Kudlers Frequent Shopper Program (KFSP)
Roger Morgan, James V. Lewis Jr., Thomas Brennan, Derrick Jones, Michael Farmer, Stephon Meadows
University of Phoenix
Kudlers Frequent Shopper Program (KFSP) Kudler fine foods markets are food stores, in the San Diego, California area, specializing in distinctively elegant foods from around the world, and catering to a more affluent clientele not consumed with the cost of things, but seeking to purchase quality specialized products. The management and owners of Kudler Fine Foods Stores, in keeping with the standards and attitudes set forth in their mission statement are in the beginning processes of initiating a frequent shopper program throughout the entire Kudler fine food organization. Once in place this new frequent shopper program will enhance the company’s ability to analysis its customers’ in-store purchasing behavior by tracking how many times an individual consumer is in the store within any particular week, month, or year. The program will automatically track those items, which are purchased during those visits, and in what quantities those items are purchased by that specific customer. This information, which is critical to inventory control and would be used by the management team and Kathy Kudler in their monthly operations review meetings to maintain customer service levels, control excessive merchandise, and curtail inventory stock outs (Virtual Organizations Portal, 2007). The scope of Kudler’s Fine Foods Frequent Shopper Program (KFSP) will focus on the business and technical applications of the processes, which shall structure a new system for enhancing revenue by increasing the faithfulness, and financial benefit of its customers. Project scope will include upgrades to the current system and entails business and process requirements, which will change the system design and the manner in