...Case Study 3: Risk Management on a Satellite Development Project Machelle L. Green Prof. N. Lattus Human Resource Project Management August 22, 2013 Importance of Having a Risk Plan Risk management involves performing SWOT analysis of Strengths, Weaknesses, Opportunities and Threats relating to details of project planning, financing, construction, operation and transfer (Duff, 2013). The Satellite Development Project developed a risk plan early in the beginning of their project phase. They focused on four core unknowns such as cost, time, scope and resources. If the Development Project had not developed a risk plan that focused closely on avoiding issues with the four core unknowns, there are many risks that could have occur and delayed the project. The first risk involves whether the project has been properly planned, adequately priced and funded (Duff 2013). The cost of a project is an issue that definitely would have developed without the team being preparing for the risk. The cost of carrying out a project is largely dependent on the funding made available to secure the project. The idea of reducing the cost of funding for the project makes the stakeholders happy as well as all involved as it contributes to the success of the project. Time is as important as the plan itself. The Satellite Development Project had a tight time line for production. Often time lines are needed to give each development a chance to produce the final product...
Words: 1133 - Pages: 5
...Rolex Brand Audit 1) What do you understand about brand audit? Explain in relevance tothis case study.Ans : a brand audit is a comprehensive examination of a brand to discover itssources of brand equity. A brand audit provides an analysis of an organization¶sbrand and its brand management and marketing effectiveness. It assesses abrand¶s strengths, weaknesses, opportunities, and threats. It identifies brandgrowth opportunities including those achieved by brand repositioning and brandextension. The audit should result in recommendations to improve brand equity,brand positioning, and brand management and marketing effectiveness.Relatingto this case study, Rolex is one of the most recognized luxury brands in the worldwhich is its most important source of brand equity. Other equities include itscrown logo and the functional benefits that it provides to the user for e.g. quality,craftmenship, and innovation factors like its ³10 golden Rules´. Its exclusivestatus symbol, premium pricing and limited distribution are also key sources of equity. Other key sources of rolex brand equity include Ambassadors, Sports andCulture and Philanthropy. This case study also includes the threats to the brandlike counterfeiting and few main areas of opportunity like introducing newdesigns, contacting with the female customers, understanding younger customers etc. 2) How are product related attributes helping Rolex in its brandpositioning in the market?Ans : Rolex has maintained the highest quality...
Words: 418 - Pages: 2
...Porter’s 5 Forces Analysis = Suppliers, Customers, New Entrants, Substitute Products, Competitors What is Porter’s 5 Forces Analysis? Porter’s 5 forces analysis represents the competitive environment of the firm. It is a strategic foresight to avoid putting the competitive edge at risk and ensure the profitability of products on a long term. For the company this vision is quite important because the firm is able to direct its innovations in terms of choice of strategies and investments. The profitability of businesses within the industrial structure depends on the following forces: Competitive rivalry within the industry; Threats of new entrants; Threats of substitutes products; Bargaining power of customers; Bargaining power of suppliers. Golden Rules 6th force = Often the model is adjusted with a 6th force, the public authorities. This is important because the law and the norms can influence each of Porter’s 5 forces. Key factors for success = The key success factors of the environment have to be identified. To have a competitive advantage some strategic elements should be controlled. Threats of new entrants Public Authorities Bargaining power of suppliers Competitive rivalry within the industry Bargaining power of customers Threats of substitute products © Copyright 2008 LUXINNOVATION G.I.E., The National Agency for Innovation and Research in Luxembourg 1/2 Porter’s 5 Forces Analysis = Suppliers, Customers, New Entrants, Substitute Products...
Words: 594 - Pages: 3
...Managers (BSMAN 3009) Company Analysis and Report Student Name : Xie Shanling Student ID : G1032489R Due Date : 29/09/2013 Submitted to : Mr. Yang Word counts : 2701 words (exclude references) Table of content 1. INTRODUCTION 3 1.1 Rule 7: Principal Actively 3 2. A brief introduction of DANG and YOUKU 3 2.1 Introduction of DANG 3 2.2 Introduction of YOUKU 3 3. SWOT ANALYSIS 4 3.1 SWOT analysis for DANG 4 3.2 SWOT analysis for YOUKU 4 4. RULE 1: FINANCIAL HEALTH 5 5. PROFITABILITY 5 5. 1 Rule 2: Management Assessment 5 5.1.1 Market Capitalization 5 5.1.1.1 Market Capitalization of DANG 5 5.1.1.2 Market Capitalization of YOUKU 6 5.1.2 Benchmark of Lincoln Indicators 6 5.1.3 Calculation of four ratios for DANG 6 5.1.3.1 ROA 6 5.1.3.2 ROE 6 5.1.3.3 EPS growth 6 5.1.3.4 Revenue Growth 7 5.1.4 Calculation of four ratios for YOUKU 7 5.1.4.1 ROA 7 5.1.4.2 ROE 7 5.1.4.3 EPS 7 Formular: EPS = net profits/total shares. 7 5.1.4.4 Revenue Growth 7 5.2 Rule 3: Outlook/Forecast 8 5.2.1 Forecast for DANG 8 5.2.2 Forecast for YOUKU 8 6. MARKET PERFORMANCE 8 6.1 Rule 4: Share Price Value 8 6.1.1 Estimated share price of DANG 8 6.1.2 Estimation share price of YOUKU 9 6.2 Rule 5: Share Price Sentiment 9 7. LIQUIDITY AND SIZE 10 7.1 Rule 6: Liquidity and Size 10 7.1.1 Liquidity ratio of DANG...
Words: 3531 - Pages: 15
...for Spotify include building stronger relationships with artists and consumers, to gain a larger market share and to increase paid subscribers. This can be completed through education and further diversification in the market. Also seeking to launch in developing countries such as Africa, like they are in Japan (Music Week, 2015), could increase market share and profitability. Competitors within the market including Pandora, Deezer and Apple Music are all threats to Spotify (Dredge, 2014). The rapid changing technologies and developments could threaten Spotify’s position as market leader because Spotify have poor finances for reinvestment to keep up with competitors. Finally, piracy and competitors like Songza (Songza, 2015) which offer music without advertisements for free, are ongoing threats, seeing potential consumers seek alternatives to Spotify. Firm Analysis At the moment Spotify is the market leader for music streaming services and has achieved this thanks to its unique resources: the people. A golden rule at Spotify is “hire great...
Words: 413 - Pages: 2
...area which was located near her kitchen. John Ruth issued a notice that there had been a breach of Augusta Margaret River Shire Council local law that relates to the discharge of metals and metallic particles into soil, areas of vegetation, waterways, sewers, drains or similar areas. This law is followed by a significant fine of $3000. Daisy argues that the law does not apply when an insignificant amount of particles is discharged into a water storage container. The following provides an outline of relevant legal concepts and approaches to determine the validity of Daisy's argument. Statutory Interpretation Statutory interpretation is a method used by courts to interpret and apply legislation. It is necessary for legislations to have rules...
Words: 1791 - Pages: 8
...ID#: A00186883 MGMT 8010 – Management in Human and Societal Development Winter Quarter, 2011 Professor: Dr. Kenneth Sherman Walden University January 11, 2012 Abstract This paper critically examines contrasting worldviews on corporate and civil society. To facilitate this examination, a comparison of the values and purposes of the World Social Forum is contrasted with those of the World Economic Forum. The analysis concludes that, without individual and governmental input, corporate action cannot be relied upon to improve the state of the world. . World Forums Without a doubt, the values of the “haves and have not’s” has been in increasing, not only on a national scale, but also on a global scale. From ‘state house’ to ‘hut house’, it is obvious that today’s emphasis on ‘money at any costs’ has resulted in a perversion of the Golden Rule, resulting in “those who have the gold, make the rule”. Not only has this attitude resulted in an abandonment of values that underpin traditional American values of democracy, respect and value of differing cultures, it exacerbates a legacy of American and European colonialism on a global scale. This attitude is manifested in American and European government and corporate policies and actions that erode the principles of corporate social responsibility. World Social Forum and the World Economic Forum The World Social Forum is an...
Words: 748 - Pages: 3
...Nordakademie Graduate School Master of Business Administration MBA 14 A HRM 5540 by Kenny Stibbe Reg.nr.: 6400 lecture oft he course: Prof. Dr. Michael Dickmann submission date: march 3rd 2015 I Table of Content Table of Content ................................................................................................................................................ I 1) Key competencies ...................................................................................................................................... 1 2) Utilization of key competencies ........................................................................................................... 1 3) Individual Use .............................................................................................................................................. 3 4) Personal Learning ...................................................................................................................................... 4 5) Literature ..................................................................................................................................................... II 1 1) Key competencies Competencies are defined as a set of behaviours and knowledge that enables a person to do its job properly.1 Competencies and knowing which competencies are needed are most important for a company. McClelland analysed in its paper from 1973 already that it is better for a company to test...
Words: 3407 - Pages: 14
...University of Ballarat | Industry Analysis Report Gaming Industry in US | BUMKT 5922 Competitive Analysis Individual Assignment | | Carolina Dos Santos (ID: 30058334) | 9/4/2011 | Table of Contents 1. Executive Summary 3 2. Introduction 4 3. Marco Environmental Analysis 5 4. Industry Analysis 7 5. Strategic Options and Recommendations 10 6. References 13 7. Appendices 14 1. Executive Summary It is expected that US gaming will not be the world number one casino region in the world due to the rapid growth of other casino regions. With its long lasting history and reputation, it is still a very profitable industry because of its large domestic and foreign market share. The well known brand and large portion of market share maintain its global competitive advantage over competitors and substitutes. 2. Introduction Casino gambling becomes very popular around the world and it is one of the most common types of entertainment in US and many other countries. According to Investopedia, A casino has been defined as houses or accommodates that provide facilities for certain types of gambling activities. Casino is usually built in combine with hotels, restaurants, retail shopping and other tourist attractions. It also provides facilities for hosting live entertainment events and sporting events (Investopedia 2011). The industry has been growing very fast in the past few decades in relate to its size worldwide. It has a large impact to the...
Words: 3749 - Pages: 15
...Executive Summary This report will list out Kraft Foods’ perceived strengths and weaknesses. Some of the sources used in this report were taken from Kraft Foods 2012 annual report, government data, and other news agencies. Kraft does not willing list its own strengths and weaknesses for the general public to see. Some of the information in this report is inferred upon the results of various financial articles. From the information available, Kraft has more strengths than weaknesses and has the capacity to turn many of its weaknesses into strengths provided some guidelines are followed. Introduction Every company throughout the world has from time to time completed an internal analysis of itself. Kraft Foods is no different. To remain profitable in this economy, Kraft cannot remain stagnate. This report will accomplish an internal view of Kraft Foods’ strengths and weaknesses. After analyzing these strengths and weaknesses, Kraft can use the strength of innovation and the weakness of supply and turn them both into good opportunities. Strengths Innovation: One of Kraft Foods’ greatest newfound strength is innovation. However, this was not always the case. In 2008, Kraft ranked next to last in its peer group in new product successes. (Goudreau, 2013) For the rest of 2008 and 2009, 17 of 19 new products introduced into the market were considered failures. There is even a quote from an outside company consultant who was brought in to report on Kraft’s innovation...
Words: 1668 - Pages: 7
...empire? -Why was the Chinese economy the most advanced in the world from the Song dynasty (960-1279) up until the latter half of the Qing dynasty (mid-1800's)? -Why did China fail to maintain her technological advantage after the mid-fourteenth century while advancing economically? Part One In the first section of the book, the author elucidates the staying power of the Chinese empire was due to the following factors. The economics of defense in relation to the size of empire and the power of its neighbors never became an extreme burden that it rendered the state impotent for any consecutively long period of time. It was always able to reformulate itself after a short disunity or rule by a foreign power of the whole, which only happened twice within a two thousand year period (Mongol and Manchu rule). Two other factors that contributed to the continuity of the Chinese state include a relatively isolated existence from the rest of the Eurasian landmass and the important placed on cultural unity, beginning with the first emperor's destruction of local records in order to quell local loyalties (pp.21-22). Both of these factors had been built up over time through a revolution in communication and transportation. Part Two The second section of the book analyses the causes of the economic revolution that occurred between the 8th and 12th centuries and the technological growth that accompanied it. The transformation of agriculture, especially in the south, was the major impetus that...
Words: 843 - Pages: 4
...* Module Code: PM003 • Class/Group: Section 4 • Assessment Title: Project Report • Assignment Title: RBS move to China • Tutor Name: Paul Hunter • Student ID Number: 2149275 • Date of Submission: 12th June, 2014 Contents Introduction 2 PESTEL analysis 2 Political: 2 Economic: 3 Social: 3 Legal: 4 Environmental: 5 Technological: 5 SWOT analysis 6 Strength: 6 Weakness: 6 Opportunities: 7 Threats: 8 SWOT integrations: 9 Entry Mode and Analysis: 10 Marketing strategy 12 Product: 12 Promotion: 13 Place: 13 Price: 13 Public relations: 13 Reference: 14 Introduction China is the second leading economy entities in the world, and still remains a high GDP growth rate in recent years (BBC, 2011). Along this high economy development rate, there would be lots of opportunities for RBS to develop its business in china, and this report is to analyze china’s macro marketing environment and evaluate opportunities for RBS entering china. This report consist of four parts: PESTEL analysis, SWOT analysis followed by entry modes and marketing strategy. PESTEL analysis Political: Before china’s new leadership Xi Jinping come to power, china issued several positive financial reforms include: increase foreign debt quotas, relax QFII (Qualified Foreign Institutional Investors) scheme entry requirement and loosen policies toward equity investment holdings for foreign companies. (Leung and Yung, 2012:12). After Xi Jinping taking control, he accelerates...
Words: 3746 - Pages: 15
...seeks to understand the secrets of Garena in maintaining its unparalleled leadership in the gaming industry. With regards to the value chain of the gaming industry, Garena functions as an integrated developer, publisher as well as a retailer. Garena moved from a focused differentiation strategy towards a broader scope while maintaining their differentiation approach. Customers were the key consideration in dictating their business level strategy, which resulted in both core competencies and value creation being customer-centric. Recommendations have been made to strengthen Garena market leadership and tapping new opportunities by analysing both micro and macro environmental factors and using SWOT analysis to identify internal strengths and weakness or its external opportunities and threats. Company Overview Garena is founded under the name of Forrest Li and his 9 friends in Singapore and it started off as an E-sports community in 2007. It basically focused on providing all sorts of services by hosting online games for the rapidly growing gaming community. Due to their passion to bring the online gaming experience to another whole new level, they are being motivated to build a great gaming company together. Therefore, Garena was established on 2009. During 2010, Garena launched its best online gaming social platform called Garena+. It’s for online gamers play games online with each other and they could use it to meet, chat, share tips and strategies etc. Within one year, it’d...
Words: 2606 - Pages: 11
...GLOBALIZATION AND ITS IMPACT ON BANGLADESH ECONOMY A thesis presented to the Faculty of the U.S. Army Command and General Staff College in partial fulfillment of the requirements for the degree MASTER OF MILITARY ART AND SCIENCE Strategy by RAHMAN MD FAIZUR, MAJOR, BANGLADESH M.D.S., National University of Bangladesh, 2004 Fort Leavenworth, Kansas 2005 Approved for public release; distribution is unlimited. REPORT DOCUMENTATION PAGE Form Approved OMB No. 0704-0188 Public reporting burden for this collection of information is estimated to average 1 hour per response, including the time for reviewing instructions, searching existing data sources, gathering and maintaining the data needed, and completing and reviewing this collection of information. Send comments regarding this burden estimate or any other aspect of this collection of information, including suggestions for reducing this burden to Department of Defense, Washington Headquarters Services, Directorate for Information Operations and Reports (0704-0188), 1215 Jefferson Davis Highway, Suite 1204, Arlington, VA 222024302. Respondents should be aware that notwithstanding any other provision of law, no person shall be subject to any penalty for failing to comply with a collection of information if it does not display a currently valid OMB control number. PLEASE DO NOT RETURN YOUR FORM TO THE ABOVE ADDRESS. 1. REPORT DATE (DD-MM-YYYY) 2. REPORT TYPE 3. DATES COVERED (From - To) 17-06-2005 ...
Words: 18138 - Pages: 73
...support http://talkfinanceonline.com/swot-analysis-of-mcdonalds/ SWOT analysis of Mcdonalds April 18th, 2012 | Author: admin Share Swot analysis on McDonalds. McDonalds is an international food outlet preferred by every age group around the world. It is a multinational food outlet, despite this it has to be analyzed to evaluate its strengths, weaknesses, opportunities and the threats. Let’s analyze the outlet using swot analysis. Weakness * The weakness that hits the list is the employee turnover rate. Every year many of their employees are fired out of the restaurant * McDonalds mostly advertises products and food items that targets children. You will notice that bill boards always display the advertisements of Happy Meal and any other deal that is ordered for the kids mainly * Health conscious people seldom complain that they do not provide us with the organic and healthy food. This becomes their weakness when they get in the complaints * They also face quality issue at times. This affects the business as they are running the outlet worldwide, if one franchise gets affected others also get a bad name Strength * McDonalds holds a very strong brand name worldwide * They have large partnerships with other companies that provides them with their desired products, this increases the goodwill of the company * Socially responsible firms earn a good name in the market due to their projects they do to help people, McDonalds is one the most reputed...
Words: 7132 - Pages: 29
