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Interview Report

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Submitted By ketzar
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Managing Innovation & Entepreneurship

Interview report
“How to implement business goals using innovation and creativity?”

1. Executive summary
I would like to start my report giving you a brief idea about the person I was interviewing. Oleg Kryuchkov, CEO and owner of the company EventPlatform http://eventplatform.ru/, has been my business partner and my friend for the last 3 years. Analyzing our common projects, which we’ve made together (more than 20 unique projects for this period), I can say that they were full of emotions & fun, positive feedback, always new experience and challenge. None of them was similar. 2. Introduction: background
Oleg has graduated from Moscow State (Lomonosov) University in 1992. He has a Master degree in applied Mathematics. He worked in USA for ACS business Process Solutions (now division of Xerox Corp.) Then he spend 7 years at Intel corporation, running partner network, driving the content for Intel Developer Forums across EMEA, and in 2005-2007 he was running Intel Innovation Centre in Russia, which happened to be a birthplace for an idea that later turned into a separate business, now known as EventPlatform. “We ran an integrated project promoting WiMAX broadband technology capabilities. We urgently needed some unusual idea that would make our demonstration more exciting and more “sci-fi”-looking. That’s how we came to an idea of a mobile device-driven game model to be used for sightseeing, training and staff development. Then we funded our own development, and in a few months came to business event market” - said Oleg during the interview.
Company was established in 2008 and started expanding into Russian event industry market. Company credo was “Engine of positive emotions” and they proved it by producing unforgettable events for the last 5 years, creating more than 150 handmade concept and

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