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Changing Face of Lic of India

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Submitted By jdchandrapal
Words 9601
Pages 39
Impact of Liberalization on Indian Life Insurance Industry with special reference to LIC of India – Prospects and Challenges

Presentation of Pilot Survey

To

Research Development Committee
Kadi Sarva Vishva Vidyalaya
Gandhinagar

J D Chandrapal
10E0244 - Management
Scholar enrolled in PhD program
Kadi Sarva Vishva Vidyalaya - Gandhinagar

Prof. Dr. A.C. Brahmbhatt – (Guide)
Institute of Management - Nirma University,
Ahmedabad 382 481, India

Mailing Address
7, Krishna flats Opp. Lalbhai Apartment
Kiranpark, Nava Vadaj
Ahmedabad -380013

Contact Info
9825070933
jdchandrapal@yahoo.com

Key words: Life insurance, liberalization, globalization, Competition, Economic Reforms, LIC of India

Changing Face of LIC of India in Response to Liberalization

Abstract

The purpose of this paper is to facilitate the attempts of mapping the change in LIC of India because of liberalization of Indian insurance sector. The insurance sector in India has experienced a 360-degree journey over a period of more than a hundred years. Its transition from an open competitive sector to nationalization and then back to a liberalized market characterizes this phenomenon. Economic reforms have revolutionized insurance sector. The economic reforms started, it leads to liberalization. Liberalization has sparkled a flame of globalization and privatization (LPG). The economic reforms i.e. Liberalization has posed some challenges to LIC of India. In the post liberalization period life insurance business felt a drastic change. Competition compelled LIC of India to come out of the wrap of the monopolistic behavior. Even it has compelled LIC of India to start its journey from beaurocratic governmental organization to professionally run dynamic organization. Circumstances have compelled state owned LIC of India to adjust its sail according to changing paradigm. Due to

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