Free Essay

Eas Final Project

In:

Submitted By dmcelroy
Words 1688
Pages 7
Written Assignment #3
The Hood is Real
Damian McElroy
Word Count: 1525
Due: Nov 18, 2014

Introduction
The High Cascade volcanoes are comprised with many volcanoes formed by basaltic eruptions many years ago. More specifically this research report will be designated to the Mt. Hood region seen in figure (1). Research from articles will be provided with references of their origins and give a clear description of the “Hood”, as well as any dangers it may present to populations near by if it were to become unstable. The research comprised within this report is specific and done so with the use of Google Earth images and articles designated to the specific Mt. Hood area; with this research, a hazard assessment and a reliable research station location will be clearly justified and outlined respectively.

Description
Mt. Hood is a stratovolcano located 45° 21'58.83"N, 121° 41' 43.51"W, has a diameter of 8.83km-10km (This will vary depending on where the diameter is measured from) and a maximum height of 3426m. The elevation profile can be seen in Figure (2), which distinctively justifies the reason for Mt. Hood being classified as a stratovolcano, due to the very steep slope and maximum height of the mountain. Mount Hood, Oregon's highest peak forms a prominent backdrop to the state's largest city, Portland (Smithsonian Institution, 2013). The glacially eroded volcano has been subject to four major eruptive periods during the past 15,000 years (Smithsonian Institution, 2013). “The last three occurred within the past 1800 years from vents high on the SW flank and produced deposits that were distributed primarily to the south and west along the Sandy and Zigzag rivers” (Smithsonian Institution, 2013). The most recent eruptive period took place 170-220 years ago, when growth of the Crater Rock lava dome was accompanied by pyroclastic flows and lahars down the White and Sandy rivers (Smithsonian Institution, 2013).
The High Cascade lavas of the Mt. Hood area were erupted producing scattered andesite volcanoes close by (Wise, 1968). Epiclastic and pyroclastic debris were shed from the centers of activity into basins along either side of the Cascade mountain belt (Wise, 1968). The Mt. Hood volcano formed many years ago in the late Pleistocene time. The majority of it is composed of olivine, pyroxene, hornblende-dacite lavas and pyroclastic debris (Wise, 1968). Justified by figure (1), it is evident that the volcano recently has had a pyroclastic flow on the south face of the mountain, which is a valid assumption due to the fact there is valley with no vegetation growing. As well, there is little vegetation and plains of pumice on the NE side of the volcano, suggesting that an earlier pyroclastic flow and eruption had occurred but has already become fertile land.

Hazard Assessment
During the formation, the Mt. Hood region had very low elevation and low relief (Williams, etal. 1982). Many basaltic flows flooded the area from the Cascade Range which stretches across the Pacific margin of North America flooded the area, although none of the eruptions were centered at Mt. Hood (Williams, et al. 1982). The inferred magnetizations of Mt. Hood and its surrounding cones suggest that they are predominantly basaltic composition (Williams, etal. 1982). The most recent activity in the Mt. Hood region is approximately 200 years old (Williams, etal. 1982). The event (eruption) produced the Crater Rock dacite plug dome, the Old Main Flat mudflow, and large ash deposits high on the south side of the mountain (Williams, et al. 1982). Through the Google Earth satellite image seen in Figure (3), it is evident that north of Mt. Hood there is less young volcanism and the volcanism is predominantly andesitic (light color). The cone of Mt. Hood consists of at least 70% lava flows; the rest is pyroclastic debris (Williams, et al. 1982). Therefore it would make sense that in a large-scale rainfall the slopes would become highly unstable, causing debris flows with unknown size and destructive forces.

The populations nearby Mt. Hood will vary depending on the time of year. This is due to the recreational ski hill located on the south side of the mountain and can be seen in figure 5. Populated areas such as: Mt. Hood Village and Rhododendron located west of Mt. Hood summit also seen in figure (4), and a government camp located SW of the Mt. Hood summit seen in figure (5) are populated areas 100% of the time from year to year. Low populated farmland and farmhouses NE of Mt. Hood seen in figure (3) are also within a possible danger zone if the volcano ever were to spontaneously react. The village west of Mt. Hood rests in low elevation at the bottom of a valley stemming from Mt. Hood. This may be a possible threat to the population in the event of a heavy rainfall, which in return will result in landslides that would funnel directly to the village.

Another large hazard in the region is a dam located N of Mt. Hood at Laurance Lake seen in figure (6) which is easily reachable by a pyroclastic flow or a landslide from the volcano. If the dam was breached, any life below the dam and close to the river will be in danger until the breached water has passed through Hood River located N of the dam clearly depicted in figure (7). This would most likely cause a great deal of damage to river systems in the area with contaminants from minerals, erosion and overflow.

Research Station Location
After assessing the possible hazards of the volcano and further analyzing the Mt. Hood region and its local terrain, a pinned point seen in figure 8 identifies a promising location for a research station. The location of the station at Latitude 45°18'16.28"N and Longitude 121°38'13.77"W is easily accessible by a side road from highway 35. With road access this will allow for quick and easy transportation to multiple mountain faces if needed, also making the cost of the research station more reasonable. The most recent activity is on the east or north side of the volcano seen in figure 1. The location of the research station of the east side of the volcano will allow for a better standpoint on the more recent activity in the Mt. Hood region.
The location of the research station will not only be easily accessible and reasonably priced but will also remain out of harms way primarily due to its high elevation. Having a research station in line of a valley could potentially threaten the lives of the people on site. The station has to be far enough away so that no possible threats from landslides are seen. With the use of Google maps, this eliminates any possible locations within a 3.5-mile radius from the peak of the mountain.

Conclusion
The High Cascade volcanoes stretch across the Pacific margin of North America and consist of several basaltic-formed volcanoes where very few of which come close to the size of Mt. Hood. This research report was specific to the Mt. Hood region and was laid out to give a clear description of the “Hood”, as well as any dangers it may present to populations near by if it were to become unstable. The research comprised within this report was specifically focused towards finding a safe and efficient research station location, and done so with the use of Google Earth images and articles designated to the specific Mt. hood area. The location of this research station was supported by a detailed hazard assessment of the volcano, which made it evident that if the “Hood” ever erupted, the severity of the damage is unpredictable to the surrounding populated areas. All that can be done is more research on the stratovolcano to hopefully predict the occurrence of the next major eruption if any at all.

Figure (1)

Google Earth 10.10.2014. (August 18, 2010). Mt. Hood. 45° 21'58.83"N, 121° 41' 43.51"W, Eye alt 20.98 km. Landsat. www.google.com/earth/index.html (Accessed October10, 2014)

Figure (2)

Google Earth 10.10.2014. (August 18, 2010). Mt. Hood. 45° 22'18.36"N, 121° 42' 03.93"W, Eye alt 17.30 km. Elevation Profile. www.google.com/earth/index.html (Accessed October10, 2014)

Figure (3)

Google Earth 10,27,2014. (August 18, 2010). Mt. Hood. 45°25’52.31”N 121°41’24.73”W eye alt 32.33km. Landsat. www.google.com/earth/index.html (Accessed October 27, 2014)

Figure (4)

Google Earth 10,27,2014. (August 18, 2010). Mt. Hood. 45°21’39.25”N 121°53’41.47”W eye alt 23.56km. Landsat. www.google.com/earth/index.html (Accessed October 27, 2014)
Figure (5)

Google Earth 10,27,2014. (August 18, 2010). Mt. Hood. 45°18’55.76”N 121°44’26.06”W eye alt 10.38km. Landsat. www.google.com/earth/index.html (Accessed October 27, 2014)

Figure (6)

Google Earth 10,27,2014. (August 18, 2010). Mt. Hood. 45°27’31.92”N 121°39’19.15”W eye alt 4.56km. Landsat. www.google.com/earth/index.html (Accessed October 27, 2014)

Figure (7)

Google Earth 10,27,2014. (August 18, 2010). Mt. Hood. 45°35’01.39”N 121°35’07.06”W eye alt 16.17km. Landsat. www.google.com/earth/index.html (Accessed October 27, 2014)

Figure (8)

Google Earth 11,13,2014. (August 18, 2010). Mt. Hood. 45°20’19.96”N 121°40’40.19”W eye alt 13.31km. Landsat. www.google.com/earth/index.html (Accessed November 13, 2014)

References
Hans D. Ackermann, Marvin H. Beeson, Donald A. Hull, David L. Williams (April 10, 1982) The Mt. Hood Region: Volcanic History, Structure, and Geothermal Energy Potential. Journal of Geophysical Research, Vol. 87, No. B4, Pages 2767-2781.
William S. Wise (September 3, 1968) Geology and Petrology of the Mt. Hood Area: A Study of High Cascade Volcanism, http://gsabulletin.gsapubs.org/content/80/6/969.short
Smithsonian Institution, National Museum of Natural History, global Volcanism Program (2013). http://www.volcano.si.edu/volcano.cfm?vn=322010

Similar Documents

Premium Essay

Environemnt

...Inter-jurisdictional Coordination of EA: Challenges and opportunities arising from differences among provincial and territorial assessment requirements and processes Report for the Environmental Planning and Assessment Caucus, Canadian Environmental Network East Coast Environmental Law Association Deborah Carver, Robert Gibson, Jessie Irving, Hilary Kennan, Erin Burbidge November 20, 2010 ______________________________________________________________________ Summary.........................................................................................................................................3 I Inter-jurisdictional coordination of EA........................................................................... 4 II Basic principles for upwards harmonization through inter-jurisdictional EA coordination.............................................................................................................................. 6 III Immediate and underlying concerns driving attention to improved inter-jurisdictional coordination.............................................................................................................................. 8 IV Provincial EA regime differences as a challenge and an opportunity for coordination and harmonization ..................................................................................................................11 V Key characteristics of the provincial and territorial EA regimes ..................................13...

Words: 50661 - Pages: 203

Premium Essay

Env333 Week 1 Assignment

...The three thresholds of environmental processing and documentation; Categorical Exclusion (CE), Environmental Assessment/Finding of No Significant Impact (EA/FONSI), and Draft and Final Environmental Impact Statements (DEIS and FEIS) all have distinctive levels of conditions. Projects affiliated with the federal government undergo different levels of scrutiny to determine their impacts on both the natural and human environments. Because only certain documentation is required to be circulated to the public and other federal agencies, the depth of the report coincides with the severity of the environmental impact, and every project affects the environment differently. The public should ultimately be involved in every project no matter the determination of impact on the environment; if any. The Categorical Exclusion is different from the other two thresholds in that it is a preliminary part of the decision to continue with a project. Projects that qualify are minor and do not require environmental clearance. It is also unique in that it does not have to be circulated among other agencies and public participation is not required. Projects are simply classified by predetermined categories all of which set the criteria that a proposed project must meet; if significant impact is determined the next level of documentation (EA/FONSI) is necessary. The format and content consists of the following: 1) NEPA responsibilities, 2) Guidance to applicants, 3) Major actions normally requiring...

Words: 569 - Pages: 3

Free Essay

Personal

...WAL, PH.D., M.D. Department of Public and Occupational Health and Institute for Research in Extramural Medicine, VU University Medical Center, Amsterdam, The Netherlands ~RECEIVED June 5, 2006; ACCEPTED August 27, 2006! ABSTRACT Objective: This study investigated the palliative options available when a patient requested euthanasia or physician-assisted suicide ~EAS!, the extent to which the options were applied, and changes in the patient’s wishes. Methods: In an observational study, 3614 general practitioners ~GPs! filled in a questionnaire and described their most recent request for EAS ~if any! ~n 1,681!. Results: Palliative options were still available in 25% of cases. In these cases options were applied in 63%; in 46% of these cases patients withdrew their request. Medication other than antibiotics, which was most frequently mentioned as a palliative option ~67%!, and applied most frequently ~79%!, together with radiotherapy, most frequently resulted in patients withdrawing their request. Significance of results: GPs include the availability of palliative options in their decision making when considering EAS. The fact that not all options are applied or, if applied, the patient persists in the request is related to autonomy of the patient, the burden on the patient, and medical futility of the option. KEYWORDS: Euthanasia, Physician-assisted suicide, Palliative care, Decision making INTRODUCTION Palliative care, including pain and symptom control, delivery of coordinated...

Words: 5014 - Pages: 21

Premium Essay

Format

...Comments on the Drafts a. Methodology i. Under introduction, include which particular geographic area/major unit of the organization we’re focusing on ii. External analysis (EA): explain actual situation. Avoid theoretical situations. Don’t put “Ifs…” (If 1. Include actual implications and analyze the situation – need to provide data support! 2. Ex. The exchange rate is expected to be stable and because of this the funding could go down by this much iii. Internal analysis (IA) 1. It’s better to start with discussion of how organization has performed a. Ex. Under the family devt program, what are the success measures? How did the org fare? If they’re not doing so well, find out why! b. Success measures could be: Program accomplishments, number of beneficiaries served, how effective org has been (given limited funding), etc. iv. Identification of strategic issues 1. The most critical threat or weakness that needs to be addressed (or strengths that need to be maintained) - so we have to choose among all the threats/weaknesses v. Part II has to follow logically the analysis from Part I – continuity! 1. The strategic issues should be culled from IA and EA 2. “Because this is what was discussed in part I, these are our strategies…” II. Further discussion of Part II/Project a. Given IA and EA (inputs), this will be our output. b. Tools: SWOT matrix – need to present! i. Can come under Part I or Part II ii. Will enable us to come up with strategies 1. ST strategies ...

Words: 707 - Pages: 3

Free Essay

No File: Syllabus Thing

...Course Syllabus ------------------------------------------------- INFT 101 Information Technology for Successful Online Learning Course Description Designed to equip students for success as they transition into the online classroom, this course offers strategic information tailored to ensure academic excellence in this unique learning environment; this information includes Liberty University’s foundations and beliefs, Liberty University Online resources for success, Blackboard navigation techniques, time management strategies, the adult learner’s responsibilities, methods for identifying and avoiding academic misconduct, scholarly research tactics, and approaches for selecting the appropriate courses towards completion of the preferred degree program. *Waived without appeal/exception for all students when one or more of the following are met: 1. Accredited college transcript on file indicating a conferred AA or higher. 2. 60 official transfer hours. 3. Resident LU student transferring to LUO without breaking enrollment (resident breaking enrollment rules not LUO) and has taken GNED/BVWV 101. 4. 90+ credits on unofficial transcripts. 5. Student has broken enrollment from LUO within the last three catalog years. Rationale This course provides an orientation to the online classroom, learning strategies, and technology skills required for success in online learning. This course offers the student an opportunity to develop and strengthen the skills necessary for...

Words: 1400 - Pages: 6

Premium Essay

Cango Consulting Project

...CONSULTING FINAL REPORT Consulting Final Report BUSN 460 April 23, 2013 TABLE OF CONTENTS Table of Contents Pages 1. Executive Summary….. 3.0 2. Strategic Focus and Plan ..3-4 a. Mission b. Vision c. Values 3. Situation Analysis ..5 a. SWOT analysis……………………………………………………………….……..…5-6 Internal Strengths and Weaknesses External Opportunities and Threats 4. Market-Product Focus 6-9 a. Target Markets b. Positioning c. Competitive Analysis d. Promotion Strategy 5. Inventory 9-10 6. Re-organizational Structure .10 7. Financial Analysis 11-12 8. Final Recommendation ...13 9. Bibliography Total Pages in Can Go Analysis and Recommendation .13 1. Executive Summary Can Go Inc. was founded by CEO Elizabeth (Liz) Bennet. Can Go began with an initial investment from Liz’s stock option and the help of Warren Fox (MBA classmate). As a start-up company and joint efforts from Liz and Andrew, the expansion of its operations included CDs. DVDs, audio and video tapes and customized MP3 players. Can Go, Inc. listed as an online retailer of books and audio/visual entertainment took a leap into the online gaming arena whereby 50% ($25 million) of their divisional revenues was a direct result of this new venture. Can Go’s net sales revenue peaked at $50 million for its 2010 facial period. As Can Go strives to garner a major position in entertainment...

Words: 3472 - Pages: 14

Premium Essay

Feasiblity

...Feasibility Study Phase n The objectives of a feasibility study are to find out if an information system project can be done (...is it possible?...is it justified?) and to suggest possible alternative solutions. n A feasibility study should provide management with enough information to decide: - whether the project can be done - whether the final product will benefit its intended users - what are the alternatives among which a solution will be chosen (during subsequent phases) - is there a preferred alternative n After a feasibility study, management makes a go/no go decision The feasibility study is a management-oriented activity 2002 Jaelson Castro and John Mylopoulos The Feasibility Study -- 2 Page 1 Information Systems Analysis and Design CSC340 What to Study? ...What to Conclude? n Things to be studied during the feasibility study phase: ü The present organizational system, including users, policies, functions, objectives,... ü Problems with the present system (inconsistencies, inadequacies in functionality, performance,..., ü Objectives and other requirements for the new system (what needs to change?) ü Constraints, including nonfunctional requirements on the system (preliminary pass) ü Possible alternatives (the current system is always one of those) ü Advantages and disadvantages of the alternatives Things to conclude: Feasibility of the project and the preferred alternative. n 2002 Jaelson Castro and John Mylopoulos The Feasibility Study...

Words: 3859 - Pages: 16

Premium Essay

Development Process and Project Integration Management

...DEVELOPMENT PROCESS AND PROJECT INTEGRATION MANAGEMENT Human Resources Management System Project Master of Science in Information Technology TS5990 – Integrative Project Capella University Prepared by Monica Macedon Presented to Instructor - Professor Sharon Gagnon November 26, 2005 Contents Page Abstract 3 Purpose 4 PROJECT MANAGEMENT 6 Project Scope 6 Project Plan 7 PROJECT COMMUNICATION MANAGEMENT 8 Human Resource Communication 8 PROJECT CONTROLLING 8 Integrated Change Control 8 PROJECT COST MANAGEMENT 9 Costs and Benefits 9 PROJECT QUALITY MANAGEMENT 10 Quality Control 10 PROJECT RISK MANAGEMENT 10 Project Risk Plan 10 PROJECT EXECUTION 10 Executing Processes 10 SYSTEM IMPLEMENTATION 48 Integration Plan 48 Conversion Plan 48 APPENDICES Appendix A: Eastern Carolina Vocational Center Business Statement 14 Appendix B: Project Charter 16 Appendix C: Scope Statement 19 Appendix D: HRMS Work Breakdown Structure 21 Appendix E: Stakeholder Communication Analysis 23 Appendix F: Status...

Words: 8811 - Pages: 36

Free Essay

Creative Thinking

...Final Group Project Creative Thinking! ! ! ! ! Circle and Cross
 FINAL GROUP PROJECT - CIRCLE AND CROSS 1 ! About the Company! ! ! ! ! ! Kids@Ease is a blogshop started in 2011 when the owner herself gave birth to a baby girl. The medium for selling is a facebook page. Ever since then, she has been selling to a very constant group of customers, forum friends who also had children at the same time as her. The items being sold on Kids@Ease are things like baby clothes, accessories and toys for babies and toddlers. ! ! ! ! ! ! ! ! ! FINAL GROUP PROJECT - CIRCLE AND CROSS 2 Initial Problem Statement! ! “In what ways might we increase sales for a blog shop selling baby products?”! Firstly, we must question the root of the problem and apply the PCAN model in ! ! order to do so!! ! Why-Why-Why-Why-Why? ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Why are sales low? Not enough customer Why? Why? ! Not enough publicity ! ! ! ! ! ! ! ! Why? Budget constraints on advertising ! ! ! Reputation not established ! ! ! ! FINAL GROUP PROJECT - CIRCLE AND CROSS Why? Blog shop relatively new and small 3 Evaluation! Not enough customers ➙ Need to recruit new customers ➙ Need to increase publicity ! ! ! Since we have found the main root of the problem, we can apply reversed problem statement to come out with creative ideas!! ! ! Revised...

Words: 947 - Pages: 4

Premium Essay

Founding Brothers

...ENT 3320: Entrepreneurial Process – Fall 2015 Meeting Time: Tuesday & Thursday 11:00 – 12:15 (section 01) Class Location: Foster - 429 12:30 – 1:45 (section 02) Professor: Dr. Matthew Wood Email: ms_wood@baylor.edu Office Phone: 254-710-6640 Office Location: Foster, 210.36 Office Hours: Tuesday, Wednesday, & Thursday 9:00am – 11:00am. Additional times by appointment. Course Description and Objectives: Introductory course in entrepreneurship designed to explore the development of innovative thinking and venture exploration which would ultimately lead to a new venture. In that way, the primary focus of ENT 3320 is on understanding the processes that underpin the emergence of new business ventures. Topics covered include methods and processes of identifying and evaluating new business opportunities, conducting feasibility studies, evaluating methods of new venture financing and identifying the appropriate legal form of organization. In covering these topics students will be presented with current theoretical thinking in the field of entrepreneurship along with the practical tools needed for starting a new business. The course will be interactive in nature with discussion driven lectures, individual and group activities, problem solving scenarios, videos, and case analyses. Guest speakers will visit the class to provide expert knowledge and perspectives on the entrepreneurial process. Learning Initiatives: – Gain insight into the field of entrepreneurship...

Words: 2928 - Pages: 12

Premium Essay

Greece and the Fiscal Crisis in the Emu

...Citigroup Centre Canada Square, Canary Wharf London E14 5LB, UK Phone: +44 (20) 7986-6522 Fax: +44 (0) 7986 3221 Key Words: Sovereign default, fiscal sustainability, bail-out, Euro Area JEL Classification: E42, E44, E58, E62, E65, G01, H62 2 1. Introduction The saga of the Greek public finances continues. But this time, Greece is not the only country that suffers from doubts about the sustainability of its fiscal position. Quite the contrary. The public finances of most countries in the Economic and Monetary Union (EMU) are in a worse state today than at any time since the industrial revolution, except for wartime episodes and their immediate aftermaths. And the problems are not confined even to the Euro Area (EA), but extend to EU member states not in the EA, like the UK and Hungary, and to Japan and the USA. This essay explains how and why this situation came about and how it is likely to evolve during the rest of this decade. While the origins of this widespread loss of fiscal control are shared by...

Words: 10464 - Pages: 42

Premium Essay

Eu Funding Usage in Estonia

...2.2 Operational Programme 'Development of Economic Environment' 5 2.2.1 The purpose and aim of the EU investment 5 2.2.2 The expected impact of the investment 5 2.2.3 Priorities 6 2.2.4 Managing Authority 7 2.2.5 Finance 7 2.3 Operational Programme for Human Resource Development 7 2.3.1 Lifelong learning. 7 2.3.2 Developing human resources for R&D. 7 2.3.3 Good-quality and long working life. 8 2.3.4 Knowledge and skills for innovative entrepreneurship. 8 2.3.5 Enhancing administrative capacity. 8 2.3.6 Technical assistance 8 3 Success stories 8 3.1 Example 1: Start-up Programme 8 3.1.1 Start-up 9 3.1.2 Evolution 9 3.1.3 Most relevant 3 projects 9 3.1.4 Results 9 3.2 Example 2: BioFix 10 3.2.1 Context 10 3.2.2 BioFix Project 10 3.2.3 First steps 10 3.2.4 Partners 10 3.2.5 Results 11 Introduction After centuries of Danish, Swedish, German, and Russian rule, Estonia attained independence in 1918. Forcibly incorporated into the USSR in 1940 - an action never recognized by the US - it regained its freedom in 1991 with the collapse of the Soviet Union. Since the last Russian troops left in 1994, Estonia has been free to promote economic and political ties with the West. It joined both NATO and the EU in the spring of 2004, formally joined the OECD in late 2010, and adopted the euro as its official currency on 1 January 2011. Republic of Estonia is a country in the Baltic region of Northern Europe. It is...

Words: 4149 - Pages: 17

Free Essay

Request for Proposal

...(even XP is no longer supported), compatibility with the newer software could be an issue.” As with any business the end goal is to make a profit. By having out of date software this tends to become an issue. Upgrading the current systems will allow all three locations to be on the same page, and in turn, create more profit. The final project goal is to have all 70 systems running the same operating system as well as productivity software. The overall scope of this project is to upgrade all systems in a timely and costly fashion. There are no real time constraints present, but there are hopes for the entire project to be completed fairly quickly. The reason for this is due to the fact that all three resorts will still be running during the upgrade. Factoring typical install times and issues appearing Boardman Management would like all of the machines completed within seven working days. Cost is always a big factor in any new project. Working out the prices for any licenses will be the first step. Once a solution for this is found there is always the price incurred by the vendor. The final estimation is negotiable, but Boardman would like to keep final cost in the area of $3,000....

Words: 833 - Pages: 4

Premium Essay

Business Management

...Hi-Ho Yo-Yo, Inc. Company Background Hi-Ho Yo-Yo, Inc. (HHYY) was founded in 1993 by two business school graduates who thought there ought to be alternatives to the video game craze. Searching for a toy that could have mass market appeal they settled on yo-yos. Yo-yos have a nostalgic appeal to the baby boomer generation and are a novelty plaything for generation X. So, the main marketing thrust of HHYY is directed toward parents and grandparents rather than to the children who will actually play with the yo-yos. The latest advertising campaigns show 50-ish men competing in 1950’s era yo-yo competitions, grandmothers showing their grandsons how to do yo-yo tricks, and pre-teen girls trying to get their yo-yos away from their dads who are monopolizing them. This advertising campaign has been highly effective. After a couple of rough start-up years, HHYY achieved profitability in 1996 and has seen sales and profits increase each year since then. HHYY is a closely held Subchapter S Corporation with all the stock being held by the founders and their family members. The founders, John Cooper and Juan Martinez share the position of Office of the CEO. John is also the Chief Operating Officer (COO) while Juan is the Chief Financial Officer (CFO). An organization chart for HHYY is in Figure 1. The firm employees about 350 people in a single location in the suburbs of Cut and Shoot, Texas. Figure 1. Hi-Ho Yo-Yo, Inc. Organization Chart Office of the CEO ...

Words: 3308 - Pages: 14

Free Essay

Vissy Tumit

...VISY PULP AND PAPER PTY LTD ENVIRONMENTAL ASSESSMENT FOR A MAJOR PROJECT TUMUT MILL EXPANSION 436 Gadara Road, Tumut, New South Wales January 2007 H:\Environmental\VPP9 Stage 2\Stage 2\FINAL EA SUBMISSION\Main Report\Visy Tumut Final Env Assessment Main Report.doc Environmental Assessment Submission Under Part 3A of the Environmental Planning and Assessment Act 1979 Statement by Authors Environmental Assessment Prepared By: Name Ms Leanne Hayes Company Visy Pulp and Paper Pty Ltd Position Project Environmental Engineer Qualifications BSc Environmental Biology Address 436 Gadara Road, Tumut, New South Wales, 2720 Co-authored and Reviewed By: Name Ms Alison McRae Company Peter J Ramsay and Associates Pty Ltd Position Associate Qualifications Bachelor of Engineering (Environmental), Bachelor of Commerce Address 3/538 Gardeners Road, Alexandria, New South Wales, 2015 Project Under Part 3A: Application Number 06_0195 Development Visy Pulp and Paper Tumut, Mill Expansion Development Location 436 Gadara Road, Tumut, New South Wales, 2720 Proponent Visy Pulp and Paper Pty Ltd PO Box 98 Tumut, New South Wales, 2720 Certification: I certify that I have prepared this Environmental Assessment report and that to the best of my knowledge: it has been prepared in accordance with Part 3A of the Environmental Planning and Assessment Act and Regulations; and the information...

Words: 18834 - Pages: 76