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Entrepreneur

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1. NAMA USAHAWAN

Encik Rusdi bin Roslan dilahirkan pada 1 Februari 1979 di Negeri Perak. Beliau mendapat pendidikan awal di sebuah sekolah di Negeri Perak juga. Beliau kemudiannya melanjutkan pengajiannya di Universiti Sains Malaysia dalam bidang pengurusan yang melayakkannya memperolehi Ijazah Sarjana Muda Pengurusan (Pemasaran).

Setelah menamatkan pengajian, beliau bekerja di syarikat kejuruteraan selama 6 tahun sebelum menceburkan diri dalam bidang perniagaan dan menubuhkan syarikat VIDA SUCCESS ENTERPRISE. Menjalankan perniagaan yang berteraskan kejuruteraan mekanikal dan elektrikal dan pengkhususan dalam bidang hawa dingin, motor dan pam serta sistem pencegahan kebakaran disamping beberapa cabang lain seperti membekal alat kelengkapan pejabat, membekal cenderamata dan banyak lagi.

2. SEJARAH DAN LATAR BELAKANG PERNIAGAAN

Setelah tamat pengajian, beliau bekerja sebagai marketing executive dalam bidang kejuruteraan. Bermula dari detik itu, timbul keinginan beliau untuk menubuhkan syarikatnya sendiri kerana melihat begitu banyak prospek yang bagus dalam bidang ini khususnya bumiputera. Selain beliau sudah berkecimpung dalam bidang ini, pemilihan perniagaan ini juga adalah kerana beliau sudah mempunyai hubungan baik dengan mereka-mereka yang berpengaruh dan berpengalaman dalam bidang kejuruteraan. Menjadikan hubungan itu sebagai batu loncatan untuk beliau memulakan perniagaan dalam bidang ini adalah permulaan yang baik bagi perniagaan beliau.

3. PENGALAMAN

Pengalaman bekerja makan gaji selama 6 tahun banyak memberi pengetahuan kepada beliau untuk menceburkan diri dalam bidang perniagaannya sekarang. Bermula pada tahun 2009, beliau menubuhkan perniagaannya yang dikenali dengan nama VIDA SUCCESS ENTERPRISE. Sehingga sekarang, beliau telah menjalankan perniagaannya selama 5 tahun. Perniagaannya merupakan syarikat pemilikan tunggal yang telah didaftarkan pada 16 April 2009 dengan berbekalkan modal simpanan beliau sendiri.

Antara faktor-faktor yang membantu kemajuan perniagaan beliau adalah hubungan baik yang dibina dengan pelanggan yang membolehkan pelanggan itu sendiri mempromosikan tentang syarikat beliau. Ini adalah faktor yang paling penting kerana pelanggan itu sendiri menjadi testimoni dan memberi bukti kepada pelanggan baru untuk mendapatkan perkhidmatan dari syarikatnya.

Selain itu, bantuan rakan-rakan yang sama-sama belajar dahulu yang kini memegang jawatan pegawai diplomatik di jabatan kerajaan membolehkan VIDA SUCCESS ENTERPRISE melangkah ke satu tahap lagi iaitu menjalinkan usahasama dengan jabatan kerajaan. Ini adalah peluang keemasan yang tidak boleh dilepaskan demi meningkatkan kejayaan perniagaannya.

4. BIDANG PERNIAGAAN

Untuk menceburkan diri dalam bidang perniagaan, faktor-faktor yang perlu ada pada seorang usahawan antaranya adalah mempunyai ilmu tentang jenis perniagaan yang ingin diceburi. Tanpa adanya ilmu, usahawan akan mudah ditipu oleh orang yang lebih berpengetahuan tentang perniagaan itu. Disamping itu juga, pengalaman dalam bidang berkaitan amat penting untuk menjalankan perniagaan. Dengan adanya pengalaman, usahawan akan mudah memahami selok belok perniagaan yang mereka ceburi.

Menjalinkan hubungan yang baik dengan orang-orang dalam bidang perniagaan yang diceburi juga antara faktor yang perlu diambil kira. Ini kerana kebanyakannya adalah saling bergantung antara satu sama lain untuk mendapatkan pengalaman kerja. Mempunyai hubungan baik ini juga adalah kelebihan yang perlu ada untuk menjaga reputasi perniagaan.

Menurut Encik Rusdi, syarikatnya boleh dikatakan berjaya kerana kini beliau mempunyai 10 orang pekerja tetap yang mahir. Permulaan syarikatnya dibuka, beliau tidak mempunyai pekerja kerana mereka hanya menjadi sub kontrak kepada syarikat lain.
Dari segi peningkatan jualan pula, ianya meningkat setiap tahun walaupun ramai yang merungut tentang kemelesetan ekonomi. Dari tahun pertama, jualan mencapai RM100 ribu dan ianya meningkat dari setahun ke setahun. Kejayaan terbesar setakat ini adalah jualan pada tahun lepas yang tertinggi iaitu sebanyak RM800 ribu.

Selain itu juga, syarikat juga mengembangkan sayap dengan menjalinkan hubungan baik dengan MARA. Hubungan baik ini dilakukan dengan mengambil pelajar dari Institut Kemahiran Mara sebagai pelajar praktikal. Ini adalah salah satu usaha yang baik disamping memberi pengalaman kepada pelajar praktikal untuk melalui fasa bekerja setelah menamatkan pelajaran mereka. Peluang untuk menimba pengalaman ini perlu direbut oleh pelajar.

Syarikat juga memperoleh keuntungan dengan pengambilan pelajar praktikal ini dari segi penjimatan kos. Kos untuk pembayaran gaji pekerja dapat dikurangkan kerana pelajar hanya diberi elaun bulanan tetapi syarikat masih mendapat tenaga pekerja dengan adanya pelajar praktikal. Kerja-kerja yang tidak memerlukan kepakaran boleh diberi kepada pelajar.

Dari segi jangka masa panjang pula, ianya lebih kepada membina hubungan baik. Ini kerana pelajar praktikal tersebut akan menamatkan pengajian di peringkat diploma nanti dan akan keluar bekerja di tempat lain dan mereka boleh memperkenalkan syarikat pada masa akan datang.

5. CABARAN YANG DIHADAPI

Setiap perniagaan yang dijalankan pasti ada cabaran yang perlu dilalui. Bagi Encik Rusdi, cabaran yang dihadapi semasa mahu menubuhkan perniagaannya adalah kekangan modal. Beliau melaburkan semua simpanannya untuk menubuhkan syarikat ini. Kerana masalah birokrasi pada waktu itu, menyebabkan beliau tidak membuat sebarang pinjaman untuk menunaikan hasrat untuk membuka perniagaan ini. Berbekalkan modal yang tidak besar, beliau gigih berusaha untuk memajukan perniagaannya. Setiap kali beliau mendapat bayaran, beliau akan ketepikan sedikit untuk disuntik sebagai modal.

Pada permulaannya memang perit untuk beliau lalui, tetapi dengan semangat dan jati diri yang tinggi untuk berjaya beliau tetap meneruskan juga perniagaannya. Apabila melihat orang lain berjaya, beliau selalu mengingati dirinya bahawa pastinha setiap permulaan mereka juga mengslami waktu sukar sepertinya.

Dari segi persaingan pula, setiap perniagaan pasti ada pesaing. Bagi Encik Rusdi, beliau melihat itu sebagai satu persaingan yang sihat untuk memajukan perniagaannya. Tambah beliau lagi, usahawan perlu kreatif untuk menarik pelanggan supaya menggunakan perkhidmatan yang mereka tawarkan.

Selain itu juga, mereka perlu menjaga hubungan baik dengan pelanggan untuk mendapatkan reputasi yang baik disamping menambat hati pelanggan untuk menggunakan perkhidmatan mereka dimasa akan datang.

VIDA SUCCESS ENTERPRISE mula menapak di alamat D3-1-7, Jalan Putra Permai 3, Taman Equine, Seri Kembangan, Selangor. Menurut Encik Rusdi lagi, persaingan dari segi lokasi tidak memberi masalah padanya. Ini kerana, mereka menawarkan perkhidmatan yang memerlukan mereka pergi ke tempat pelanggan dan bukannya pelanggan yang datang ke tempat mereka. Jadi lokasi bukanlah satu masalah besar bagi perniagaannya.

6. INOVASI / PEMBAHARUAN YANG DIPELOPORI

Sepanjang menjalankan perniagaan, syarikat telah membuat beberapa inovasi dari beberapa segi. Untuk meningkatkan mutu perkhidmatan yang diberi, syarikat telah menghantar pekerja menjalani kursus mengenai teknologi baru dalam bidang yang berkaitan. Ini sesuai dengan peredaran masa yang berkembang pesat, banyak pelanggan telah menggunakan peralatan yang lebih canggih. Demi memenuhi keperluan pelanggan, pekerja perlu didedahkan dengan teknologi terkini bagi memudahkan menjalankan tugas memberi perkhidmatan kelak.

Bahagian jualan pula diminta untuk sentiasa membuat hubungan baik dengan pelanggan sedia ada di samping merancang strategi jualan untuk meningkatkan keuntungan. Selain itu, perlu mencari pelanggan yang berpotensi untuk dijadikan pelanggan tetap.

Bagi juruteknik pula, mereka disarankan untuk sentiasa memberi perkhidmatan yang baik yang melebihi ekspektasi pelanggan supaya pelanggan berpuas hati dan tertarik dengan perkhidmatan yang ditawarkan.

Selain membuat inovasi untuk memajukan perniagaan, Encik Rusdi juga menjaga kebajikan pekerjanya. Ini kerana pekerja adalah aset syarikat yang perlu dijaga demi melancarkan perjalanan perniagaan. Tanpa pekerja yang setia dan mahir, sesebuah syarikat pasti akan lumpuh. Oleh itu, beliau telah membuat perubahan dengan mengadakan Hari Keluarga untuk para pekerja dan meluarga mereka selain dari memberi kebajikan lain.

7. NASIHAT UNTUK USAHAWAN MUDA

Di akhir perbualan, Encik Rusdi memberi nasihatnya kepada semua usahawan muda yang ingin menceburi bidang perniagaan supaya sentiasa gigih berusaha dan jangan mudah patah semangat. Perniagaan adalah bidang yang menyeronokkan jika kita tahu hala tuju yang ingin kita capai.

Tetapi untuk mengapai kejayaan itu bukan sesuatu yang mudah tanpa usaha yang gigih. Setiap orang yang berjaya pastinya melalui liku-liku kesusahan untuk berjaya. Setiap yang melalui fasa usahawan, mereka akan merasai situasi susahnya mahu berjaya, lebih baik makan gaji kerana dapat gaji setiap bulan. Jadi, semangat amat penting untuk melaksanakan impian supaya berjaya.

Encik Rusdi juga sentiasa menyematkan ayat ini di dalam hatinya, 'semasa kita berjaya, semua orang nampak tetapi masa kita jatuh tiada siapa yang tahu'. Itulah yang dipraktikkan sehingga dia boleh berbangga dengan dirinya sendiri kini.

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