...Kenneth Burke on Dramatism and Rhetorical Theory I find it regrettable that social scientists automatically ignore Aristotle's Rhetoric. I don't say Aristotle has given us the last word on these matters. But I submit that his actual treatment of topics is fundamentally correct. You could add new topics and develop accordingly. But what you got 2,000 years ago was the kind of approach that can be built on in principle. (Burke 1967:327). While researching many of Kenneth Burke’s books and essays I found that Burke's writings on rhetorical theory demonstrate his passionate concern with artistic communication within social life. His work provides a broad, useful approach for understanding various ways theorists have constructed in the development of their theories of how people use language within social contexts. The theory of Dramatism, constructed by Kenneth Burke, is one of the most radical and complex theories in communication studies. Kenneth Burke struggled for many years to build, reconstruct, and define the aspects of his theory. The use of different articles that either focus on certain aspects of Dramatism and rhetorical theory provide examples of how they can be applied, to simply make more sense of Burke’s concepts and in turn, assert its legitimacy as a very important interpretive theory. Undoubtedly, Dramatism has sparked much debate about rhetorical criticism. It is also undeniable that the heart of Burke’s research and the theory of Dramatism in general is the...
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...ways. People have their own minds and so communication can be interpreted by each individual differently. At time we can be at the same lecture but somehow get a different meaning of the speaker. Communication is a social process in which individuals employ symbols to establish and interpret meaning in their environment there are five key terms in defining communication, social, environment, process, symbols and meaning. Social communication usually involves two or more people interacting face to face like having a conversation there is a sender and receiver. The process of communication is a never ending It keeps going communication changes every day including the different ways we communicate. The process of a conversation can change from beginning to the end. We may begin speaking about one thing and that conversation can lead to something totally different as well as interpreted by other in a different way. I personally think that communication is a key component to life. Without communication your stuck in your own though and beliefs without interacting with anyone else. In a relationship whether its personal or professional communication is the key to success. Understating each other begins with communication....
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...communication as the social process used by humans to bring meaning to the environment through the uses of established symbols and sounds (Cornelissen, Christensen & Kinuthia, 2012). In breaking down this definition there are five elements of communication. These elements are social, symbols, process, environment and meaning. Social suggests that communication involves the interaction of people. Secondly, symbols are communication. It is representation of communication. Examples of symbols are words. The message delivered is the meaning and the third element of communication. It is what one gets from the communication. Lastly, the term of environment is where the communication took place. According to West, & Turner (2009), there are six categories of communication theories. These different categories focus on one type of communications. The six different category of communication theories are relationship development communication, the self and message communication, groups and organizations communication, media communication, the public communication and culture and diversity communication. Table 1.0 through Table 5.0 details the category, the theory and the definition of the theory. Relationship Development Communication West, & Turner (2009), there are five theories detailed in the relationship development category of communication. These theories approach is to review the interpersonal relationship through processes and patterns that make up and develop these relationships...
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...Pentadic analysis incorporates five basic elements of drama called pentads. These include act (what is being done), agent (who is doing the act), agency (the means employed by the agent to do the act), scene (the backdrop against which the act occurred), and the purpose of the action (the reason why it happened). Act is the artifact itself whatever it may be such as speech, poem, monument, event, etc as it stands for what is actually being done or happening. Agent refers to the main communicator of the artifact which could be an actor, orator, writer or manager of the act. Agency refers to the main medium of communication which includes a book or televised film, presentation or personal communication. Scene is the backdrop against which the action occurs including the actual, physical scene and the context in which something happens and is meant to be understood. Lastly, purpose is the motive or the message which is conveyed and understood. Pentadic analysis has its roots in Burke's Theory of Dramatism which looks at life as a play where symbols and language are used to express thoughts as a way for humans to comprehend the reality of the world. Burke developed this theory as a way to attempt to understand the bases of human conduct and motives. Thus, the purpose of a pentadic analysis addresses the content of what is being done and what are the motives of a certain artifact as crafted by a rhetor. Burke believed that ratios interconnect important terms and map out a clearer picture...
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...Children Report 2011 acknowledges that the poor in many developing countries remain largely excluded from ICT and its benefits. This paper aims to address three issues. Firstly, identify ICT barriers in the literature from 2000 to 2011. Secondly, identify ICT barriers through empirical findings and thirdly, categorize these barriers into critical success factors. These aims are achieved by comparing the findings in the literature to our recent empirical results. Two methodologies are used in this study, namely, a systematic literature review and a case study; the empirical data for our case study was collected from The Gambia in autumn of 2012. The systematic literature review covers 1107 studies (2000-2011) published in the top five ranked ICT4D journals in terms of journal citation ranking. The paper identifies a total of 43 ICT barriers. Forty of them are common to both studies while the remaining three were revealed in the case study, namely, lack of Internet exchange points, micromanaging and invisible hands. The barriers in both studies are grouped into eight possible critical success factors and their degrees of severity are then compared. This paper argues that lack of Internet...
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...Instructor’s Manual and Test Bank to accompany A First Look at Communication Theory Sixth Edition Em Griffin Wheaton College prepared by Glen McClish San Diego State University and Emily J. Langan Wheaton College Published by McGrawHill, an imprint of The McGrawHill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright Ó 2006, 2003, 2000, 1997, 1994, 1991 by The McGrawHill Companies, Inc. All rights reserved. The contents, or parts thereof, may be reproduced in print form solely for classroom use with A First Look At Communication Theory provided such reproductions bear copyright notice, but may not be reproduced in any other form or for any other purpose without the prior written consent of The McGrawHill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. PREFACE Rationale We agreed to produce the instructor’s manual for the sixth edition of A First Look at Communication Theory because it’s a first-rate book and because we enjoy talking and writing about pedagogy. Yet when we recall the discussions we’ve had with colleagues about instructor’s manuals over the years, two unnerving comments stick with us: “I don’t find them much help”; and (even worse) “I never look at them.” And, if the truth be told, we were often the people making such points! With these statements in mind, we have done some serious soul-searching about the texts that so many teachers—ourselves...
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...See discussions, stats, and author profiles for this publication at: https://www.researchgate.net/publication/241730557 Defining Strategic Communication ARTICLE in INTERNATIONAL JOURNAL OF STRATEGIC COMMUNICATION · MARCH 2007 DOI: 10.1080/15531180701285244 CITATIONS READS 112 457 5 AUTHORS, INCLUDING: Kirk Hallahan Betteke van Ruler Colorado State University University of Amsterdam 37 PUBLICATIONS 894 CITATIONS 36 PUBLICATIONS 513 CITATIONS SEE PROFILE SEE PROFILE Dejan Verčič Krishnamurthy Sriramesh University of Ljubljana Purdue University 102 PUBLICATIONS 742 CITATIONS 44 PUBLICATIONS 712 CITATIONS SEE PROFILE All in-text references underlined in blue are linked to publications on ResearchGate, letting you access and read them immediately. SEE PROFILE Available from: Betteke van Ruler Retrieved on: 10 April 2016 This article was downloaded by: On: 8 September 2010 Access details: Access Details: Free Access Publisher Routledge Informa Ltd Registered in England and Wales Registered Number: 1072954 Registered office: Mortimer House, 3741 Mortimer Street, London W1T 3JH, UK International Journal of Strategic Communication Publication details, including instructions for authors and subscription information: http://www.informaworld.com/smpp/title~content=t775653701 Defining Strategic Communication Kirk Hallahana; Derina Holtzhausenb; Betteke van Rulerc; Dejan Verčičd;...
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...ENGAGING AUDIENCES: AN ANALYSIS OF SOCIAL MEDIA USAGE IN ADVERTISING A Thesis Submitted to the Graduate Faculty of the Louisiana State University and Agricultural and Mechanical College in partial fulfillment of the requirements for the degree of Master of Mass Communication in The Manship School of Mass Communication by Emily Fay Mabry B.S., Louisiana State University, 2008 May 2010 ACKNOWLEDGEMENTS The inspiration for this research emerged from the opportunity to live in New York City during the summer of 2009 and intern at a premier digital agency. I would like to thank my committee chair and boss, Dr. Lance Porter, who helped me realize this opportunity and nurture my research interests into a thesis project. His guidance and encouragement over the past two years have helped me in my attempts to decipher my future and achieve success. I would also like to express appreciation to my committee members: Dr. Anne Osborne for her insight into instrumentally combining my research into a seamless product and Dr. Felicia Song for her thorough contribution and dedication to this project. Finally, thanks to my parents who have always supported me in everything I do. ii TABLE OF CONTENTS ACKNOWLEDGEMENTS ............................................................................................................ ii ABSTRACT ................................................................................................................................... iv CHAPTER 1....
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...Fourth Edition Reframing Organizations Artistry, Choice, and Leadership LEE G. BOLMAN TERRENCE E. DEAL B est- se l l i n g a u t h o rs of LEADING WITH SOUL FOURTH EDITION Reframing Organizations Artistry, Choice, and Leadership Lee G. Bolman • Terrence E. Deal Copyright © 2008 by John Wiley & Sons, Inc. All rights reserved. Published by Jossey-Bass A Wiley Imprint 989 Market Street, San Francisco, CA 94103-1741—www.josseybass.com No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978-6468600, or on the Web at www.copyright.com. Requests to the publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, 201-7486011, fax 201-748-6008, or online at www.wiley.com/go/permissions. Credits are on page 528. Readers should be aware that Internet Web sites offered as citations and/or sources for further information may have changed or disappeared between the time this was written and when it is read. Limit of Liability/Disclaimer...
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