities, exactly as AAOIFI standards suggest that recording this should be done. They are treated under the category Kewajiban,'obligations' or 'liabilities', and placed under the heading Simpanan,or 'deposits', as i o
M
Tabungan udharabah r 'Mudarabah avings accounts'. Tabungans derived from s the word tabung,a 'bamboo tube used for storage' (Echols & Shadily 1997:
540), evoking an image of money hidden in a sack in the rafters of a house rather than invested in productive enterprise.14 AAOIFI procedures thus convert living agreements into dead savings, skirting the problems of accounting for all the nested and hierarchical contractual agreements of mudarabah.
The second example is from a small Islamic co-operative credit association
(ICCA) in Makassar,organized for the benefit of teachers and students at a local Muslim university.'5 ICCA, in the words of its manager, 'operationalizes the university's credit' as part of the university's government-mandated role to support local businesses.With seed money from a faith-based private foundation, ICCA provides two types of credit to members of the university community and small business owners in town. Small business owners a mainly street vendors - enter into mudarabah greements with ICCA, while
ICCA enters into mudarabah greements with the university and the foundaa tion, in a nested hierarchy.All the contracts stipulate a pre-set profit-and-loss sharing ratio of 60 to 40 per cent. In a contract with a street vendor, the profits are divided on a 60:40 ratio in favour of ICCA. Of ICCA's 60 per cent of the profits, 60 per cent is returned to the university, while 40 per cent is retained by ICCA itself. Of that 40 per cent, 60 per cent is returned to the foundation that originally granted the university funds to set up ICCA, and the remaining 40 per cent is for the 'prosperity and welfare of the staff' of
ICCA (see Figure).
In addition to this form of'productive credit',16members of the university community can borrow from ICCA to make purchases of consumer goods like clothes, electronics, or household items. Consumption loans are interestbearing, in spite of ICCA's Islamic credentials. The interest rate is backcalculated from the effective rate of return of ICCA's productive mudarabah accounts with street vendors. In other words, in the example in the Figure,
ICCA earns an effective rate of return of 9.6 per cent. In a consumption loan,

BILL MAURER

659

then, ICCA would charge 9.6 per cent interest. This is a calculation made a possible by ICCA's ledger-books, which, like BMI's, enter mudarabah ccounts as deposit-type liabilities. It is only by aggregating mudarabahaccounts with street vendors into one balance-sheet item that they can be offset by consumption loans to university staff and students. Not only are the fractal s accounting problems of mudarabah kirted here, but so, too, is the prohibition of interest. This evasion is made possible by AAOIFI standards that allow mudarabah ccounts to enter the liabilities side of the double-entry account; a in this way there is no acknowledgement that they differ from regular deposits, either conceptually, or in relation to Shar'ia conventions. In the global Islamic banking community, income derived from interest can be 'purified' by offsetting it with 'pure' forms of income or by giving it away in charity.
This is what ICCA's accounting procedures have allowed it to do.
The accounting trick is made more dramatic by the fact that ICCA currently has extended consumption loans totalling 700 million Rp., and shares a productive mudarabah ccounts with vendors totalling 100 million Rp.17 It has
700 clients with outstanding consumption loans, and only about 70 with mudarabah ccounts. In other words, the AAOIFI standardshave allowed ICCA a to base a rate of interest for the 90 per cent of its clients who borrow for purposes of consumption on the rate of return generated by only 10 per cent of its clients and extrapolated into a general principle - into a literal 'rate of return' without regard for the actual value of that return at any given point in time. In theory, and in the books, consumption loans are backed by
T
productive mudarabah. his helps ICCA both to extend credit and to achieve
Shari'a compliance. In practice, however, productive mudarabahcould only cover about one-seventh of the outstanding loans.
Notice how closely the nested mudarabahaccounts resemble the fractal transformation of conventional accounting discussed earlier.There are similar a patterns at every scale, both within the ICCA's structure of mudarabah ccounts and between ICCA's structure and the pattern suggested by mudarabah's infolding and multiplication of the three legs of conventional accounting theory: entity, agency, and income. Mudarabah ccounting in practice has the structure a of the knowledge-flows of tawhid. It permits a detour to consumptionorientated, interest-bearing credit on the way to divine oneness. But then again, that detour is already built into the design.

Accounts of Islamic accounting
For some, the procedures through which the AAOIFI extrapolates 'best practices' out of existing practices and translatesthose into standardsare highly suspect. Complaining in an on-line forum about the changes of direction that he felt Islamic finance was taking so as to satisfy the demands of 'standardization', one Islamic accounting specialist argued, 'If Islamic economics must make U turns to remain in business, I suggest that we cut the whole crap and join mainstream riba economics under the fiqh [legal] category of dharurah [necessity] and the modern criteria of efficiency' (Islamic Economics and Finance internet listserv, 14 Sept. 1999).18 Another, however, responding to the demand that an Islamic accounting must somehow be 'Islamic', replied,

660

BILL MAURER

Accounting in whatever sense or use whether it be for Islamic purposes or otherwise is only meant to be used as a science to enable an organization to identify, assemble, analyse, calculate, classify, record, summarize and report transactions and other events ... Accounting is only a method of presentation of facts and figure [sic] about an organization in such a manner that the user can use that info according to his own needs whether the need is the promotion of welfare or something else (Islamic Economics and Finance internet listserv, 5
Feb. 2000).

A third replied, to this second interlocutor:
I had the same thoughts as you a few years ago, insisting that Accounting is a technical subject and therefore there is no question of an Islamic or Christian or Buddhist Accounting ... Unfortunately, modern corporate accounting is not a matter of just numbers but a whole philosophy. Accounting can lead to perceptions of reality ... Ultimately, what accounting tells us [is that] what makes more money is the best thing. Over time, people will become mesmerised with this infactuation [sic] and act accordingly (Islamic Economics and Finance internet listserv, 7 Feb. 2000).

That the debate is framed in the same terms as contemporary academic theorizations of the social construction of reality reveals a convergence between internal debates about Islamic accounting and critical accounting scholarship.As one Islamic accounting scholar writes, citing a classic article in that scholarship, 'Islam accepts the fact that accounting is a social construction (Hines 1988) and itself constructs social reality but this social reality which the accounting constructs must conform to the dictates of Islamic belief' (Ibrahim 1999: 17). Rifaat Ahmed Abdel Karim, one of the figures responsible for the creation of the AAOIFI, was a former student of the accounting theorist, Trevor Gambling. The two co-authored the book, Busie ness and accounting thicsin Islam, a work deeply influenced by social accounting theories (Gambling & Karim 1991).
What interests me here is the convergence between the creation of AAOIFI international accountancy standards, the internal debate on Islamic accountancy, and ethnography. Like ethnographers (and like early twentieth-century compilers of the United States's Uniform Commercial Code, one of whom was an ethnographer),19the members of the AAOIFI have observed, recorded, and compiled the 'best practices' of Islamic accounting world-wide and abstracted from them a written set of proscriptive rules for Shari'a-compliant accountancy. Like ethnography, this process includes the debates about the process itself, embodied in the comments of Islamic accountants who echo critical accountants - or, rather, share the same field of discourse and citational authorities, and the same techniques for generating knowledge.
Knowledge is produced through shifts in scale, levels of abstraction from a
'reality'. In internal debates over Islamic accounting, as in critical accounting, there is a further instrumentalization of the knowledge thereby produced. As a construction, social reality is cast as a particular kind of resource, something that can be used for specific purposes, something that can be struggled over like a terrain. At the same time it is something that can create or instantiate other things in people and social spaces: it is a construction that can make more constructions. It creates 'values' and 'behaviours', as well as, recursively, itself, even as it is the product of such values and behaviours. It has parts, which are related to other parts - either explicitly, by the actors in social

BILL MAURER

661

worlds themselves, or implicitly, only to be drawn out by social analysts determining the distinctions between domains, between form and content, text and context, and subjective from objective.
The fact that the techniques of knowledge in Islamic accounting, critical accounting, and anthropology are the same should lead us to explore their metapragmatics in the debates and practices that call accounting forth as a topic of concern for differently positioned social persons. This means engaging in a sort of 'triangulation' and studying the entextualization/contextualization processes that produce social realities (and produce them as something both constructed and productive): here, Islamic accounting practice, Islamic accounting standards, critical accounting scholarship, and debates over the status of constructivism in Islamic accounting and social science (see Silverstein & Urban
1996: 4-5).These techniques of knowledge involve transformations in the scale of phenomena: nested hierarchies of practice, as in the credit co-operative example (Figure), and both the erasure of those hierarchies, as in international
Islamic accountancy standardsand Bank Muamalat Indonesia practice, and the making explicit of those hierarchies, as in the internal debate over Islamic accounting. In that debate, it should be recalled that the techniques make up the flows of divine knowledge into an always already-present unity that paradoxically is founded in its own unfolding incompleteness.20

Conclusions: Shari'a-compliant levels of analysis and anthropologicaltawhid
The fact that AAOIFI standards ended up mirroring other, 'conventional' international accountancy standards does not mean that 'Shari'a compliance'
(or Islamic banking and finance) is simply standard practice with 'Islamic' window-dressing. AAOIFI standards do not produce information that serves the rhetorical 'function' of marking organizational practice as 'Islamic' or
'Shari'a compliant' practice. Rather, AAIOFI standards and organizational practice exist in a co-ordinated relationship, and that relationship produces a grammar that makes the distinction between 'rhetorical' and 'technical' and
'Shari'a compliant' and'conventional' intelligible and real. Is there a difference between Islamic accounting and conventional accounting? The answer depends on the analytical status of the unmarked (and implicit) terms in each: the (non-religious) modern bureaucratic practices of standardization, and the
(non-religious) status of conventional accounting. The Shari'a, after all, is not a book of rules but a system of rule-making, a meta-grammar for securing the conditions for the practice of Islamic virtues in a morally organized universe.21 Following those rules calls forth 'Shari'a compliance', even if the product looks exactly like conventional international accountancy standards, because the performative linguistic event here is the co-ordination of the
AAOIFI standards with the accounting practices.
The AAOIFI standardsdo not so much replace religious authority as reveal the rhetoricity of conventional accounting practice. They do so through their own failure, a failure noticed by some tawhid-orientated participants in the debate over Islamic accounting, just as critical accounting scholars note the failures of conventional accounting. The failure of the former, to the extent that it is a failure 'of Islam', is of cosmological significance. That failure does

662

BILL MAURER

not derive from the act of trying to create standards, however. It is not a product of the bureaucratic standardization of Islamic principles. From the
Islamic accounting standpoint - as for the critical accountants - bureaucratic standardization is a social and cultural process, embedded with and productive of social and cultural values. The task, as the Islamic accountant quoted above put it, is to construct an accounting knowledge that will create different values. So, the failure can be reversed, or changed, the culture thus constructed anew.
The invocation of values here is an instrumentalist one, and assumes a subject capable of choosing and manipulating values for specific ends, not a subject constituted by them. At the same time, however, Islamic accounting makes explicit that which is only implicit in conventional accounting. The fractalform a of mudarabah ccounts and the fractal form of tawhid are of a unity with the techniques of knowledge of anthropology, conventional accounting, and critical accounting. In their recent rethinking of the status of accounting as a form of knowledge production, some accounting scholars and cultural critics have moved away from the position that accounting has rhetorical functions and, instead, put forward the idea that accounting is itself a form of rhetoric
(Poovey 1998). I am arguing that it is a very specific form of rhetoric that occludes its own rhetoricity. It renders itself a transparent practice of recording facts already there in the world and in the process denies its own status as a modality of argumentation constituted by various levels of scale: a set of rules for making things tell-able (in Garfinkel's sense), a tool kit for constructing those rules, and the metapragmatic ad hoc and post hoc relating of those rules to each other and to actual practices. Poovey is absolutely right in arguing that the very separation of (mathematical) technique from (linguistic) rhetoric was itself an effect of the invention of double-entry accounting. And those who hold out tawhidas the unity of flows of incomplete knowledge are also correct in revealing the oneness of apparent levels of the cosmos, or, here, levels of analysis that make up a modality of argument.22
In Partial connections, arilyn Strathern (1991) observed that ethnographic
M
research and ethnographic comparison have traditionally proceeded through transformationsof scale:the singularfieldworker apprehended'culture'by talking to multiple informants and abstracting general principles. What emerged for the singular fieldworker was not just the particularity of each individual encounter or informant, but 'more'; this more was generalized as the culture of a people (Strathern 1991: 9). The problem of perspective arose when the field of the ethnographer's vision came into question: it was necessarily limited, only 'one' perspective on the flow of social life.With certain ethnographic subjects, Hagen flutes as well as accountancy, the problem gets compounded, as the anthropologist's 'contexts and levels of analysis are themselves often at once both part and yet not part of the phenomena s/he hopes to organize with them. Because of the cross-cutting nature of the perspectives they set, one can always be swallowed by another' (Strathern 1991: 75). In such cases the ethnographic object and ethnographic practice seem 'out of scale', and the logic of proportionality undergirding anthropological analytics seems to fall off-kilter
(Strathern 1991: 75) - or at least to be made explicit as an'organizational facility of Western pluralist cultural life' (Strathern 1991: xx). Once it is made explicit, however, it can be put to use. Strathern argued that the fractal form could provide a way out of the sameness/difference and singular/plural frame-

BILL MAURER

663

works of anthropology and create'maps without centres and genealogies without generations' (Strathern 1991: xx).
The sections of this article could each be understood to represent one 'level' of abstraction: the practice of Islamic accountancy, the theory of Islamic accountancy, the internal meta-level debates about Islamic accountancy, and the spirit of Islamic capitalism animating the whole. But within each
'level' the same pattern has emerged, and each apparent level could easily be encompassed by any of the others. The distinction between data and theory collapses, or resolves itself into the self-same pattern at another level of abstraction. The significance of Islamic accounting, then, is not its religious basis or veneer, the 'culture' behind it or the 'values' it generates in turn. Instead, its significance is that in striving for Shari'a compliance, Islamic accounting throws itself into the open-ended metapragmatics that themselves demonstrate accounting's fractal form. The challenge for conventional accounting, as for its critical social scientific and anthropological accounts, is to be as open-ended and necessarily incomplete-yet-whole as tawhid, to dissolve itself as it approaches but never reaches the limit of the knowable.
NOTES
Research was supported by a grant from the National Science Foundation, Law and Social
Science Program (SES-9818258). The opinions expressed here are my own and not those of the NSF I offer apologies in advance to readers in the Islamic banking world for my incomplete attempts to bring Islamic accountancy to an anthropological audience. I thank Tom
Boellstorff, Katherine Ewing, Charles Hirschkind, Karen Leonard, Saba Mahmood, Diane
Nelson, Kyriaki Papageorgiou, Richard Perry, Annelise Riles, and Marilyn Strathern for comments and guidance. Three anonymous JRAI reviewers provided insightful commentary and pushed me to develop the implications of my argument. All errors and inconsistencies remain my responsibility alone.
Fieldwork was conducted in the summer of 2000 in Makassar, South Sulawesi, as part of a larger project on international Islamic banking. I interviewed representatives from two Islamic insurance businesses, all the major banks including the Islamic bank, an Islamic credit cooperative, two small community co-operatives, and the Makassar branch of the Jakarta Stock
Exchange. I also conducted interviews with students, academics, Indonesian NGO employees, and their friends (some with little knowledge of Islamic banking and others with a considerable amount, including in two cases university training). Formal interviews were taped. All were conducted in Indonesian (and, with financial professionals, a smattering of English). All save one were conducted with the assistance of a fluent speaker, Tom Boellstorff, to whom I offer profuse thanks.
11 am inspired by Annelise Riles's (2000; n.d.) writings on appreciating tools as tools in themselves rather than as means towards specific analytical ends.
2At the time of writing, such countries include Brunei, Iran, Pakistan, and the Sudan.
3I do not wish to downplay the importance of the Saudi backing of Islamic banking and finance world-wide, but I do wish to flag the great significance of the three sites I have listed to the continuing vitality of 'Islamic economics' as an academic discipline and a field of expertise. An analysis of world wide web links reveals that the Harvard Islamic Finance Information the Institute for Islamic Banking and Insurance, and the India-based Islamic Finance
Program,
Net (itself founded by a former affiliate of IIBI in London) are the main nodes in the internet presence of Islamic banking. To take another example, while Saudi money played a key role in the establishment of Bank Muamalat Indonesia, representatives of BMI go to the IIBI office in London to hold meetings with prospective international investors.
4References are to e-mail postings to the Islamic Economics and Finance internet listserv.
I have been maintaining an archive of this list since its inception in 1998. A web portal for this list exists at and the list is maintained by
.

664

BILL MAURER

5 In contrast, websites offering products like software or books to Muslims often contain links to other vendors, with specific product recommendations. Often the links will come with warnings such as 'Shia site ... Take only what you need'. On the ways in which internet media may be challenging traditional systems of textual and interpretative authority in the Muslim world, see Anderson (1999).
On offshore finance, see Hampton (1996), Maurer (1997), and Roberts (1995).
7Critics of accounting practice have pointed out the shortcomings of the decisionusefulness criterion. Concerned with 'accountability' broadly conceived, such scholars are interested in the social or environmental effects of business practices and the role of accounting in informing variously defined publics about those effects (Hopwood & Miller 1994;Tinker 1985).
For the purposes of this article, such terms should not be understood as 'transliterations' from Arabic. They are in fact 'internationalizing' Islamic banking terms that are widely used in both spoken and written non-Arabic sentences. I follow the spelling conventions that have emerged in this field for renderings of these terms in Roman script.
9
Consider, for the sake of contrast, a non-Islamic, 'conventional' bank. It is a financial corporation owned by shareholders and managed to generate profits for shareholders. Depositors, who are distinct from shareholders, deposit their money in the bank and earn interest. For an auditor or accountant, the main accounting problem has to do with the relationship between the financial institution and its shareholders, not necessarily its depositors. The depositors are guaranteed a rate of return through interest. In the United States and elsewhere, depositors are also protected against bank failure by federal deposit insurance. The shareholders, however, are directly concerned with the performance of the bank as a business since they have invested their capital in it and would like to see returns, not losses. Shareholders, as bearers of the risk of running the business of the bank, are not (theoretically) similarly protected, and so have an interest in the 'decision-usefulness' of the bank's annual report as produced and verified by independent auditors. t One alternative to entity theory in conventional accounting, advocated by some in the
Islamic banking community, is the 'proprietary theory'. Here, emphasis is on the 'proprietor', or owner, who is interested not in 'income' per se but rather in current financial standing
(Gambling & Karim 1991).
1 It does not have to be this way: some Islamic banking professionals imagine a bank in which the depositor-investors and the shareholders are one and the same. During my research
I came to know an Islamic banker who is committed to this vision of Islamic banking but nevertheless has had to rely on funds from his shareholders in order to maintain the bank's c liquidity. Banks that generate capital with nmudarabalontracts and lend money to others through contracts (ijara) often face liquidity problems. Capital adequacy norms, which regulate leasing the amount of cash a financial institution must have on hand at any given moment, may help in addressing these problems.
2An
anonymous reviewer notes that this mirrors the trade-offs between the interests of debt and equity in conventional finance. Indeed, except for the moral valences that the multipleagent problem presents for Islamic banking - valences of cosmological significance, for some
- they are identical. I argue below that the question of the relationship between conventional accounting and Islamic accounting ought to be displaced from the framework of similarity/ difference and onto that of the limits of perspectival knowledge. These limits are suggested by the material itself. Rather than viewing the problems of perspective in accountancy as merely data to be described, my aim here is to make use of those problems for a new kind of anthropological analysis.
13
Nearly twice as many people from South Sulawesi were able to make the pilgrimage to
Mecca in 2)00 as in 1998 (Departemen Agama 2000). This was exploited by banks and other assist organizations that sought to produce ingenious 'Islamically acceptable' savings schemes to those seeking to make the journey. I have written about these, and their implications for the money form, in Maurer (2002).
4
The same term has been used for years in Indonesia for conventional savings accounts. For some in the Islamic banking community, the metaphor would be questionable. I have heard several retellings of the biblical parable of the talents (Matt. 25:14-30) during the course of my research. In the parable, the sons who invested the father's riches in productive enterprises while he is away are rewarded, while the one who hid the riches to keep them safe is cast out. People
I interviewed agreed that Islam, on the whole, has an easier time understanding the pursuit of

BILL MAURER

665

wealth as divinely sanctioned than does Christianity which, despite the parable of the talents, always seems to put greater stock in poverty.
15
In the following example, the numbers and relationships are real, but the names have been changed to protect the identity of this credit association, its clients, staff, and affiliates.
'6He used the Indonesian expression, kredit productif. Mohammad Hatta, the first vicepresident of Indonesia after independence, used the term to differentiate between prohibited interest and permissible interest-bearing loans for enterprise (Rahardjo 1988).
17
In July-August 2000, the rupiah was trading at around 8,200 to the US dollar (although it fluctuated between 8,100 and 9,000). Each client for consumptive credit was borrowing about
$US120.
8 Fiqh, glossed as 'understanding', refers to doctrinal rulings in Islamic law. Such rulings can be made based on ijma, consensus (of fiqh scholars), or ijtihad,individual interpretation.
9E.
Adamson Hoebel, with Karl Llewellyn, distilled 'best practices' from the field of early twentieth-century state-to-state commerce within the United States.
2"The paradox is evident only when seen within Christian metaphysics; it is not a paradox in the epistemology of tawhid. Indeed, tawhid would query 'metapragmatics' as a level 'above' pragmatics, preferring instead to see lateral movement and an encompassment of spheres of analysis. 21I thank an anonymous reviewer for suggesting this phrasing.
22A recent book on tawhid in Islamic science (Bakar 1999) illustrates the principle with a diagram from Smith's (1976) book on 'primordial mysticism'. It consists of concentric circles around a line-drawing of a human figure. 'Levels of reality' and 'levels of selfhood' are encompassed by the same spheres, such that the highest level of reality, the 'infinite', at the top of the diagram, is within the same concentric ring as the deepest level of selfhood, the 'spirit'. The diagram is titled,'As above, so below' (Bakar 1999: 25, fig. 3).

REFERENCES
AAOIFI 2000. Accounting and auditing standards for Islamic banks. last accessed 29 Sept. 2000 [print form:
,
Accountingand auditing standardsor Islamic banks. Manama, Bahrain: AAOIFI]. f Amit, V 2000. The university as panopticon: moral claims and attacks on academic freedom. In
Audit cultures(ed.) M. Strathern, 215-35. London: Routledge.
Anderson,J. 1999.The internet and Islam's new interpreters. In New media in the Muslim world
(eds) D. Eickelman & J. Anderson, 41-56. Bloomington, Ind.: Indiana University Press.
Austin, J.L. 1962. How to do things with words. London: Oxford University Press.
Bakar, 0. 1999. The history and philosophy of Islamic science.Cambridge: Islamic Texts Society.
Berle, A. & G. Means 1932. The moderncorporation nd privateproperty.New York: Macmillan. a Bank Muamalat Indonesia. 1999. Bank Muamalat Indonesia laporan tahunan 1999.
Jakarta: PT
Bank Muamalat Indonesia, Tbk.
Carruthers, B. 1995. Accounting, ambiguity, and the new institutionalism. Accounting,
Organisationsand Society 20, 313-28.
& W. Espeland 1991. Accounting for rationality: double-entry bookkeeping and the rhetoric of economic rationality. AmericanJournal of Sociology97, 31-69.
Chapra, M.U. 1992. Towardsa just monetarysystem. Leicester: The Islamic Foundation.
Choudhury, M.A. 1997. Money in Islam: a study in Islamic political economy. London:
Routledge.
Departemen Agama. 2000. Laporan dan evaluasi penyelenggaraanibadah haji embarkasi/debarkasi
Hasanuddin Makassar.Makassar.
Douglas, M. 1970. Natural symbols:explorationsin cosmology.New York: Pantheon Books.
Dudley, N. 1998. Islamic banks aim for the mainstream. Euromoney349 (May), 113-16.
Echols, J.M. & H. Shadily 1997. Kamus Indonesia Inggris. (Third edition). Jakarta: Penerbit PT
Gramedia.
Eglash, R. 1999. Africanfractals. New Brunswick, N.J.: Rutgers University Press.
Gambling, T. 1974. Societal accounting.London: Allen & Unwin.
1978. Beyond the conventionsof accounting.London: Macmillan.

666

BILL MAURER

R. Jones & R.A. Karim 1993. Credible organizations: self-regulation v. external a standard-setting in Islamic banks and British charities. FinancialAccountability nd Management
9, 195-207. e & R.A. Karim 1991. Business and accounltingthics in Islam. London: Mansell.
Garfinkel, H. 1967. Studies in ethnomethodology. nglewood Cliffs, NJ.: Prentice Hall.
E
t
Hampton, M. 1996. The offshoreinterface:ax lhavels in the global economy.London: Macmillan.
Hines, R. 1988. Financial accounting: in colmmunicating reality, we construct reality.
Accounting,Organisationsand Society 13, 251-61. a Hodgson, M. 1984. The ventureof Islam:conscience nd Ilistoryin a worldcivilization,vol. 2. Chicago:
University Press.
Hopwood, A. & P. Miller (eds) 1994. Accountingas social and institutionalpractice.Cambridge:
University Press.
Ibrahim, S. 1999. Review of income and value measurement concepts in conventional accounting theory and their relevance to Islamic accounting. Dept. of Accounting and
Business Finance, University of Dundee last accessed 29 Sept. 2000.
,
Islamic Economics and Finance internet listserv, .
Kuran T. 1997. The genesis of Islamic economics: a chapter in the politics of Muslim identity.
Social Researcll64, 301-37.
Lapidus, 1. 1988. A hlistoryof Islamic societies.Cambridge: University Press.
Lewis, M.K. 2001. Islam and accounting. AccountingForum 25, 103-27.
Llewellyn, K.N. 1951. The bramblebush:on lawiand its study. New York: Oceana Press. ian Maududi, M. 1975. Tlh ecolnomtic roblem of ma and its Islamic solution. Lahore: Islamic p Publications. l Maurer, B. 1997. Rechartingthe Caribbeanl:and, lawl and citizenship in the British Virgin Islands.
Ann Arbor: University of Michigan Press.
Forget Locke? from proprietor to risk-bearer in new logics of finance. Public Culture
11, 365-85.
Engineering an Islamic future: speculations on Islamic financial alternatives.
T
Anthropology oday 17, 8-11.
2002. Chrysography: substance and effect. The Asia-PacificJournal of Anthropology.3,
49-74.
Munro, R. 1996. Alignment and identity work: the study of accounts and accountability. e In Accountability: ouwer,thos and the tecllhologies f mnagaing (eds) R. Munro & J. Mouritsen, o p
1-19. London: International Thomson Business Press.
2001. Calling for accounts: numbers, monsters and membership. SociologicalReview 49,
473-93.
Patrikis, E. 1996. Islamic finance in the United States: the regulatory framework. Remarks by
Ernest Patrikis, First Vice President, Federal Reserve Bank of New York, before the Islamic
Finance and Investment Conference, New York, 23 May. Federal Reserve Bank of New York.
Pemberton, J. 1994. On the subject nJava'.Ithaca, N.Y.: Cornell University Press. lf Pomeranz, F 1997. The Accounting and Auditing Organization for Islamic Financial Institua tions: an important regulatory debut. Journal of International ccounting, uditingk nd Taxation
A
A
6, 123-30. f Poovey, M. 1998. A history of the mtodernact. Chicago: University Press.
Qureshi, A.I. 1946. Islamland the thleoryof interest. Lahore: Shaikh Muhammad Ashraf.
Rahardjo, M.D. 1988. The question of Islamic banking in Indonesia. In Islamic banking in
SoutheastAsia (ed.) M. Ariff, 137-63. Singapore: Institute of Southeast Asian Studies. i Riles, A. 20)). The nettworknside-out. Ann Arbor: University of Michigan Press.
n.d. Introduction: when knowledge fails: encountering the mundane. TS.
Roberts, S.M. 1995. Small place, big money: the Cayman Islands and the international financial systemi. Economticeography71, 237-56. g Shore, C. & S. Wright 1999. Audit culture and anthropology: neo-liberalism in British higher
I
education. Journal of the Royal Anthropological nstitute (N.S.) 5, 557-75.
Siddiqi, M.N. 1983. Issues in Islamlic banking. Leicester: Islamic Foundation.
Silverstein, M. 1976. Shifters, linguistic categories, and cultural description. In Meaning in
Mexico
anthlropolloy) (eds) K. Basso & H. Selby, 11-55. Albuquerque: University of New
Press.

BILL MAURER

667

& G. Urban 1996. The natural history of discourse. In Natural historiesof discourse(eds)
M. Silverstein & G. Urban, 1-17. Chicago: University Press.
Smith, H. 1976. Forgottentruth: the primordialtradition. New York: Harper & Row.
Strathern, M. 1991. Partial connections.(ASAO special publications 3). Lanham, Md.: Rowman
& Littlefield.
1999. Property,substance,and effect:anthropological ssays on persons and things. London: e Athlone Press. s 2000. Accountability ... and ethnography. In Audit cultures: anthropological tudies in e accountability,thics and the academy(ed.) M. Strathern, 278-304. London: Routledge.
Tinker, A.M. 1985. Paperprophets:a social critiqueof accounting.New York: Praeger.
Vogel, F. & S.L. Hayes III 1998. Islamic law and finance: religion, risk, and return. The Hague:
Kluwer Law International.
Wilson, R. (ed.) 1990. Islamicfinancial markets.London: Routledge.

Les savoirs anthropologiques et comptables dans les affaires bancaires et la finance islamiques: une reconsideration de la comptabilite critique
Resume
Rendre compte de la comptabilite exige que l'on accorde une attention renouvelee aux pratiques du savoir de la profession comptable et de l'analyse anthropologique. En me servant de donnees et de theories tirees de la comptabilite islamique en Indon6sie et du r6seau global d'ingenieurs financiers islamiques, cet article remet en cause le travail fait sur les fonctions rhetoriques de la comptabilit& en portant l'attention sur la reflexivit6 inh6rente tant i la pratique comptable qu'a la pratique comptable i l'egard de la comptabilit&. Une telle demarche est necessaire car les &tudes critiques sur la comptabilite ont ete relevees par les d6bats islamiques sur la forme des savoirs comptables, autant qu'elles en sont le reflet. Cet article examine le travail que la litterature comptable endorse en decoupant des domaines putativement stables du technique et du rhetorique, et il presente des arguments en faveur d'une reevaluation des techniques utilis6es pour creer le savoir anthropologique i la lumiere des nouvelles cultures comptables.

3
Dept. of Anthropology, 151 Social SciencesPlaza, University of California, Irvine, CA 92697-5100
USA. wmmaurer@uci.edu

Similar Documents

Premium Essay

Business to Business

...Social Networks and Media Conquer B2B Social Networks are a flourishing phenomenon in today’s generation. It has already entered and affected the B2C network. In B2C network the social networks have become a concerning factor and plays a major role in marketing and communications. As we are all familiar with the B2B network and what does it actually implies, the question arises whether the social networks can play an important role in B2B network and for B2B companies. Social networks are not another passing phenomenon; they have matured and have registered themselves highly in the minds of the customers. B2B network also gets conquered by the social networks the business houses that trade with each other are actually the customers of each other and they also engage themselves in social networking. Some useful statistics from the social networking world states that the total time spent on social media has increased from 6% in 2007 to 20% in 2011. The registered users will almost reach 2 billion people by 2014. These figures show relentless growth and usage of social media. Already 91% of the B2B companies are active on Facebook, 53% on Twitter and 47% on LinkedIn. These statistics reveal that social media has conquered B2B network and has entered in that chain as means of effective communication and presentation. B2B companies deal with people and not robots. So the influence of emotions before purchasing a product is applicable to them also as they are not immune to these...

Words: 798 - Pages: 4

Premium Essay

Business

...- BTEC FIRST DIPLOMA BUSINESS - Unit 16: Business Enterprise Assignment [pic] [pic] • The due date for the whole assignment is Friday 25th May 2012 • You will have time allocated to complete the MERIT and DISTINCTION criteria only when the PASS criteria is completed • You will be able to gather evidence for Level 2 Key Skills in Communication, Application of Number and Information Technology from completing the assignment You will also be able to gather evidence for Key Skills Level 2 Improving Own Learning and Performance (LP2.1, Lp2.2 and LP2.3) as you plan, review and complete the assignment ASSIGNMENT TASKS The scenario You and some friends have always been interested in working for yourself rather than being an employee. You now feel it is the right time to start up a new business and so you begin to consider the idea and investigate the possibilities further with your friends. There are many ideas you have but before you can start the business you have decided to investigate what things you need to know about starting up a business. You and your friends are considering asking your bank manager to provide you with the finance for starting up the business and so it is important that you know exactly what is involved. You and your friends will have to present your business idea to the bank manager so it is important that you know what you have to do…! ______________________________________________________________ ...

Words: 905 - Pages: 4

Free Essay

Business

...to this issue. The latest issue can be found on the Edexcel website: www.edexcel.com References to third-party material made in this specification are made in good faith. Edexcel does not endorse, approve or accept responsibility for the content of materials, which may be subject to change, or any opinions expressed therein. (Material may include textbooks, journals, magazines and other publications and websites.) Authorised by Roger Beard Prepared by Susan Hoxley Publications Code BH029073 All the material in this publication is copyright © Edexcel Limited 2011 Edexcel BTEC Level 4 HNC Diploma in Business Edexcel BTEC Level 5 HND Diploma in Business Edexcel BTEC Level 5 HND Diploma in Business (Accounting) Edexcel BTEC Level 5 HND Diploma in Business (Management) Edexcel BTEC Level 5 HND Diploma in Business (Marketing) Edexcel BTEC Level 5 HND Diploma in Business (Human...

Words: 15079 - Pages: 61

Premium Essay

Business

...Unit Title: The Business Environment Guided Learning Hours: 160 Level: Level 5 Number of Credits: 18 Learning Outcome 1 The learner will: Understand the significance of the environment on business activity. Assessment Criteria The learner can: 1.1 Explain the features of business activity. Indicative Content 1.1.1 Explain the business organisation as a transformation process. 1.1.2 Describe the different ways in which a business may structure its activities. 1.2 Discuss the complex interactions that operate between a business and its environment. 1.2.1 Discuss the complexity, volatility and uniqueness of an organisation's environment. 1.2.2 Explain the influence of shareholders on the internal environment of an organisation. 1.2.3 Outline the nature of the external environment (PEST). 1.3 Explain the need for change and its management within an individual business. 1.3.1 Discuss the need to monitor changes in the external environment. 1.3.2 Discuss the implications of environmental change for a business, its stakeholders and society. 1.3.3 Explain reasons for resistance to change by firms, managers and employees. 1.3.4 Describe ways in which resistance to change may be overcome. Learning Outcome 2 The learner will: Understand the structure and organisation of business. Assessment Criteria The learner can: 2.1 Discuss the impact of industrial and legal structure and size on organisational behaviour. Indicative Content 2.1.1 Classify businesses...

Words: 1138 - Pages: 5

Premium Essay

Business

...A business undertaking is an organisation which is engaged in some industrial or commercial activity. It represents an institutional arrangement for carrying on any kind of business activity. It may be owned and controlled by a single individual or by a group of individuals who have entered into a formal or informal agreement to jointly conduct the business. Every business undertaking is a separate and distinct business unit. It has its own identity and separate ownership. It can be distinguished from other undertakings on the basis of its ownership, management and control. According to Wheeler, a business undertaking is a concern, company or enterprise which buys and sells, is owned by one person or a group of persons and is managed under a specific set of operating policies". Thus, a business undertaking may be defined as an organisation operating under separate ownership, management and control and carrying on any business activity with independent risk- bearing. All business undertakings are directly or indirectly engaged in the transfer or exchange of goods and services for value. They deal in goods and services on a regular basis. Their main motive is to earn profits and they are exposed to various types of risks. Characteristics of a Business Undertaking The basic features of a business undertaking are as follows: 1. Separate identity: Every business undertaking has a separate identity. It has a distinct name and separate existence. Its assets and liabilities are...

Words: 1147 - Pages: 5

Premium Essay

Business

...Gerri Bednarcyk Ch 1 Assign - Business Now: Change is the Only Constant Respond to these questions in a Word document. You do not have to include the question, but make sure to number the response.  You need to use complete sentences and correct grammar.  Once you have answered all the questions, save it as Chapter 1 – [your name] and upload it as an attachment. Watch the lecture video:  Make sure you have read Chapter 1 and have posted in the discussion forum. 1. What factors contribute to the rapid pace of change in business? Is the pace likely to accelerate or decrease over the next decade? Why? The factors that contribute to the rapid pace of change in business are Human Resources, Capital, Natural Resources, Entrepreneurship, and Technology. The factors are more than likely to increase because all factors listed are increasing at a fast pace. I feel that factors are increasing because they are definitely in high demand at this time in our economy. 2. Explain the term "business".  A business is any organization or activity that provides goods and services in an effort to earn a profit. Businesses are leading in capitalist economies, where most of them are privately owned and ran to earn profit to increase the wealth of their owners. Businesses may also be not-for-profit or state-owned 3. Explain the role of business in the economy. The economies of the country depends upon the employment provided by big and small businesses and produces the goods and provide...

Words: 908 - Pages: 4

Premium Essay

Business

...The Business Enterprise 1.) Discuss the common elements described in the theories/philosophies of Case, Kouzes, and Drucker including how their principles/strategies relate to the new definition of entrepreneurial leadership presented in Understanding Entrepreneurial Leadership in today’s Dynamic Markets. Case, Kouzes and Drucker each have good theories and philosophies on entrepreneurship and leadership. Each had different ways of stating what they thought made a good entrepreneur but for the most part focus on some of the same things and agreed that with the right balance of these characteristics then succeeding, as an entrepreneur would be possible. One of the common elements that each focused on was people. Interaction with people is important when it comes to entrepreneurship and leadership skills according to Case, Kouzes, and Drucker. Each inferred that if a person does not have people skills, then the person would not succeed as an entrepreneur or a leader. People skills would be the ability to motivate others and interact. A leader cannot lead without being able to interact with people. Starting a business requires interaction with people on some level. Another common element that they all thought were important was not being afraid to take risk. Taking a risk in order to monopolize an industry to succeed is important. The definition of entrepreneurial leadership is one of an enterprising, transformational leader who operates in a dynamic...

Words: 1383 - Pages: 6

Premium Essay

Business

...Business communication can take many forms, written and verbal. It can be between managers and employees within a company, or between a company and its customers, partners or suppliers. The purpose of business communication also varies, but it should always benefit your business. When carried out effectively, business communication can build your company's reputation, resolve and prevent conflicts, and contribute to strong relationships between your company, its customers and the business community. Build Customer Relationships Few businesses would grow or even survive without the benefits gained through marketing communications. You can take advantage of the wide variety of media available to let the public know about your products or services. Use business communications to establish your company as an authority or thought leader in your industry. Offer a white paper or online articles that discuss common problems business owners face and present your company's solution. A weekly or monthly newsletter to your prospects or established customers will help build trust by providing helpful tips and information. Occasionally sending out a direct mail or email survey will help you get to know your customers and better fill their needs. Freely sharing your expertise and gathering feedback from your customers will help you build a strong relationship with your customer base, and establish your company as a trusted expert in your industry. Motivate Team Good communication...

Words: 763 - Pages: 4

Premium Essay

Business

...ecutive Summary The New Australian Company is a new red wine brand that will be introduced in Singapore. The brand is a unique and high quality red wine brand that meets the growing preference of consumers. It will be distributed to several hotels, restaurants, supermarkets, and wine boutiques/shops that are located in the commercial business districts of the city-state. The brand is managed and owned by a group of wine-lover businessmen who have tremendous experienced in business administration, marketing and sales management and customer service. The owners are now looking for additional investments in order to capitalize the project well. The company has already made several negotiations with successful business distributors in Singapore. The company is confident to compete with many large distributors because it is closely working with top-notch suppliers and manufacturers who are known as wine experts or cellar masters. The target market is the Generation Y or the millennial because it is 77 percent of the population. This group also consumes wines at a faster and higher rate. The sales forecasts for the New Australian Company begin with $700,000 for the first year, and this will increase to 50 percent ($1, 050,000) in the second year, and 60 percent ($1,680,000) in the third year of operation. The company will be expecting a profit margin of 30-40 percent, and at least 25 percent return of investment in the first operational year. The company wants to change...

Words: 1216 - Pages: 5

Premium Essay

Business

...Recording Transactions Keeping business records accurate and up to date is important for the smooth running of a business. The business owner must record all of the money coming into the business from successful sales of the product and all of the money going out, such as expenses including money owed for storage, wages that are paid and money to purchase the stock. If a business fails to do this it may find itself not chasing payments, forgetting to pay bills or, even in trouble with HM Revenue and Customs. If the business does not record its transactions correctly, it cannot report its financial performance accurately and therefore tax payments may be wrong. By recording the sales made, the business owner is given a clear indication of what’s popular and so it becomes clear what products should have increased stock or altered price. In your case, it is very important that you monitor your sales as a new business will most likely not make any profit straight away, so it’s vital to record your transactions so you are able to at least breakeven until more customers become aware of your business and you can start to make a profit. Furthermore, since you have negotiated a one month credit with a supplier, it is important to record your transactions so you know that you can repay the supplier after the month has passed and avoid any consequences. It would be beneficial to you if you could keep your credit supply as then you will have money coming in from your customers to then...

Words: 274 - Pages: 2

Free Essay

Business

...The United States exists in a capitalistic economy meaning that private enterprise is based on fair competition, economic freedom, and private ownership therefore; business is the heartbeat of our economy. Everything from manufacturing, health care, sales, and agriculture involves business in some way. Businesses provide jobs and produce goods and services that we depend on every day (What Role Does Business Play in Our Economy..?). They pay state and federal taxes to the government on their services provided. The taxes paid by businesses and the people employed by them allow the government to function. Looking at businesses in this way you can clearly see that business is a pivotal part of the economy. Within our economy two types of business organizations exist: for-profit and nonprofit. A for-profit organization will produce goods or services in the hopes of making revenue off its products. Most organizations you think of today are probably a for-profit establishment. Organizations that are classified as not-for-profit or nonprofit often operate under the guise of the emotional appeal of compassion but can also become major economic engines. They are business like establishments but unlike a for-profit business, their primary goals do not include making monetary profits. For profit businesses operate to generate revenue under the idea to have more profit than loss at the end of the day. Unlike for- profit businesses, nonprofits are organizations that are classified...

Words: 1532 - Pages: 7

Premium Essay

Business

...Module-16 The role of business in The economy: M arkets and coMMerce TEACHER’S GUIDE P. 487 P. 491 P. 492 P. 492 P. 493 P. 496 P. 497 P. 501 Defined Content standards Materials Procedure Lesson outline Closure Assessment Overheads VISUAlS N Visuals for overhead projector. Copy to transparent paper for overhead. P. 502 NVisual-1: Market defined P. 503 NVisual-2: Business defined lESSonS 2 Copy and handout to students. P. 506 P. 513 P. 518 P. 522 2Lesson-I: I, Pencil 2Lesson-II: Specializing in production 2Lesson-III: Wal-Mart 2Lesson assessment the role of business in the econoMy Markets and coMMerce Module-16 Teacher DEFInED A market is a social arrangement that allows buyers and sellers to discover information and complete voluntary exchanges of goods and services. commerce consists of trading something of economic value such as a good, service, information, or money between two entities. business is the management and coordination of people and resources to accomplish particular production goals, usually for the purpose of making profit. business, commerce, and markets create many benefits for consumers, and as a result of business, commerce, and markets in the economy, consumers experience an increased standard of living. businesses obtain resources such as labor and equipment, and businesses specialize in the production of particular goods and services. As a result of business in the economy, the variety...

Words: 9175 - Pages: 37

Premium Essay

Business

...offer the bases in preparing, presenting and displaying even in interpreting general-purpose financial statements. There are some important accounting concepts that support the readiness and preparation of any accounting arrangement or financial statements such as Going Concern Concept, Consistency Concept, Prudence Concept, and Accruals Concepts. For example, Going Concern Concept is a company or organizations will not be going to bankrupt unless there have a confirmation and evidence to the contrary and this is supported by accountants. Purpose of Accounting Conventions An accounting convention refer to regular and common practices which are all around followed in recording and exhibiting accounting data and information of the business entity. They are taken after like traditions, convention, and so forth in a general public. Accounting conventions are evolved through the normal and consistent practice throughout the years to encourage uniform recording in the books of accounts. Accounting conventions help in contrasting accounting information of various specialty units or of the same unit for various...

Words: 645 - Pages: 3

Premium Essay

Business

...cover cover next page > Cover Business, Management and Finance Small Business; Entrepreneurship title author publisher isbn10 | asin print isbn13 ebook isbn13 language subject publication date lcc ddc subject : : : : : : : Entrepreneurship and Small Business Burns, Paul. 0333914732 9780333914731 9781403917102 : : : : cover next page > file:///Z|/_==%CF%CE%C8%D1%CA==/Entrepreneurship%.../0333914732__gigle.ws/0333914732/files/cover.html [06.10.2009 1:01:58] page_i < previous page page_i next page > page_i next page > Page i Entrepreneurship and Small Business < previous page file:///Z|/_==%CF%CE%C8%D1%CA==/Entrepreneurship%...0333914732__gigle.ws/0333914732/files/page_i.html [06.10.2009 1:02:00] page_ii < previous page page_ii next page > page_ii next page > Page ii < previous page file:///Z|/_==%CF%CE%C8%D1%CA==/Entrepreneurship%2...0333914732__gigle.ws/0333914732/files/page_ii.html [06.10.2009 1:02:00] page_iii < previous page page_iii next page > page_iii next page > Page iii Entrepreneurship and Small Business Paul Burns < previous page file:///Z|/_==%CF%CE%C8%D1%CA==/Entrepreneurship%2...333914732__gigle.ws/0333914732/files/page_iii.html [06.10.2009 1:02:00] page_iv < previous page page_iv next page > Page iv © Paul Burns 2001 All rights reserved. No reproduction, copy or transmission of this publication may be...

Words: 182024 - Pages: 729

Premium Essay

Business

...CHANGING CLOTHES. CHANGING CONVENTIONAL WISDOM. CHANGING THE WORLD. Fast Retailing has the conviction and vision to face the challenge of creating a better world. PARIS Valerie Dassier, Head of E-Commerce and Customer Care, Comptoire des Cottonniers and Princess Tam Tam To become a leader, it’s not enough to do it a little bit better. Great leaders see a different reality. LONDON Kate Pierre, Store Manager, Uniqlo UK We are going to be the number one casual clothes company in the world. And we will look to our managers in the company to take on bigger roles in their local countries and abroad. MOSCOW Aleksandr Kurchatov, Store Manager, Uniqlo Your attitude and your smile go a long way. My philosophy is to give people the chance to smile and they will open up. NEW YORK Jennifer Parker, VP Store Management, Theory, NY More than any other retailer, FR empowers people to be the CEOs of their own four walls. They put the onus on the store manager to change themselves and make it the most important role. SAN FRANCISCO Daisuke Tsukakoshi, Director West Coast, Uniqlo USA In the U.S., the home of casual clothing, competition is fierce. We’ll need people who are willing to play major roles in opening up this effort. SHANGHAI Joanne Lam, Merchandising Director, Uniqlo, Hong Kong and Mainland China I always admired Coco Channel as a kid. She turned around the whole fashion industry of her time. I want to work in a big company that is prepared to make that...

Words: 6333 - Pages: 26