...Summary: Drexler’s BBQ is a family restaurant located in the impoverished Third Ward of Houston, TX. There are more than a thousand BBQ establishments in the Houston area alone. Some of these are large chain restaurants competing with small neighborhood businesses. Drexler’s has been in the area since the late 1940s and appears to be currently serving customers. It began as a small establishment from a great-uncle but due to cramped quarters relocated to a 13,000 square foot location in 2003. The menu features unique family recipes that have been passed down generation after generation. The store only has two to three employees during most of the year with additional one or two part time employees when the nephews are out of school for the summer. The values and mission of the BBQ restaurant have been passed down from generation and can be seen by the satisfaction of the employees and the dining atmosphere. The owners take pride in caring for their employees and insuring that patrons are welcomed with a smile and joyful demeanor. The company’s culture, community interaction, and customer base has been honed over decades of consistent quality service. The family also gives back to the surrounding African-American community by sponsoring a softball team and the local Boy Scout troop. The Third Ward is an economically challenged area and the Drexler’s feel they have an obligation to thank the community for their loyalty and patronage by reaching out to the community. The case...
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...Drexler’s World Famous Bar-B-Que Drexler’s World Famous Bar-B-Que is a family owned restaurant. Drexler’s is located in an economically disadvantaged neighborhood in Houston, Texas called the third ward. Drexler’s began in 1940’s as Burney’s BBQ which was owned by a great uncle of the present owner. In the 1950’s the great uncle passed away and the business became Greens Barbecue by and uncle. In the 1970’s James Drexler took over and renamed the business Drexler’s Bar-B-Que. Drexler’s continues to be a family affair James Drexler continued to do all the meat preparations, his mother Eunice Scott handles the other food preparation and sister Virginia Scott manages the front operations. What role do values play in how the Drexler’s Bar-B-Que interacts with its neighbors and customers? Drexler’s is influenced by Mrs. Scott with her values for running a successful business. Mrs. Scott believes in hard work, honesty, and treating people fairly. Mrs. Scott goes through the restaurant with a smile and warm greeting to customers. Drexler’s use these values to give back to the surrounding community through sponsoring a softball team and a local Boy Scout troop. Drexler’s also have helped youths from the neighborhood to go camping and visit local amusement park. The family believes that a business is obligated to aggressively seek out opportunities to help others. Is Drexler’s and effective organization? Drexler’s is an effective organization because Drexler’s takes the...
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...Drexler’s Case Study Florida Institute Of Technology Drexler’s Bar-B-Que was established in the 1940’s as Burney’s BBQ since then it has gone through several name, location, and ownership changes. Currently Drexler’s is located in the Third Ward of Houston and has been there since 2003. Drexler’s has remained a family operation over the years although it has gone through several different ownership changes. The current owners, James Drexler and his mother Eunice Scott have been the owners since 1982. The current staff includes, James, Eunice, James sister, Virginia and two or three other full time employees. Each member of the family is involved in a different operational aspect of the business. Eunice is the Patriarch of both the business and the family and has a great deal of influence in the community and the culture of the organization. The values of Drexler’s come from the Patriarch Eunice. Eunice works at the restaurant every day and thus a lot of her own personal values have become shared by the business. Eunice values a strong worth ethic, as indicated by her presence at the restaurant everyday. She also values treating people fairly and with respect. These values permeate not only to the staff but also to the customers. Eunice is always seen walking through the restaurant asking the customers how they are doing and checking to see if there is anything she can do to give them a better experience at Drexler’s. Eunice also believes in giving back...
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