NEW INFORMATION TECHNOLOGIES | SOCIAL MOVEMENT OF NETWORK AND SOCIAL MEDIA | Critical essay |

SOYEON PARK 20122455
2012-12-05
|

SOCIAL MOVEMENT OF NETWORK AND SOCIAL MEDIA

Malcom Gladwell printed an article in The New Yorker, the article is entitled ‘Small Change : Why the revolution will not tweeted’. The article is giving criticism in principle about the social media disseminator’s ideas that social media such as facebook and tweeter will bring enormous changes on social activities and movements. His article provides us with amount of food for thought about what is behaviorism and social movement in the age of social media and what is relations between social media and social movements. Of course, there would be a sharp division of opinions between those who approve and disapprove. He argues that it is impossible to reform the society radically by social media such as tweeter and facebook based on weak ties. And he pointed out the limit of ordinary unimportance of weak ties. It means, in spite of extensivity and quantitative expansion of weak ties, it does not have materiality of solidarity showing in the 1960s’ a civil rights movement. And he’s opinion is that the connection of information is different with the solidarity of people.
A movement, which goes along with human body, makes people blood boil and heat them up, unlike when they are absorbing information by using their brain cells. It is hard to banish the lingering and regret about that kind of activities same as me.
Obviously, 1980s’ movements were based on place and material. Korean 70-80s’ movements were the same. It was not a movement that click and connect the information by using fingers, read the article that is retweeted, judge just by your mind in front of the computer, spread them not as it is but make them extensive reproduction, and gather the force of public opinion.