Outline * Introduction * The implementation process * Evaluating marketing activities * Control of the marketing activities * Conclusion

Introduction
A business plan is the focal point to the successes of any business as it fully outlines business’s strategies and practices in the operation management. It is responsible for conducting of operations, striking market position, compete, attracting customers and achieving the objectives of the business. The strategy in which the business implements and executes the business plan is the determining factor in the success of the business. Implementing and executing a business plan are thus the most important core management roles. Certainly, a competent business strategy and a first-class strategy implementation are the key to good business management. This article attempts to analyze how I intend to implement, evaluate, and control (IEC) all of the marketing activities that are described throughout my marketing plan.
The implementation process
The process of implementation kick starts by evaluation of the internal control of a company to give the auditors the basis of a good planning and providing important information to the management of the company.
In order to achieve excellent implementation of my business strategy, I intend to have the best managerial excellence. This will result to a more reliable recipe that can turn my business to a stand-out performer is the market. For a business to grow and remain competitive, it ought to not only have a good business strategy, but also a proficient implementation strategy. I intend to use my strategic plan and the strategic implementation to enhance competitive intelligence culture in the internal organization of my business. I need to explore the overall situation of my company to detect any problems that be hindering the implementation and the