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Ditribution Channels

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Distribution Channels
Most distribution channels or app stores charge an annual fee to register for publishing the app in the store and there are no other costs associated if the app will be sold for free. The iOS Developer Program costs $99/ year plus yield 30% of each sale of your app to Apple and provides a complete and integrated process for distributing iOS apps in the App Store. The Android market through Google Play charges $25 a year to register as a developer (onetime payment) plus yield 30% of each sale of the app in store. Both these markets allow you to publish an unlimited number of apps and do not charge on a per app basis. The Amazon and Black berry markets do not charge a fee to publish apps in the app store but they do require registration and may charge an annual fee after the first year. Recent data has shown the top two markets for revenue and number of apps published are the iOS and Android markets. The trends show they will continue to be the top distribution channels for app downloads and it is recommended to utilize these markets.
There are a number of ways developers can distribute their mobile phone applications including: * App Stores – device app stores and independent app stores are available for distribution. Independent app stores like GetJar are available and deliver a different option in supporting multiple platforms like iOS, Android and Blackberry. * Pre- loaded app – Fees are very expensive but it is very effective channel. This type of option is more like a subscription base service where there is a partnership with the mobile service provider and as a new device gets developed, it will have the app already pre-loaded in the device. * Optimize search discovery through a web based widget – Search discovery is a very cost effective option because it is very cheap to develop and any device can access the web-based

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