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David Vs Goliath Case Study

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DAVID versus GOLIATH - SODA INDUSTRY Without a doubt, companies have ethical obligation to protect people through products that they make. In this age of Corporate Citizenship, Social Responsibility, Environmental Issues, Product Liability and other Legal Issues, Federal Government Regulations and Oversight such as Food and Drug Administration (FDA), and other Health and Food Safety Organization, Corporations (Goliath) that violate “do no harm” ethic or imperative or the first rule of business conduct cannot claim they did not get the memo to produce safe and health products for consumers (David). Corporate Leaders directly and indirectly include the promise to do no harm in their corporate Vision, Mission, Goals, and Objectives. Peter Karoff, a Thought Leader and an …show more content…
In the biblical narrative of David versus Goliath, David defeated and dismantled Goliath with a mere slingshot. Why is the Consumer (David) losing this battle to Soda giants? Here is the answer. Capitalism has become a bedfellow with corporate giants, the rich and powerful, the lobbyist, the special interest groups, the wealthy and the well-connected, cronyism, judicial system, political donation machine, superPACs (Super Political Action Committee), etc. Here is an example: U.S. District Judge Edward Chen dismissed the Riva case after finding no basis for the claim of entitlement to medical monitoring, even though multiple experts (including Consumer Reports, World Health Organization -WHO) completely disagree. He stated in his

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