...This essay explains, reflects and analyses a critical incident which occurred on a postnatal ward during my first clinical placement as a student midwife. The incident relates to breastfeeding practices on the ward and is classed as critical because it triggered an instinctual response in me which made me feel it was not right or helpful. My response and feelings at the time were not grounded in theoretical knowledge but rather an instinctual feeling. As a result of this instinctual feeling, the incident was explored. This exploration opened up a flood gate of information regarding what could be learned from this incident and ways to improve practice. What was learnt from this incident will be discussed with the use of relevant literature. Discussion of the following topics will facilitate reflection and evaluation of the critical incident, maternal (breastfeeding) instinct, the use of skin-to-skin contact, using baby slings, co-sleeping, baby-led attachment and use of the hands-off technique (HOT), ways to empower mothers, positive reinforcement, the Baby Friendly Hospital Initiative (BFHI) and ethical, legal and competency aspects of this critical incident. The incident unfolded as follows. Ellen was a twenty-seven year old primipara who had been on the postnatal ward for five days. It was handed over that she was having difficulty breastfeeding due to large breasts and flat nipples and as a result the baby (Harry) wouldn’t attach and was very unsettled. My first contact with...
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...33 CHAPTER Newswriting basics Ready to write a simple news story? This chapter introduces you to the concepts and formulas all reporters have learned to rely upon. IN THIS CHAPTER: 34 Just the facts Be aware of what’s factual — and what’s opinion. 36 The five W’s The essentials: who, what, when, where, why. 38 The inverted pyramid How to write stories so the key facts come first. 40 Writing basic news leads Putting your opening paragraphs to work in the most informative, appealing way. 42 Beyond the basic news lead Not every story needs to start with a summary of basic facts; you have other options. 44 Leads that succeed A roundup of the most popular and dependable categories of leads. 46 After the lead . . . what next? A look at nut grafs, briefs, brites — and ways to outline and organize stories efficiently. 48 Story structure How to give an overall shape to your story, from beginning to middle to end. 50 Rewriting First you write. Then you rethink, revise, revamp and refine until you run out of time. 52 Editing Reporters have a love-hate relationship with editors. But here’s why you need them. 54 Newswriting style Every newsroom adapts its own rules when it comes to punctuation, capitalization, etc. 56 Making deadline When you’re a reporter, you live by the clock. How well will you handle the pressure? 58 66 newswriting tips A collection of rules, guidelines and helpful advice to make your stories more professional. ...
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