...INTRODUCTION The world market of Mobile Phone devices have become one market in the current globalization system with the help of the media and the internet. Although the market is open and competitive, the intensive use of technology for differentiating their product and the big budgets spent in advertising and branding have made the majority of markets been dominated by few companies such as iPhone, Samsung, HTC, Nokia, Blackberry, Sony, Ericson, Motorola and Siemens. (Koetsire, 2013) a very tough competition between these companies each of them trying to win bigger slice of the market share and surprise their customers with new features trying to be a first mover advantage on each new feature occurs. This essay will analyze the mobile phone devices prices in the market and analyze the economic factors that determine the prices of mobile phones in a free market. OBJECTIVES The first objective of this essay is to identify and discuss each economic structure and decide which one applies to the phone devices market, the second objective is to discuss this structure in further details to understand the economic environment surrounding the phone devices industry. The third objective is to identify and discuss briefly each model that is used to analyze the economic structure in order to decide which model suits best for to analyze the demand and price behavior of this industry, hence analyzing this model in further details and apply in to the phone devices market. The last objective...
Words: 2003 - Pages: 9
...Differentiating Between Market Structures Lydia Moore ECO 365 Eugene Gotwalt May 11, 2015 Differentiating Between Market Structures The competitive balance between forms is unique in every industry. A single company, while others, dominates some industries, have thousands of small companies competing for the market share. The composition of competitive forms is known as the market structure. For the purpose of this essay, I will focus on a firm called, Safeway Incorporated. This company works in the grocery industry, which would be an example of monopolistic competition. An analysis of the market structure wil be described and competitive strategies’ will be recommended for the company. Implementing these strategies will help this company in being successful in the market structure. Defining Monopolistic Competition Monopolistic competition occurs when there are many different firms competing for market share of similar products. These are generally low barriers. Which means that it is relatively easy for small companies to become a competitor in the market. All of the companies in this system sell similar products and must make a strong effort towards product differentiation. Products and services are considered to have a high elasticity of demand; meaning consumer has many comparable alternatives to choose from. If a firm decides to raise prices, a consumer in a monopolistic competition market should find it easy to find a similar alternative in their local area...
Words: 1224 - Pages: 5
...made by university students in academic essays. The system embeds comments into your paper and suggests possible changes in grammar and style. Please evaluate each comment carefully to ensure that the suggested change is appropriate for your paper, but remember that your instructor's preferences for style and format prevail. You will also need to review your own citations and references since WritePoint capability in this area is limited. NOTE: WritePoint comments are computer-generated writing and grammar suggestions inviting the consideration and analysis of the writer; they are not infallible statements of right/wrong, and they should not be used as grading elements. Also, at present, WritePoint cannot detect quotations or block-quotes, so comments in those areas should be ignored. Please see the other helpful writing resources in the Tutorials and Guides section of the Center for Writing Excellence. Thank you for using WritePoint. Differentiating Between Market Structures Precious Diaz ECO/365 March 28, 2012 Gervy Papion Differentiating Between Market Structures Within the business world...
Words: 1517 - Pages: 7
...Differentiating Between Market Structures in Kudler Kudler Fine Foods (KFF) is a specialty grocery store that is designed for the gourmet chef that lives inside everyone. They provide a wide selection of gourmet items that aren’t available anywhere else in their geographical area. They opened their first store in 1988 in La Jolla, CA and since then have opened two more also in California. KFF is dominating the gourmet grocery store market by offering one on one service to their customers, providing the freshest produce, meat, and cheeses, and offering a wide selection of wines from across the country (University of Phoenix, 2013). Kathy Kudler, the founder, wants to expand her business in the next 5-10 years. Our group has been hired by her to perform a market analysis, review competitive strategies, and make recommendations on how to maximize profits. Kudler Fine Foods has no direct competition therefor they don’t have the need to compete in their market. This doesn’t mean that they do not have strategies in place to ensure that customers don’t stray to their indirect competitors. KFF is dedicated to expanding their services, enhancing the efficiency of its operations and boosting the consumer purchase cycle as a means to raising loyalty and profitability (University of Phoenix, 2013). Kudler Fine Foods marketing studies have provided our team with the opportunity to see their strengths and weaknesses. Some strengths are merchandise display, décor, and convenience of store...
Words: 289 - Pages: 2
...Differentiating Between Market Structures Angela Graham ECO/365 January 6, 2015 Biagio Vultaggio Differentiating Between Market Structures The hospitality industry has always been above and beyond for excellence. In today’s hospitality industry, the competitive structure is not so much aggressive but more unique with tactics. Every company tries to one up the next person by using creative approaches to intrigue each consumer when they are on vacation. Since we do live in Vegas, how does that work? Every structure is owned by this guy or that guy, and that’s where loyalty comes into play. My job, Hard Rock Café has everything possible for an independent company. Hard Rock Café continues to grow and flourish without changing the purpose of the café, “To create the spirit of rock and roll by using innovation” (Hard Rock Cafe', 2015 ). The market structure for the café is based on music, and the lovers of music. In 1971 Isaac Tigrett and Peter Morton wanted to create a place with Americana vibes and food. The music came later on when artists like Eric Clapton and Paul McCartney would come out and eat hamburgers after shows. Today the café does have similar companies like Planet Hollywood and Harley Davidson Café trying to fill the shoes of the original, but nothing replaces Hard Rock Café. By creating this original idea, others used the same marketing techniques but with different perspectives such as movies, TV, and automobiles. This has always been a natural competition...
Words: 1738 - Pages: 7
...|[pic] | |Assignment Submission Form | |Please complete and attach this form to your assignment. All assignments must be submitted on the stipulated submission date. | |Please add a “(” into appropriate box to indicate your assignment type. | |(( Pre-course / ( Main Assignment | |Program / Intake :____Bsc 18 E_______ | |Pathway: ______Management______ | |Student Name: | Qu MengLi (Melinda) |Student Number: | | | | |12257675 | | |Module: |OPERATION MANAGEMENT ...
Words: 1111 - Pages: 5
...MGMT19128 Assessment 2 – Essay - Woolworth’s Strategy and its Implementation Lecturer – Jessica Kennedy Due Date – 11:00pm Thursday 26th April 2012 Word Count – 2669 In order to analyse Woolworths’ strategy and its implementation, consideration will be given to the competitive environment that exists between Woolworths and Wesfarmers (Coles), the notion of competing duopolies and the role that management plays in the process. The purpose of this essay is to discuss competing duopolies and how they impact on the development of an organisation’s strategy and implementation. In a duopoly two firms compete for market share, so strategic thinking by management plays an important part in strategy development and the creation of a competitive advantage. Strategic thinking allows management ‘to more fully capture and analyse the relevant forces creating new market opportunities and business strategy requirements’ (Cravens, Piercy & Baldauf 2009, p.32). Woolworths has for many years been the dominant player in the Food and Staples Retailing Industry but since Wesfarmers’ takeover of Coles, Woolworths has had to be more on the defensive matching Coles in its low-cost pricing strategy on many product items (Sell on News 2011). Whilst Coles is trying to regain market share within its supermarket division, Woolworths is endeavouring to develop operational scope in the area of hardware, where Coles has held a monopoly situation (Sell on News 2011). In competing duopolies,...
Words: 3143 - Pages: 13
...Case Study – The Virgin Group: Structure, leadership and motivation This essay analyses organizational structuring of the Virgin Group, with a view to understanding the dynamics that have helped create a global conglomerate. A critical assessment is undertaken on three areas: the hierarchical form of the company, the style of leadership exhibited by Sir Richard Branson, and the approach adopted by management to motivate employees. Firstly, a comparative argument is made on whether the Virgin Group can be classified as a centralised or decentralised organization. These terms refer to division of power, capital, technical procedures and control in various units of a business. A centralised organization allows for minimal delegation to managers, with the chief executive retaining power over majority of the decisions. On the other end, a decentralised organization makes it possible for managers to exercise control without ownership oversight at each stage, provided goals and targets are met (Buchanan & Huczynski, 2007). Secondly, the essay aims to determine the leadership style practiced by Sir Richard Branson, Virgin Group’s chief executive officer (CEO). Two styles of leadership are used as reference point: transactional and transformational. According to Bass & Bass (2009), transactional leaders work within the organizational culture as it exists, with an awareness of the link between effort and reward. They motivate their employees by setting goals, and enforce control through...
Words: 2556 - Pages: 11
...communication is somewhat dependent on repetition at a slower rate, or paraphrasing. You can ask and answer simple questions in areas of immediate need or on very familiar topics. You can understand very short, simple texts a single phrase at a time, and picking up familiar names, words and basic phrases. 2. In this level, you will study topics such as asking directions and time, exchanging money, booking tickets and introducing family members and friends. You may learn the basic structure of Chinese characters. Regular Chinese Lessons Level 3 1. This level is for students who can meet concrete needs provided speech is clearly and somewhat slowly articulated. You can ask and answer questions and exchanges ideas and information on familiar topics in predictable everyday situations. 2. You will study advanced daily life topics such as hobbies, likes or dislikes, talking about sports and travel plans etc. You will practice to read some short essays related to daily life. You will learn more structure of Chinese characters and basic rules of character-building. Regular Chinese Lessons Level 4 1. This level is for students who can understand main points of clear and standard speech on familiar matters. 2. In this level, you will study topics such as lifestyle, educational...
Words: 830 - Pages: 4
...strategic approach into analysing IKEA’s competitive advantage through Porter’s value chain model, which divides the actions of a firm into two categories: support activities that can assist businesses to become successful in the marketplace, in Ikea’s case these are Human Resource Management, firm infrastructure, procurement and technology development. The second category, which this essay will look closely at, are the primary activities such as inbound logistics, operations, and outbound logistics, marketing and sales and service. IKEA’s supply chain management has gone from decentralised to centralised planning of its network of suppliers, distribution centres (DCs), stores and forwarders. This has taken them from a fragmented management to a coordinated, centralised supply chain planning (Jonsson, Rudberg and Holmberg, 2013). With IKEA’s stakeholders demanding to know the origins of the supplier’s ethics towards their workers and the environment, IKEA are recognising that their supply chain must be sustainable, transparent and not opaque, creating a fundamental competitive advantage within its market (The Guardian, 2016). With over 300 stores in more than 30 countries and 42 distribution centres worldwide, Ikea try to control the vast majority of its supply chain, from designing, manufacturing and warehousing all the way to its retail stores in order to sustain control and low costs. Ikea have 1,400 suppliers of...
Words: 2480 - Pages: 10
...transnational organizations. SAN3508 Aravinth Raj Palpandian 1 Introduction This essay has the topic of how political and economic factors of different types affect a transnational organization. It is a theory and concept based essay using frameworks from the course literature. The main body of our essay will contain answers to below queries: What is globalization and how it gave rise to Global firms (stimuli). How Economic factor leads to certain advantages and attributes of Global firms / Transnational Corporations / Multi National Enterprises. How does country related political factors affect these firms and their policies. Then, we conclude our essay based on the finer details derived from our extensive discussion. Concepts and examples that are used to answer our queries in main body fall under the following topics: Globalization and global firms. Stimuli for becoming transnational: which in short is to prove that market-economy driven industries eventual step for growth is to go global. Economic Attributes and Advantages. Political factor and Conclusion. Globalization and Global Firms According to Hall (2011), a change has been occurring steadily over a span of last three decades where we have been moving away from a world in which national economies were a singularity and remained largely self-contained due to varying differences between them. We are working towards a world in which barriers to cross-border trade and investment are...
Words: 2226 - Pages: 9
...Bambicycle. This entry level hybrid bicycle combines the best attributes of a road bike and a mountain bike in one as well as being constructed by bamboo which is one of the world’s fastest growing renewable resources. An analysis of the six macroeconomic influences with reference to the Bamboo Company are as follows: THE DEMOGRAPHIC ENVIRONMENT Demographics is the statistical study of the population as a whole, consisting of the following variables and how they will affect the bicycle marketing environment: – The changing age structure of population “Australia's population, like that of most developed countries, is ageing as a result of sustained low fertility and increasing life expectancy” (Australian Bureau of Statistics [ABS], 2010a para 7). The proportion of the population aged 65 years and over is projected to increase from 13% in 2007 to between 23% and 25% in 2056, and 25% and 28% in 2101 (ABS, 2010c para 15) with the first wave of baby boomers exiting the workforce in 2011. . – The Changing Family There is an increasing trend of families who no longer have children within the home such as the “empty nesters”. The proportion of families without resident children has increased from”35% of total families in 1997, 38% in 2003, and 40% in 2006-07 and 2009-10” (ABS, 2011b para...
Words: 3455 - Pages: 14
...Information technology in business practices Introduction Information Technology systems have expanded in all the companies. Information Technologies include hardware and software as well. Besides, IT may consider telecommunications networks, the management of data and many technologies based on the use of the Internet. There has been in this essay a try to show the strategic value and the utilization in production of Information Technology in business practices. Many believe that IT has a controversial value in strategic arrangement of organizations and productivity implementation, while others believe that IT affects enterprises in all the above mentioned sectors and after all that it is the backbone of every modern company. Nobody can deny that Information Technology plays important role in strategy and productivity of companies who use it. However there is a growing opinion that Information Technology has become a commodity and that has already lost its competitive advantage. The alternative opinion is that speed and flexibility may occur, via IT, into businesses. Moreover improvement of organizational structure is one more of the benefits companies can gain by the proper use of Information Technology. However in any occasion companies should innovate in continuous matter in order to conserve the strategic value of Information Technology. Main body Nicolas Carr's article “IT doesn't matter” (May 2003) expresses the opinion of senior managers concerning...
Words: 2548 - Pages: 11
...Name | Youth Labour Segmented Market Theories | Essay | | Client Name | @XXXXXXXX | | Contents Introduction 2 Segmentation of the Labour Market 3 Theories about Segmented Labour Markets 3 The Dual Labour Market Theory 6 Summary 9 References 10 Introduction The behaviour and life experiences of young people have vastly evolved throughout the past few decades. These changes impact on their relationships between family and friends, their experience of the job market, as well as the educational system and of course, their ability to establish themselves as an individual. According to Furlong and Cartmel (1997), many of these changes are due to the structural changes in the job/labour market. Further, the social organisation of taking different career paths in life has been replaced with more discrete variation (Haaland, 1991). Making that shift from school life to working life tend to be less determined, more flexible, and above all daunting (Ellingsæter, 1995). Beck (1997) and Giddens (1991) claim that the terms “individualisation” and “risk” are often associated with younger people’s behaviour and conditions within a labour society. Individualisation denotes the traditional social groups or segments that are of importance like gender, ethnicity and class are branded as being fragmented and somewhat less important (Pollock, 1997). Though, Furlong and Cartmel (1997) argue that these social structures are of importance and that they...
Words: 3789 - Pages: 16
...divisions and Panera bread1993. Currently, the company owns 1652 franchise stores in 44 states in United States and in Ontario, Canada The purpose of this essay is to identify and justify the important issues that transform Panera Bread into market-driven company. The market-driven approach is a business perspective that puts the customers as a starting point in all its strategies and operations in order to deliver the superior customer value and gain a competitive advantage (Day, 1994). This approach totally contradicts with the one of the previous years of the Industrial age, which the prominent scholar Drucker (1954) defined that the main purpose of the organization is to generate profit. But nowadays, it appears clear that for the future prosperity of the company, the building of the loyal customer base is necessary condition to be profitable. The support of the latest argument comes from Webster, et al. (1994) where it is concluded that the profit becomes as remuneration for a satisfied and retained customer. There are few capabilities that the company should be aware of in order to be oriented on the market (Cravens and Shipp, 1991). There is the marketing strategic process which describes the development and implementation of the strategic marketing plan for providing the superior value for the customers. This essay is limited by the scope of models that are taken for the analysis: SWOT, Gap analysis, and Porter’s generic strategy.These all issues are put into the tables...
Words: 2046 - Pages: 9
