...Case Analysis of L’Oreal Zhang Jiameng (Bryna) 0930822 Dr. Vijay Patel 2015.12.08 Table of Contents Overview and History…………………………………………………………….pg3 Current Situation and Major Issue…………………………………...………… pg3 Competitive and SWOT Factors ………….……………………………………..pg4 Major Objective and Why………………………………………………………..pg8 Alternatives and Assessment…………….……………………………………….pg9 Recommendation and Implementation…………………………………………pg10 Work Cited……………………………………………………………………….pg12 I. Overview and History The L’Oréal Group is a French cosmetics and beauty company founded by Eugene Schueller in 1909, headquartered in Clichy, Hauts-de-Seine. It is the world’s largest cosmetics company, which has developed activities in the field of cosmetics, concentrating on hair color, skin care and so on. In 1973, L’Oréal purchased Synthelabo to pursue its ambitions in the pharmaceutical field. Later on, Synthelabo merged with Sanofi in 1999 to become Sanofi-Synthelabo, which merged with Aventis in 2004 to become Sanofi-Aventis. In the same year, L’Oréal acquired Yue Sai. L’Oréal also purchased The Body Shop in 2006 and acquired major Chinese beauty brand Magic Holidings in 2014. Timeline of L’Oreal Group II. Current Situation and Major Issues 1. Current Situation 1) Global market: L’Oréal is the world’s largest cosmetics company, with worldwide sales of €19.5 billion in 2010. 2) Chinese market: * L’Oréal is the second largest beauty and skincare player in China and No...
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...Objective: The objective of this paper is to test whether the technical analysis indicator MACD is effective in real trading. We will use the S&P 500 Index as our samples, and our main idea is to find the average return and VaR when we buy at the time MACD shows a “golden cross” and sell at the time when there is a “death cross”. MACD: Before we do the test, let’s start to define the MACD as well as its components. MACD is one of the most popular indicators used in the technical analysis. And it is mainly comprised of MACD line, signal line, and the histogram. MACD line and the signal line are calculated by using the EMA (exponential moving average) function, while the histogram is the difference between the MACD line and signal line. MACD line is the difference between exponential moving averages of 12 day stock price and the exponential moving averages of 26 days stock price. The signal line is the exponential moving averages of 9 day MACD. (12, 26, 9) is the well-recognized moving average lengths used in the industry, but can be altered with other appropriate numbers. MACD Line = EMA [stockprice, 12] – EMA [stockprice, 26] Signal Line = EMA [MACD, 9] Histogram = MACD Line – Signal Line In technical analysis, there is a basic rule to apply the MACD into practice, say when the MACD line up crosses the signal line, the stock price is expected to rise in the short term, while the MACD later on down crosses the signal line, the stock price may be expected to go down...
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...attack on the management strategy. Many successful organizations will remedy their success on the management strategies that they have managed to employ in the success of their business. Strategic management is the interpretation and presentation of management techniques and strategies by managers in utilization of resources, enhancing the external and internal environments and ensuring a company market share so as to maximize on profits. We shall evaluate the strategic management of Johnson and Johnson. Through the analysis, major market and business strategies of the company shall be evaluated with the current external and internal business environment. Table of Contents Johnson and Johnson Strategic Management Analysis 1 Contents 1 Chapter 1 3 1.1 Executive Summary 3 1.2 Scope of the Case Study 3 2.1 Company Background 4 2.2 Vision and Mission Statements 5 2.3 Strategies 6 3 TASK A: External Environment 8 3.1 Specific Environment 8 3.1.1 Porters Five Forces 8 Figure 1 9 3.2 Generic External Environment 12 3.2.1 Pestel Analysis 12 3.3 Impacts on the industry: Threats and Opportunities 13 4 TASK B: Internal Environment 16 4.1 J&J SWOT analysis 16 4.2 Summary of Strengths and Weaknesses 17 5 Financial Analysis 19 5.1 Profitability Ratio analysis 19 Liquidity Ratios 21 6 Data Analysis 22 7 Recommendations 23 References 25 Chapter 1 1.1 Executive Summary The strategic management analysis of Johnson and...
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...Budget Management Analysis HCS/571 Financial Resource Management June 27, 2011 Dr. Lena Watson Budget Management Analysis Budget management analysis is used by mangers as a tool and helps determine that all resources available are being used efficiently. The budgets are determined yearly and are based upon the previous year’s budget and variances. This paper will discuss specific strategies to manage budgets within forecast, compare five to seven expense results with budget expectations, describe possible reasons for variances, give strategies to keep results aligned with expectations, recommend three benchmarking techniques, and identify those that might improve budget accuracy, and justify the choices made. Strategies to Manage Budgets Many strategies may be used to control budgets; managers and the chief financial officer of most healthcare organizations have the tools needed to manage the budget. By managing the budget the organization will be better prepared for the financial forecasts, which are the company’s future expenses. Some strategies and tools that will assist with managing the budget are zero based, activity based, performance based, cost variances and benchmarking. Zero based budgeting analyzes every expense within an organization and justifies the need and cost of each. Activity based costing is the gathering of the operating cost data, which is assigned to specific activities such as engineering. The performance dashboard uses the metrics of performance...
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...Management Theory Analysis Management has been the back bone of the workforce industries. Management is the overall maintenance of an organization or people. The word management is the act or skill in managing an organization. There is no management without managers. Managers wear different hats in an organization depending on the tasks they are to manage. The word manager was defined in Webster’s Universal College Dictionary (p. 489) as “a person who manages an enterprise or one of its parts. A person who directs the activities of an organization or a group” (Webster's Universal College Dictionary, 2004). Mintzberg (2009) defines the manager as someone responsible for a whole organization or some identifiable part of it (Mintzberg, 2009). Managers see to the development of the organization and the people they work with. They are responsible for the growth, organizational culture, values, goals, and decision making of the organization. They are in charge of the operation and performances of the people they work with. Management theories helps managers in decision making, implementing plans, and accomplish their goals. There are different theories for each professional areas, and managers adopt a theory that fit their managerial style. Being able to analyze problem, identify the solution for the problem, and make the right decision is very crucial in managing an organization. This is why managers need the help of theorists and their theories in order to achieve...
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...Data Management and Analysis Analysis the report, it is clear seen that the Data management and analysis methods used is a quantitative comparative descriptive design. Ford, B. (2010) took very careful steps to maintain the rigor and control of their data collection. The author used a statistic software design. She developed her idea into two representative graphs in which she compared call light usage before initiation of hourly rounding, and call light usage after the initiation of hourly rounding. With is in compliance with the objective described by the hypotheses developed in this study. Hourly rounding improves patient satisfactory score. Narrative descriptive also uses to confirm their finding. For a pilot study, one thinks that the sample size was adequate. A sample made of 51 patients, 29 females, 22 males a long with a randomly selected control group is used for that study. Although the researcher did not explain how the data were entered into the computer one assume that it was entered to promote accuracy and to reduce the possibility and effect of bias. In summary this pilot study shows that Ford, B. (2010) provide evidence to suggest that hourly rounding increase patient outcome with is benefited to nursing practice. The author took time to focus on the significant problem, she explains how the data was collected, and the diagram shows the percentage of error and the frequency of the variable. The study’s strengths and weakness is clearly defined. The author stated...
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...Budget management analysis is commonly used by mangers as a tool helping to make sure that all resources in existence get put to use correctly. The budgets are determined annually because they are determined by the preceding year’s budget and differences. Budgets can be controlled by specific techniques to control budgets within prediction, consider five to seven expense results with budget anticipations, explain possible factors that cause fluctuations, present ways to keep results associated with goals, share three benchmarking strategies, and consider the ones that could increase budget accuracy, and give good reason for the choices made. (Finkler, 2007) Several techniques are often used to regulate budgets; managers as well as the chief financial officer of nearly all health related agencies provide the techniques necessary to manage the budget. By balancing the budget the institution will likely be better organized for the financial guidelines, which are the company’s upcoming expenses. A few techniques that can improve balancing the budget are zero based, activity based, performance based, cost fluctuations and benchmarking. Zero based budgeting examines each individual expense within a business and justifies the necessity and expense of each. Activity based pricing is the accumulation of the operating cost records, which is also assigned to individual programs which include engineering. The performance dashboard applies the metrics of functioning and examines the reason...
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...Budget Management Analysis Budget management is an important concern for organizations, especially today with the economic strain on businesses. The strategies to manage budgets and possible variances will be addressed within the context of this paper. A comparison of five expense results with the budgetary expectations and reasons for possible variances will be presented. Benchmarking techniques that may improve budget accuracy in future forecasts will also be concentrated on within the body of information presented Managing a Budget within the Forecasts According to Finkler, Kovner, and Jones, (2007), organizations exercise control over operations through the use of a management control system. The determination of whether a business is able to appropriately budget for future expenses, economic downturns, and risks is critical in today’s economic crisis. The methods by which a budget is created are specific and take into consideration several factors that provide target, actual, and variance results. The strategies used to create a budget vary among industry, organization, department, and/or manager just to name a few. Budget variances, strategies, and benchmarking techniques are critical to the final budget formulated for a business. A budget is a way to assist managers to follow a set strategic plan to ensure resources are used to efficiently to achieve the goals and follow the mission of the organization. A budget provides estimates of revenue, expenditures...
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...Organization and Management Analysis By Bianca Andrews Course: HCS/514 March 23, 2014 Professor Samantha Bame Introduction Most, if not all, companies are made up of organizations. As an organization, it consists of people who are structured and managed with a specific purpose. That purpose is to create and achieve one or more specific goals as a whole. The people within the organization all play a different role that helps to meet the goals that are set for them individually and as a whole. Each organization’s practices come from various theories that help to explain their structure, behavior, and function of these organizations. These theories consist of classical, neo-classical, and modern. Organizational Theories Classical Organization Theory The classical organizational theory was created back in the twentieth century during the beginning of the Industrial Revolution. The classical theory was created from the ideas of Frederick Taylor and Max Weber. They were the ones to establish the foundation of the classical theory. This theory focuses on bringing together scientific management, bureaucratic and administrative theory. These theories focus on putting production first and the workers second (Broad, 2009). Frederick Taylor went more for the scientific management approach. This approach is one that looks more and what can increase productivity based on what is needed. It did not take into consideration how the workers felt about their work and working...
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...MANAGEMENT PRINCIPLES AND PRACTICE Unit I Management: Science, Theory and Practice - The Evolution of Management Thought and the Patterns of Management Analysis - Management and Society: The External environment, Social Responsibility and Ethics - Global and Comparative Management - The Basis of Global Management. Unit II The Nature and Purpose of Planning - Objectives - Strategies, Policies and Planning Premises - Decision Making - Global Planning. Unit III The Nature of Organizing and Entrepreneuring - Organizational Structure: Departmentation - Line/Staff Authority and Decentralization - Effective Organizing and Organizational Culture -Global Organizing. Unit IV Co-ordination functions in Organization - Human Factors and Motivation - Leadership - Committees and group Decision Making - Communication - Global Leading. Unit V The System and Process of Controlling - Control Techniques and Information Technology - Productivity and Operations Management - Overall Control and toward the Future through Preventive Control - Global Controlling and Global Challenges. References : 1. Koontz &Weirich, Essentials of Management, Tata McGraw Hill. 2. VSP Rao, V Hari Krishna – Management: Text and Cases, Excel Books, I Edition, 2004 3. Stoner &Wankai, Management, PHI. 4. Robert Krcitner, Management, ATTBS. 5. Weirich& Koontz, Management - A Global perspective, McGraw Hill. 6. Helliregarl, Management, Thomson Learning, 2002. 7. Robbins.S...
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...Analysis of Management Theories Vanessa Goins Grand Canyon University LDR-620 Professor Barry Adkins November 20, 2013 The historical theory that I believe is the most likely to be the most universal and applicable in today’s business environment is the humanistic perspective. It has remained the most prevalent from the 1950’s until today (Daft, 2010).It focuses on the positive of what it means to be human. The humanistic perspective, it is an approach that calls for the human’s rights and equality, emphasizes empathy and it stresses the good in a person’s behavior. At a place of employment, sensitivity training is an example of the humanistic perspective and this is where an individual or individuals are taught to view their coworkers as having the same desire and needs just like themselves. Another example of the humanistic perspective is for that individual to be able to focus on their strengths rather than their own faults. In the human perspective, the individual is encouraged not to look past his or her flaws as that individual works toward a more satisfied and completed life. Some positive aspects of human perspective are encouragement of individuals, not allowing their past affect their present and focus on what is really important now rather than anything else like their strengths and their goals that they want to accomplish. It allows the strengthening of relationships and it believes that a person seeks value, being creative, and having a meaning or purpose...
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...Name: Hrushikesh S Datar ID: 10320626 Assignment: Project management analysis report. Introduction: Project management is an important department in an organisation. Project manager is a sort of connecting link between senior and junior level management. A project management means a process of planning, managing resources and working together to achieve a common goal. Furthermore, Project management includes five steps of system development life cycle i.e. initiation, planning, controlling, closing and development. (Project_management) Definitions: A project management can be defined as “A process of planning, monitoring, control and reviewing projects by using principles and techniques.” (http://www.businessdictionary.com/definition/project-management.html) “A phenomenon where definition, control, planning, deployment and monitoring comes together to get a common benefits is known as project management.” (Definitions.asp) “A project management is a summation of all models and methodologies which needs individual task completion.” (www.actano.com/20911_EN-What%B4s_new-Glossary.htm) PMBOK categories for effective project management: A project undertaken by well known university in New Zealand is to design and develop complaint management system for students in a university. Project Overview: A university is developing online complaint management system in which students can lodge their complaints on a portal created by university and connected to the website of the...
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...- Part 1 Management control analysis on the “Celebrity Chef Dining” project. By Zsuzsanna Szekrenyi, 12/2013 ZSUZSANNA SZEKRENYI 1. Executive Summary The following document is applying the “Management Control Loop” theory to analyze the introduction of the “Celebrity Dish Dining” program at a five star airline. The aim was to improve brand recognition and help differentiation. The project was considered to be a success, however not everything went as smoothly as it would have been possible if all steps described in the “Management Control Loop” would have been applied. The document is focusing on presenting the executed steps, the expected and resulted outcome, closing the discussion with recommendations for improvements for future projects. Page 2/12 ZSUZSANNA SZEKRENYI Table of Contents 1. Executive Summary..........................................................................................................................2 1. Introduction......................................................................................................................................4 2. Analysis and conclusions..................................................................................................................5 2.1 Stage 1 – Set objectives.............................................................................................................5 2.2 Stage 2 – Plan, identify markers and carry out tasks..................................
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...REVISED M04_REND6289_10_IM_C04.QXD 5/7/08 2:49 PM Page 46 C H A P T E R Regression Models 4 15 9 40 20 25 25 15 35 6 4 16 6 13 9 10 16 TEACHING SUGGESTIONS Teaching Suggestion 4.1: Which Is the Independent Variable? We find that students are often confused about which variable is independent and which is dependent in a regression model. For example, in Triple A’s problem, clarify which variable is X and which is Y. Emphasize that the dependent variable (Y ) is what we are trying to predict based on the value of the independent (X) variable. Use examples such as the time required to drive to a store and the distance traveled, the totals number of units sold and the selling price of a product, and the cost of a computer and the processor speed. Teaching Suggestion 4.2: Statistical Correlation Does Not Always Mean Causality. Students should understand that a high R2 doesn’t always mean one variable will be a good predictor of the other. Explain that skirt lengths and stock market prices may be correlated, but raising one doesn’t necessarily mean the other will go up or down. An interesting study indicated that, over a 10-year period, the salaries of college professors were highly correlated to the dollar sales volume of alcoholic beverages (both were actually correlated with inflation). Teaching Suggestion 4.3: Give students a set of data and have them plot the data and manually draw a line through the data. A discussion of which line is “best” can help them appreciate...
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...Introduction IT Management System is a relevant and influential tool that has seen significant changes and development in the past two decades, it has influenced the way data is collected and handled as indicated by the number of IT business related firms, and enterprises that use and benefit from its opportunities ( Parsaye K. and Chignell M. 1993). It is a business function, like accounting and human resources , which moves information about people, products , and processes across the company to facilitate decision making and problem solving ( Baltzan P. 2012). It is more accurate in data research by making better analyses possible with an unlimited list of software available (David K. and Lyman R. 1996). The Purpose of this review is...
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