...3/08/11 LDR531 UOP In 1996, Gene One entered the biotech industry with groundbreaking gene technology that eradicated disease in tomatoes and potatoes. As a result, farmers no longer needed to use pesticides when growing these plants and consumers were pleased to buy homegrown products untainted by chemicals. The win-win situation helped Gene One grow to a $400 million company in just eight short years. Accordingly, sharply rising stock indices on Wall Street indicate a growing interest in biotechnology. And leadership changes at the Food and Drug Administration are further enhancing investor confidence in the industry. At Gene One, the CEO and his Board believe that in order to keep pace with demand and realize conservative annual growth targets of 40 percent, Gene One is going to have to go public within the next three years. The time seems right, but the company needs IPO capital for new development, advertisement, and marketing if it is to remain successful. Working toward a 36-month maximum deadline, the CEO and his Board have devised a clear strategy with the help of key members in the investment community. It is their hope that implementing it will help Gene One realize its growth targets, establish the company as a strong competitor and show Wall Street that Gene One has the leadership and organizational capabilities to succeed as a public entity. THE PLAYERS Don Ruiz, Chief Executive Officer: At age 37, Don became a young entrepreneur when he recruited four colleagues...
Words: 921 - Pages: 4
...Problem Solution: GeneOne Gene One, a biotechnology company, has seen a large amount of success with its gene technologies that help farmers to produce better crops without the use of chemicals. Gene One is now looking to go public in order to acquire capital funding for future product development, and to secure the future and longevity of Gene One. With growing demands and interest within the biotechnology field, Gene One needs to structure the company strategically, and position themselves in a way where they can keep up with this growing demand if they want their success to continue. By doing so, they can not only achieve their goals for an increase in growth by 40%, but also prove to Wallstreet investors that they are a company that is up to the challenge of being publicly traded. If they can achieve this, they will also prove their viability for being a solid, and sound investment. Situation Analysis Issue and Opportunity Identification Don Ruiz would like to take Gene One to a new level and make Gene One an industry leader, but “ the company needs IPO capital for new development, advertisement, and marketing if it is to remain successful.” (University of Phoenix, 2008). One of the issues Don faces is that he is extremely loyal to his team, and his company. He has a strong organizational commitment to Gene One, and his senior management team. This may prevent him from making the right choices, and seeking outside help when necessary. No one on his team has prior experience...
Words: 324 - Pages: 2
...SCENARIO: Gene One COMPANY OVERVIEW In 1996, Gene One entered the biotech industry with groundbreaking gene technology that eradicated disease in tomatoes and potatoes. As a result, farmers no longer needed to use pesticides when growing these plants and consumers were pleased to buy homegrown products untainted by chemicals. The win-win situation helped Gene One grow to a $400 million company in just eight short years. Accordingly, sharply rising stock indices on Wall Street indicate a growing interest in biotechnology. And leadership changes at the Food and Drug Administration are further enhancing investor confidence in the industry. At Gene One, the CEO and his Board believe that in order to keep pace with demand and realize conservative annual growth targets of 40 percent, Gene One is going to have to go public within the next three years. The time seems right, but the company needs IPO capital for new development, advertisement, and marketing if it is to remain successful. Working toward a 36-month maximum deadline, the CEO and his Board have devised a clear strategy with the help of key members in the investment community. It is their hope that implementing it will help Gene One realize its growth targets, establish the company as a strong competitor and show Wall Street that Gene One has the leadership and organizational capabilities to succeed as a public entity. THE PLAYERS Don Ruiz, Chief Executive Officer: At age 37, Don became a young entrepreneur...
Words: 5226 - Pages: 21
...In this paper I will attempt to help Gene One solve their current problems that they are experiencing as a result of poor planning by management with a new IPO strategy. Although I believe that they were looking out for the company’s/employees’ best interest, the lack of a solid game plan has led us to this point where the working relationship between management has failed. While attempting to uncover the optimal solution I will look at the factors that should be considered when evaluating all options. My hopes are to bring to light why one solution is better than the next as it relates to the vision and goals of the company. This will be done by examining evidence from outside sources that have been through similar situations. This solution will be centered on transformational leadership and organizational culture. By identifying the primary causes of the failed strategy’s implementation, I will dissect and attempt to salvage the IPO strategy that Gene One will still need to carry out. In reading this scenario, one thing obvious from the onset; the senior leadership team at Gene One is not all on the same page. Anytime there is a culture change within an organization there will be resistance by some to change. In the case of Gene One they are no more immune than any other company. Evidence of this could be seen from the interactions of Teri and Michelle at the 1st leadership meeting after the board’s approval of the IPO plan. “What’s the matter, Michelle? Not finding enough...
Words: 4848 - Pages: 20
...Gene One Fund Raising Change in business is constant. How leaders of organizations analyze whether or not their organization will be able to change with the times is critical to a successful business. Gene One is an extraordinary biotech company led by a dedicated and talented leadership team. The company began with an idea and two million dollars, eight years later the company became the first biotech company to eliminate disease in tomatoes and potatoes through biotechnology and is worth 400 million dollars. The purpose of this paper is to introduce two strategies to secure funding through venture capital or IPO that supports the company's goals to introduce new products and continue meeting 40% growth targets. Venture Capital Pursing venture capital is an important step for a rapidly growing business, especially when not seeking an IPO (Inc., 2010). The technology developed by Gene One is already on the market and the industry is experiencing a high level of investor interest that gives Gene One an advantage in the venture capital market. However, targeting the right investors makes a significant difference. Gene One is targeting investors that align with the research philosophies that facilitate the research and development team without having to worry about any private agendas. The research and development team will continue developing the innovative technologies expected, aiding the organization to realize its growth potential, and meeting the minimum...
Words: 1658 - Pages: 7
...Gene One | Options for implementing a Leadership Change | Strategy Change | | [Type the author name] | 5/17/2010 | | Purpose Gene One is a company that invented gene technology to eradicate disease in potatoes and tomatoes. This gene technology eliminates the need for pesticides when growing tomatoes and potatoes. This invention helped Gene One grow from a $2 million to $400 million dollar company in less than eight years. Mr. Ruiz, the CEO of Gene one wanted to increase the company’s revenue by going public by means of Initial Public Offering (IPO) within 3 years. However, Don Ruiz passed away. As a sibling to Mr. Ruiz and a member of the board, my family and I planned a change strategy in order for Mr. Ruiz’s vision to become reality. We will also identify the leadership structure and styles that we will use to carry out Mr. Ruiz’s vision. Vision Our late CEO, Mr. Ruiz was a true visionary and an angel. He was able to implement a new dream in our mind that did not exist. He showed us a picture of the future even though he couldn’t carry it for himself. Our vision is to move this company toward an initial Public offering which will allow us to grow up to 40% in 3 years. This vision should drive each one of us and our goals. In order for this change to happen, we must abide to the rules and regulations of IPO required by the Sarbanes-Oxley act. Sarbanes-Oxley Act requires that an IPO Board to have at least one member with financial experience...
Words: 1667 - Pages: 7
...Table of Contents Introduction 4 Core Concept – Organizational Culture 4 Core Concept – Motivation through Goal Setting 6 Core Concept – Quality Circles 7 Core Concept – Knowledge Management 8 Conclusion 8 Vanguard 9 The Ritz-Carlton 10 Gateway 11 Hewlett Packard 12 Microsoft 13 Dell 14 Ford 15 General Motors 16 References 18 Abstract Team C will contrast Intersect Investments with other companies who have shared like issues of transformation. In the overview, Intersect Investments has acknowledged a new vision to enhance the company and be competitive. Intersect Investments will try to meet the goals by creating new services and products by using the customer intimacy model. This model will assist in Intersect Investment improving customer satisfaction and increasing sales. In this paper, Team C will benchmark different organizations to provide guidance regarding the modifications needed to meet these goals. Introduction Intersect Investment Services is afforded the opportunity to company’s and benchmark successes from like similar companiesy’s and apply this insight to reach their goals and objectives. A mission statement represents the “reason” an organization exists, and an organization’s vision is a long-term goal that describes “what” an organization wants to become” (Kreitner & Kinicki, 2004). CEO Frank Jeffer’s decision to implement this vision has the makings to increase profit and regain the trust of the consumer base. This vision encompasses...
Words: 2068 - Pages: 9
...GAP ANALYSIS: INTERSECT INVESTMENTS Gap Analysis: Intersect Investments MMPBL/520 Rick Johnson University of Phoenix Gap Analysis: Intersect Investments Intersect Investment Services has been losing ground since the bombing of the World Trade Center in 2001. The company has decided to implement a drastic revolutionary change in order to become an industry leader. The company hopes new products and a new approach to customer interaction will help them realize their goals. Situation Analysis Issue and Opportunity Identification Intersect Investment Services is an investment company that has found itself struggling do to economic changes that occurred after the American tragedy on September 11, 2001. The company has seen a decrease in customers as well as a decrease in customer satisfaction of the clients they have retained. The goal of the company is to improve its brand image by establishing long term customer relationships. The company also wants to gain Wall Street’s trust and respect in order to keep their positive public image and not have their ethics questioned, which is the case with other industry leaders is. Stakeholder Perspectives/Ethical Dilemmas Because of recent ethical dilemmas in the investment industry, investors are concerned about who can be trusted with their funds. They could lose a life’s savings or retirement fund if they make the wrong decision. The sales employees have not been meeting their expectations and stand to lose...
Words: 1507 - Pages: 7
...Problem Solution: Gene One Corporation Gene One is a biotechnology company on the verge of making some concrete decisions that would affect the future of the company and its employees. The purpose of this paper is to analyze the situation that Gene One is currently facing and identify the challenges facing the company and opportunities that might result from dealing with this problem. Situation Background Gene One entered the biotechnology industry in 1996 after the team discovered a groundbreaking gene technology that eradicated diseases in tomatoes and potatoes. This discovery pleased consumers, as they no longer needed to by products tainted by chemicals. It also pleased farmers, as they no longer needed to use pesticides when growing plants. Gene One became very successful and speedily grew into a $400 million company in a period of eight years. Over time, Wall Street began to have an interest in biotechnology and investors are beginning to build confidence in the industry. To keep up with the growing competition and ever changing global market, Gene One would have to keep up with its competition. In order to remain at the forefront of the competition, Gene One’s management team believed that they would have to go public within the next three years. However, in order to be successful in its endeavors, Gene One needs IPO capital for new development, marketing and advertisement. Gene One’s CEO and his Board have devised a clear strategy with the help of...
Words: 2058 - Pages: 9
...Gene One Benchmarking University of Phoenix Abstract Organizational leadership relates to the elements/content of organizational culture. Through the process of group/team formation within the organization, leaders develop/apply varying leadership styles to enhance/ influence individual performance. Implementation strategies for managing the group process are identified to enhance group/team performance within all levels of the organization while examining the roles/interaction of its members. The purpose is to analyze efforts other organizations take and help Gene One formulate improvement initiatives/alternatives. The focus is to guide Gene One toward incorporating leadership styles that will transform the organization into a publicly held corporation while developing strategies to manage the group/team process through conflict resolution methods and appropriate role/interaction methodologies leading to transformational changes that will benefit all stakeholders. Organizations today must continually evolve, change, and enhance current ways of operating in order to maintain market penetration or grow. The most successful organizations are those who employ leaders capable of visualizing the transformational changes necessary to mitigate the threat of competition. These leaders are skilled at sharing their vision and engaging the workforce in a corporate culture where associates feel valued and empowered. Through this type of culture,...
Words: 5291 - Pages: 22
...Gene One Strategy The basis of the business strategy for Gene One has three criteria: 1. 3-yr timetable 2. 40% growth within the prescribed time-table 3. Acquire additional funding so more products can be developed Greg has identified that the Executive Board and the current leaders are not within Sarbanes Oxley Act of 2002 (SOX). The act is a United States Federal Law that set new or enhanced standards for all U.S. public company boards, management and public accounting firms. It is named after sponsors U.S. Senator Paul Sarbanes, Maryland Democrat, and U.S. Representative Michael G. Oxley, Ohio Republican. As a result of SOX, top management must now individually certify the accuracy of financial information. In addition, penalties for fraudulent financial activity are much more severe. Also, SOX increased the independence of the outside auditors who review the accuracy of corporate financial statements, and increased the oversight role of boards of directors.1 The first order of business is to ensure that the composition of the Executive board members is in full compliance with SOX. Michelle, Gene One Chief Financial Officer, has to ensure that the accounting reports also need to be in full compliance with SOX. She has to develop a realistic timeline required to ensure the financial disclosures of Gene One will replicate the purpose of SOX as described in Newsweek by “improving the confidence of fund managers and other investors with regard to the veracity...
Words: 599 - Pages: 3
...Benchmarking Analysis: Gene One profile Gene One is a biotech industry. It created a technology that eliminates the need for pesticides for tomato and potato crops. This environmentally friendly gene transformed Gene One into a $400 million company in just eight years. Gene One aims at 40% growth in 36 months, thus, it needs an IPO to respond to the demand and meet their targets. The venture capital will allow Gene One to develop new technologies, increase their exposure, and strengthen the brand. The CEO, Don Ruiz, received board approval and is poised to implement his plan with the help of his senior executives. Similarly, other companies that have reached the growth of Gene One have used the prospects of an IPO to develop newer products, advance their technologies, and seek expansion of their brands. Facebook According to Facebook (2011) website, the company was created in February 2004 by Mark Zuckerberg, co-founders Dustin Moskovitz, Chris Hughes, and Eduardo Saverin from their Harvard dorm room, which in June of the same year moved to its new location in Palo Alto, California. In December 2004, the site had already reached one million users worldwide, from its initial start at the Harvard, Stanford, Columbia, and Yale dorms (Facebook, 2011). Its reach entered more than 800 college networks, thus, sparking media attention, bringing to Facebook its first venture capital investment of $12.7 million by Accel Partners (Facebook, 2011). With more than 5.5 million...
Words: 868 - Pages: 4
...employees and if the working environment is encouraging employees to be committed to the fulfilling the goals and objectives of the company, thus being about motivated employees for the success of the company. Management should also be willing to solicit feedback from employees, shareholder and customers to determine how they are communicating a common message of what management desires the organizational culture to be and to ensure that the vision and mission statement is clear for all to see. This paper will look at two leaders in the communications field, Comcast and Starband Communications. We will look at issues that each company has in common with Gene One, and how they choose to deal with similar growth and employee loyalty issues. In each company’s analysis, we will indentify issues and problems, similar to which Gene One experienced. Then we will highlight how the...
Words: 2416 - Pages: 10
...[pic] Course Syllabus MMPBL550 Creativity, Innovation and Organizational Design Course Start Date: 09/28/2010 Course End Date: 11/08/2010 Please print a copy of this syllabus for handy reference. Whenever there is a question about what assignments are due, please remember this syllabus is considered the ruling document. Copyright Copyright ©2010 by University of Phoenix. All rights reserved. University of Phoenix© is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft©, Windows©, and Windows NT© are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Edited in accordance with University of Phoenix© editorial standards and practices. Facilitator Information William Gillis wgillis@email.phoenix.edu (University of Phoenix) wfga1@sbcglobal.net (Personal) 415-272-6574 (PDT) Facilitator Availability I am available from 9 a.m.-9 p.m. Central Time on most days, but I attempt to reserve Sunday for my family. On Saturdays, I tend to be online in the morning only. If these times are not convenient for you, please let...
Words: 1255 - Pages: 6
...Gene One Change Strategy Jeffrey Gaspard LDR/531 February 10, 2010 Dr. Albert Smothers Gene One Change Strategy Every company has a strategic plan whether well defined or organized or not. Gene One has decided to change it strategic plan and focus on becoming and seek an IPO (University of Phoenix, Gene One Scenario, 2010). Through these efforts many questions and roadblocks may arise. Gene One has decided to make an aggressive attempt to confront these challenges to help ensure their goals are meet. Anytime a company changes directions it is imperative that they look at all aspects that the particular change activities may cause. To effectively meet the needs of satisfying the change activities that may arrive, a company must have a change strategy in place. Success, oftentimes is not an easy process. What Must Change Individuals throughout a company that manage change activities, are known as change agents (Robbins, Judge, 2007). Change agents are responsible for carrying out the strategies put in place to effectively handle change. Change agents are not always members of management. Don Ruiz, CEO of Gene One has looked to his team to help create a direction in which the change agents of Gene One, including him and his team, will proceed. As a result, Don has held a meeting to let anyone who has suggestions or concerns about the company new plan the opportunity to speak. He and his team will then act on these concerns or suggestions so that all will be on...
Words: 1181 - Pages: 5
