...Problem Solution: GeneOne Gene One, a biotechnology company, has seen a large amount of success with its gene technologies that help farmers to produce better crops without the use of chemicals. Gene One is now looking to go public in order to acquire capital funding for future product development, and to secure the future and longevity of Gene One. With growing demands and interest within the biotechnology field, Gene One needs to structure the company strategically, and position themselves in a way where they can keep up with this growing demand if they want their success to continue. By doing so, they can not only achieve their goals for an increase in growth by 40%, but also prove to Wallstreet investors that they are a company that is up to the challenge of being publicly traded. If they can achieve this, they will also prove their viability for being a solid, and sound investment. Situation Analysis Issue and Opportunity Identification Don Ruiz would like to take Gene One to a new level and make Gene One an industry leader, but “ the company needs IPO capital for new development, advertisement, and marketing if it is to remain successful.” (University of Phoenix, 2008). One of the issues Don faces is that he is extremely loyal to his team, and his company. He has a strong organizational commitment to Gene One, and his senior management team. This may prevent him from making the right choices, and seeking outside help when necessary. No one on his team has prior experience...
Words: 324 - Pages: 2
...In this paper I will attempt to help Gene One solve their current problems that they are experiencing as a result of poor planning by management with a new IPO strategy. Although I believe that they were looking out for the company’s/employees’ best interest, the lack of a solid game plan has led us to this point where the working relationship between management has failed. While attempting to uncover the optimal solution I will look at the factors that should be considered when evaluating all options. My hopes are to bring to light why one solution is better than the next as it relates to the vision and goals of the company. This will be done by examining evidence from outside sources that have been through similar situations. This solution will be centered on transformational leadership and organizational culture. By identifying the primary causes of the failed strategy’s implementation, I will dissect and attempt to salvage the IPO strategy that Gene One will still need to carry out. In reading this scenario, one thing obvious from the onset; the senior leadership team at Gene One is not all on the same page. Anytime there is a culture change within an organization there will be resistance by some to change. In the case of Gene One they are no more immune than any other company. Evidence of this could be seen from the interactions of Teri and Michelle at the 1st leadership meeting after the board’s approval of the IPO plan. “What’s the matter, Michelle? Not finding enough...
Words: 4848 - Pages: 20
...`Running head: GAP ANALYSIS: INTERSECT INVESTMENTS Gap Analysis: Intersect Investments University of Phoenix MMPBL/520 Gap Analysis: Intersect Investments With such constant state of flux within the financial services industry, Intersect has attempted to survive. CEO Frank Jeffers decided on a new vision for the company and it is called the “customer intimacy model”. To help implement this model, the organization must align employee morale. Jeffers goal is to build long-term relationships and add value and trust to the customers of Intersect, but employees must stand by the new vision. Intersect understands that benchmarking is a great start to implement its new vision but the restructuring of organizational culture is much more important for the success of the model. Different values, rights, and interest are at stake and it is creating resistance to change. Situation Analysis Issue and Opportunity Identification The financial services industry is struggling and Intersect Investments is in need of an organizational change. Intersect Investments is managing to survive within its industry and is currently facing a 25% turnover rate. The company is in desperate need of increasing customer rates and plans to establish long-term customer relationships so that its brand image is improved. CEO Frank Jeffers realizes that the company will survive by implementing the “customer intimacy” model. In hiring Janet Angelo as the company’s new VP in marketing...
Words: 2522 - Pages: 11
