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Mobility and Productivity

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Submitted By
Words 1269
Pages 6
Niels Smeehuyzen
Class: 1306AMBA6009042
Assignment: Final Research Paper

Please select a current business topic and discuss how it has or can change the effectiveness and success of your company. You can use the same topic as you choose for the library class, UCSP 611. Research Question: What impact does mobile technology have on the productivity of employees?
Executive Summary Introduction The evolution of consumer mobile technology has changed the way individuals communicate and interact in the professional work environment and has revolutionized the amount and speed at which business is conducted. The days of the traditional nine to five are a thing of the past thanks to tablet computers, smart phones, iPads and e-readers. Now today’s business professionals are accessible 24x7x365 via email, instant messaging, text messages or video chats. From the airport to the home, to thirty thousand feet above the earth, consumer technology has increased the volume of communication in every day workers and has a direct impact on employee productivity. This research paper discusses three areas in which consumer mobile technology has had a positive impact on productivity; by reshaping communication and marketing, eliminating geographical limitations, and improved organization responsiveness. Communication & Marketing
Mobile technology has introduced a new form of communication and marketing to the business world, one in which businesses can communicate directly to its customers and target market.
Mobile technology has given businesses the ability to communicate and advertise to customers utilizing location-based services which are now being offered by service providers. Using location based services for advertising and marketing has the potential for revenue generation as it provides businesses direct access to a large set connected

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