GROWTH AND POPULARITY OF INDIAN WINES

NIGYASHA SHRIVASTAVA 103454

LIST OF TABLES Page no.

Table 4.1: Knowledge about wine producers

Table 4.2: Known wine producers

Table 4.3: Pay and drink wine. Table 4.4: New world wines to the old world wines in inventory.
Table 4.5: Consumer’s preference

Table 4.6: Favorable or unfavorable government policies for growth of Indian wines

LIST OF FIGURES Page no. Figure 1.1: Geographical classification of wine producing areas in India Figure 1.2: Wine industry segmentation Figure 1.3: Consumption of alcohol in India Figure 1.4: Company Reports for imported and domestic wines Figure 4.1: Knowledge about Indian wine producers

Figure 4.2: Choice between old world wine & new world wine.

Figure 4.3: Value for money

Figure 4.4: Ratio of inventory
Figure 4.4 (a): Stand-alone restaurants

Figure 4.4 (b): Bars

Figure 4.4 (c): Hotel outlets

Figure 4.5: Growth position

Figure 4.6: Awareness of Indian brands

CONTENTS Page no. CHAPTER 1: INTRODUCTION CHAPTER 2: REVIEW OF LITERATURE CHAPTER 3: METHODOLOGY CHAPTER 4: RESULTS AND DISCUSSSION CHAPTER 5: SUMMARY AND CONCLUSION Bibliography Annexure I Annexure II

CHAPTER -1