...“I Have a Dream” The 1960’s was a time of darkness for the black race, racial inequality, racism, and segregation was common throughout America.It was dark for the victims of racism until Martin Luther King Jr. showed up to fight for racial equality. During his fight for racial equality he made several significant speeches including his most famous one “I Have a Dream”. That speech was his final one but yet the most important speech of all. Even though Martin Luther’s speech was 54 years ago, his meaning still stands today as a “new age” for America. In his speech he uses rhetorical devices, ethos, pathos, and logos to help add meaning to his speech, and he also gives a patriotic tone to highlight the importance of “life, liberty, and the pursuit of happiness.”...
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...The “I Have a Dream,” by Martin Luther King Jr speech is a powerful, motivational, and an inspiring speech for equal rights for all. The speech was made in front of millions of people and has a created a great impact on today’s society. It’s message continues to live today. In King’s speech, he uses ethos, pathos, and logos to persuade the audience to convince them to change the unfair laws based on the color of their skin. King uses logos to acknowledge to the audience that they have not been given equal rights, equal opportunities, and most importantly respect. Although they were promised by the founding fathers that “all men are equal,” they have not been treated with respect and care. The use of logos makes the more African americans support what he is saying. For example, King says, “One hundred years later the negro is still not free. One hundred years later, the life of the negro is still crippled by the manacles of segregation and the chains of discrimination.” King uses repetition on the phrase, “One hundred years later” to convey to the readers that African Americans have not been equal to Caucasians for one hundred years making them realize that this needs to change....
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...successful and actually being successful she was asked to give a Commencement Speech at University of Tennessee. In her speech to the students of University of Tennessee she uses pathos, logos, and ethos, to encourage the students to want to dream more, learn more, care more, and be more. Mrs. Parton uses pathos to inspire the students to dream more by the use of her own life experience . “ I’m going to Nashville and I’m going to be a star. The whole place laughed out loud and I was so...
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...As we all know that Nike ads display confidence, attitude, and a good seller about their products. Historically, using successful sports stars has been a typical characteristic of Nike’s commercial. Michael Jordan was one of their main promoters. They are using a lot of rhetorical techniques like ethos, pathos and logos to catch consumers’ attention. Its successful visual appealing makes consumers cannot escape even take a glance of it and want to buy their products. Briefly Introduce the Visual Content of the Ads 1. This advertisement is a Nike advertisement in the old time. 2. It shows a famous basketball player, Michael Jordan, in the air about to most finish off a slam dunk. There are two lines of words in large size on the top right of the advertisement, showing “Michael Jordan: 1, Isaac Newton: 0” this shows that Michael Jordan is basically defying gravity by being that high up in the air. Thus, this goes against Newton’s law of Universal gravitation. 3. Below these two lines, there is a logo of Nike Company----a check mark. The whole design of this ad is very simple and clear. Rhetorical Analysis of the Ads: Ethos, Pathos and Logos. Ethos: 1. The use of ethos is clearly delineated by endorse Michael Jordan. 2. He is a world famous basketball star and has a good reputation. 3. He is wearing Nike shoes in the ad and Jumping that high in the air. His reputation makes audiences and consumers to believe the high quality of Nike shoes. 4. The Jordan ad carried...
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...------------------------------------------------- William Rode Bager (RL) Reclaiming the American Dream In 2007, Barack Obama announced his desire to become President of the United States. He succeeded in 2008, and was elected as the American President. However, the path to become the president was not easy. In one of his speeches, namely the one he held in Iowa in November 2007, he deals with the American dream, and how he believes that The United States can reclaim ‘The American Dream’. In this historical period (2007), the necessity of a new leadership was necessary. The reason for this was the Great Unemployment during the Great Recession. In economics, this means a general reduction in economic activity. Consequently, Banks began to collapse and there was no insurance deposit, as bank failure was considered quite common. This started to worry the depositors that they might have a chance of losing all their investments. Therefore, they started to extract money and chanced it into currency. This forced banks to pay off assets - such as call in loans rather than create new loans. In banking and finance, it meant liquidate. All this, creates a recession, which reduces the employment and productivity. This drove the American population to the conviction, that the only way to avoid The Great Recession was new political leadership. My main focus of this paper concerns the devices in rhetoric that appeals to an audience. These are called ethos, pathos and logos. The Greek philosopher, Aristotle referred to them as “the...
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...shifted it's main focus is prevalent in all recent ads. This is the idea that Budweiser is a "family" type beer, and made for all to drink. Although lacking in logos, I argue that the advertisement effectively convinces the audience to purchase Budweiser Beer through the use of ethos and pathos. Budweiser effectively uses ethos in the advertisement to sell the product. For example, the donkey is shown pulling a cart in practice with a six pack of beer in the back using the “Clydesdale pull and walk”. The Budweiser logo is...
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...President Lincoln's Gettysburg Address, and Dr. Martin Luther King Jr's "I Have a Dream" speech address the theme of American democracy in many ways. Some similar ways, but others different. In both speeches they talk about how everyone needs to be equal, and treated fairly. Not everything in the two speeches are the same, but very similar. They both just want equality, and fairness between all. No matter what skin color, hair color, eyes. No matter what clothes you wear. We are all equal, and that's what everyone needs to know. That was the point of the two speeches. To give people hope, and motivation during hard times. I defiantly think that President Lincoln's speech was more to empower everyone, and make them feel less helpless. But,...
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...Rhetorical Analysis Paper Martin Luther King Jr.: I Have a Dream According to Aristotle, there are three ways for a speaker to persuade his audience: ethos, logos, and pathos ("American rhetoric: Aristotle's rhetoric - selected moments," n.d.). Aristotle noted that a speech should “engage both the rational and non-rational elements of the listener's soul” (Wardy, 1996, p. 63). The speaker must have credibility with their audience and appear fair, open-minded, honest, and knowledgeable (ethos). He/she must also have logical appeal with strong, valid arguments based on facts and, perhaps, with personal experience and observations (logos). And, finally, the speaker must emotionally appeal to the audience and create a personal connection to draw and hold their attention (pathos). Of the three, Aristotle believed that ideally arguments should be made with reason, or logic, alone (McKay & McKay, 2010). However, it is often a speaker’s emotional appeal that creates the personal connection, as well as captivates and motivates the audience … and few have done that better than the Reverend Martin Luther King, Jr. If you say the words “I have a dream”, Americans from age 18 to 80 immediately think of Martin Luther King Jr. They may not know the words achieved notoriety from a speech given at an equal rights march on Washington, DC in August 1963. They may not know that 250,000 blacks gathered at the National Mall to demand "jobs and freedom" (Hampson, 2013). Additionally, they...
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...commencement speech about some difficult periods of her life, such as having no money to shoot an important scene, the internet bubble, and her father’s death. Shlain’s purpose is to convey the idea that regardless of her difficulties, she was always full of boldness and confidence. She adopts pathos, ethos and logos in this speech to teach them how to become confidence and effort for their dream. It is effective to appeal to those students who have just graduated and feel confused about their future. Every author in their speech uses many interesting stories or making suspense in order to gain their audiences’ attention, which applied the pathos. In this speech, Shlain appeals to pathos to catch those students’ attention. She addresses that “Students went to the library because it was the only place to look things up, there was no World Wide Web!” and that her friend “finally told her boyfriend, she loved him, and she said she did it via email! And I cc’d his family, and I bcc’d his two ex-girlfriends.” Those two quotes show two different situations. First quote shows the students have to go to the library in order to get information before the internet is invented. Second quote shows the people have more ways to spread and collect information, along with the network popularization. She appeals to the curious emotions of the audience by contrasting the old situation then with present information technology, because the world was changed by the new technology. People can spread and collect...
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...“I have a Dream” On August 28, one of the most powerful speeches was given by Martin Luther King Jr.During the mid-20th Century, racism was a huge issue in the United States, which the most prominent was the racism of African-Americans. Although all blacks were supposed to be free, under a corrupt law system, blacks were victimized mercilessly. Therefore, blacks decided to try and change the system and multiple civil rights activists and groups appeared. Throughout the 1960s, King engaged in various civil rights boycotts and protests, helping to further the movement and gaining its eventual victory.Out of all of his civil rights-related efforts, he gave his famous “I Have a Dream” speech in our nation’s capital, Washington D.C. The speech was given in front of the Lincoln Memorial and is known by many as one of the most influential speeches on freedom and the equality of Americans, regardless of their race. 200,000 people gathered to hear Dr. King talk about the segregation and discrimination against African Americans in our nation at that time. In his speech He used pathos such as using the bible to get emotional reactions, with logos he gave real life situations as examples, and ethos he used what people thought and knew about Abraham Lincoln. This were just a few examples of what he said in his speech. King bought to the attention of the American people that our country was founded upon freedom and as a democracy we have the right to change laws and institute...
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...There are many different ways to persuade your audience to believe or think the way you do. All these ways can be categorized into three appeals: logos, pathos, and ethos. Logos is an appeal to reason, pathos is an appeal to emotion, and ethos is an appeal to ethics. Both, Shostak, Seth in “Why Hominids and Space Go Together” which he argues that humans are the better choice in space exploration than robots and Logsdon, John M in “American Patrimony” where he makes the point to say that space exploration should continue, use these appeals to persuade their readers to believe the way they do about their topics. While Logsdon appeals to pathos, I believe Shostak executes his appeals to persuade his audience through all the different appeals was superior to Logsdons. In “Why Hominids and Space Go Together” Shostak using his appeal to logos, which may be a small appearance in the article, to persuade his audience. He states “When it comes to looking for life on Mars, it’s been said that a human explorer could survey that world’s rusty landscape at least 10 times faster than a rover.” While in Logsdon's “American Patrimony” has no formal logic that has to do with any math, philosophy, or computer science....
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...“I have sinned,” declared the 42nd President of the United States, Bill Clinton. A man who possessed an extraordinary willpower formed the courage to apologize for his scandalous affair with an intern, Monica Lewinsky. The affair became known as the Lewinsky scandal and aided in Clinton’s impeachment. He addressed his horrendous mistake at the annual White House prayer breakfast on September 11, 1998 by delivering one of the most emotional speeches given by any president, “I Have Sinned.” He wanted to convince the audience that he was genuinely remorseful about the affair to prevent further misleading assumptions from the people. Clinton’s main claim is despite your sins, nobody is perfect, and therefore, you deserve to be forgiven. In addition, Clinton’s usage of rhetorical devices facilitates his message as to why he should be forgiven. Clinton’s speech strongly embodies a sense of pathos as he appeals to the audience’s religious affiliations. After all, the audience mostly consisted of ministers, priests, and religious leaders. “I ask for your prayers and for your help in healing our nation,” said Clinton. The quote truly tugs at the audience’s heartstrings,...
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...Martian Luther King, arguably one of the most influential and respected social activists of all time is best known for his I have a dream speech. However King was also the author of a persuasive masterpiece in the form of a letter that he wrote while incarcerated in a Birmingham jail, that up until recent years wasn’t as highly regard as his famous “I Have a Dream” speech. On April 16, 1963, while imprisoned, Martin Luther King Jr. wrote a letter addressed to eight clergymen who were allegedly concerned about what King was doing for civil rights. Dr. King’s response in the letter uses a great sum of rhetorical devices. Throughout his letter Dr. King used Ethos Pathos and Logos effectively. In order to support his avocation of non-violent protest and his reason for being in Birmingham. At the very beginning of his second paragraph in his letter, Dr. King quickly establishes his credibility, by explaining to the clergy men of his affiliation with the SCLC. King states: “I have the honor of serving as president of the Southern Christian Leadership Conference, and organization operating in every southern state” (164). Kings ability to use Ethos here is adequate, because he uses his position and affiliation with the SCLC; in order...
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...Both the Gettysburg Address and the “I Have A Dream” speech have the same purpose but different outcomes. They have the same type of appeals, purpose, and tone. Appeals are things like logos, pathos, and ethos. The purpose is why the speeches were written, and the tone is the mood or attitude of the speech. Lincoln’s and King’s speeches use different appeals. In The Gettysburg Address, Lincoln states, “ It is rather for us to be here dedicated to the great task remaining before us.” This is an ethical appeal because it shows that the speaker is trustworthy and knowledgeable. On the contrary, King states in his I Have a Dream speech, “ This momentous decree came as a great beacon light of hope to millions of slaves who had been seared...
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...powerful rhetorical skills; ethos, pathos, and logos. King’s most powerful tool throughout his speech was his ability to capture his audience’s emotions, otherwise known as pathos. In the beginning of his speech, he lists the hardships of African American citizens living in 1960’s America. King’s speech was delivered in the most strategic way because he knew what to say and how to say it, in order to draw heartfelt sorrow from the crowd. During his speech, the activist mentions his children and how he dreams of them growing old in an equal world. Bringing his children into his speech was significantly powerful because children are easier to sympathize with than an adult. Children are innocent, naïve, inexperienced, and King knew that this could draw the audience’s emotions even more. King also uses repetition in his speech as he repeats “I have a dream..” several times. Personally, I could feel the emotion when I read the speech, but I can only imagine what it was like for someone experiencing it live. Along with his usage of pathos, King employs ethos, as a way of proving to the crowd that he is credible and reliable. King is well spoken and appears educated on American history; he refers to Lincoln’s Emancipation Proclamation and the Declaration of Independence. Also, he recognizes that not all White Americans support segregation and inequality. This shows his maturity and ability to give credit when credit is due. King uses logical reasoning, logos, to persuade the crowd...
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