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Juxtaposing, The Royal Dutch Shell Plc.

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Juxtaposing, The Royal Dutch Shell Plc, with Kotter’s 8–step change process I can assert the following based on the information available. Part three of John Kotter, “Leading Change” provides a detailed discussion of the eight-stage process which in short requires leaders establish a sense of urgency, build a coalition, developing a vision and strategy, communicate change, empower employees, generate short term wins and consolidation to produce more change (Kotter 2012, p.37). Shell addressed the sense of urgency by swiftly replacing the deserting CEO, with Jeron Van Der Veer who proactively addressed the complexities within the organization. Taking into consideration the second step, prior to Sir Watts resignation, key stakeholders were

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