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Increased Performance Goals

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Increased Performance Goals
For goals to increase performance, one must define them as difficult to achieve and as specific. Easily-attained goals tend to correlate with lower performance than more difficult goals. A vague goal does not seem likely to enhance performance. A goal can become more specific through quantification or enumeration (specifying a certain number or a list), such as by demanding "increasing productivity by 50%"; or by defining certain tasks that need completing.
Goals can affect performance in three ways:
1. goals narrow attention and direct efforts to goal-relevant activities, and away from perceived undesirable and goal-irrelevant actions
2. goals can lead to more effort; for example, if one typically produces 4 widgets an hour, and has the goal of producing 6, one may work more intensely than one would otherwise in order to reach the goal
3. goals influence persistence. One becomes more prone to work through setbacks or to work harder if pursuing a goal.
There are 4 factors affecting the goal-directed efforts. Goal difficulty is the level of difficulty to achieve the goal. Goal Commitment is the extent to which a person is interested to reach the goal. Goal specificity means the goal should be relatively clarity and precision to the target. Goal acceptance is the extent to which a person adopts a goal as his or her own
Various moderators can affect the relationship between goals and performance:
• goal-commitment, the most influential moderator, becomes especially important when dealing with difficult or complex goals. If people lack commitment to goals, they will lack motivation to reach them. In order to become committed to a goal, one must believe in its importance or significance.
• attainability: individuals must also believe that they can attain — or at least partially reach — a defined goal. If they think no chance exists

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