...CHAPTER 1 INTRODUCTION 1.1 INTRODUCTION Tourism is, according to the Department of Environmental Affairs and Tourism (2002a), the world’s largest economical sector. In 2002, tourism in South African had a growth rate of 11.1 % in foreign arrivals from the previous year. That accounted for 6,4 million foreign tourists (South African Tourism, 2003). In 2003 it grew with another 1.2 % to 6,5 million tourists (South African Tourism, 2004), and in 2004, the number had increased to more than 6,8 million foreign tourists that visited South Africa (Geldenhuys, 2005:10). This shows that South Africa is becoming a popular travel destination among tourists. South Africa is a diverse country with many unique cultures and historical significances. South African Tourism have established that tourists experienced the hospitality and friendliness of the South African people as the most satisfactory of their visit in South Africa (Geldenhuys, 2005:10), and in a recent international survey done by American Express (Geldenhuys, 2005:10), South Africa was rated as the second-cheapest destination. Attractions such as Table Mountain, Robben Island, the Garden Route, Namaqualand, the Cradle of Human Kind, the Kruger National Park, the Drakensberg Mountains, and Soweto are just some of the South African examples (South African Tourism, 2005a). The towns and cities of South Africa such as Durban, Johannesburg, Port Elizabeth, and Cape Town also serve as attractions (South African Tourism, 2005b)...
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