...ASSIGNMENT#3 SUBJECT: DO “PEST ANALYSIS”ON A COMPANY IN ONE COUNTRY. SELECTED COMPANY=TELENOR [pic] GROUP NAME: BLITHE WHAT IS PEST ANALYSIS? A pest analysis is a scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors • Political • Economic • Social • Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macro environmental factors. In this document we will discuss only two factors. 1. Socio-cultural factors 2. Technological factors TELENOR HISTORY: Telenor is the Telecommunication Company in Norway. Telenor started its operations on 15th of March 2005 and holds one of six mobile licenses in Pakistan. Today, Telenor is mostly an international wireless carrier with operations in Scandinavia, Eastern Europe and Asia. Telenor Group provides telecommunication services in 13 countries across Europe and Asia. SOCIO-CULTURAL FACTORS: Social cultural factors include the cultural aspects and include health consciousness, population growth rate, age distribution, career attitudes and emphasis on safety. Trends in social factors affect the demand for a company's products and how that company operates. This factor varies from country to country. Here are some factors which influence the telenor in Pakistan. These are the factors which can not be changed and the organization has to adapt these factors...
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...Abstract: Pakistan has important strategic endowments and development potential. The country is located at the crossroads of South Asia, Central Asia, China and the Middle East and is thus at the fulcrum of a regional market with a vast population, large and diverse resources, and untapped potential for trade. The increasing proportion of Pakistan’s working-age population provides the country with a potential demographic dividend but also with the critical challenge to provide adequate services and increase employment Economical view: Pakistan faces significant economic, governance and security challenges to achieve durable development outcomes. The persistence of conflict in the border areas and security challenges throughout the country is a reality that affects all aspects of life in Pakistan and impedes development. A range of governance and business environment indicators suggest that deep improvements in governance are needed to unleash Pakistan's growth potential Pakistan also faces significant economic challenges. The sharp rise in international oil and food prices, combined with recurring natural disasters like the 2010 and 2011 floods had a devastating impact on the economy. As Pakistan recovered from the 2008 global crisis, its gross domestic product (GDP) grew 3.8 percent in Fiscal Year 2009/2010 (FY09/10). The 2010 floods, with an estimated damage of over $10 billion, caused growth to slow down to 2.4 percent in FY10/11. The Pakistan economy grew by an estimated...
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...[pic] BBA-1 COURSE: 3 INTRODUCTION TO BUSINESS TEACHER: MISS SAMEERA ASHRAF ASSIGNMENT#4 SUBJECT: WRITE MISSION STATEMENT OF FIVE ORGANIZATION AND ANALYSE ONLY TWO OF THEM GROUP NAME: BLITHE WHAT IS MISSION? Mission describes an organization’s purpose (i.e. its basic function in society). Mission directs strategy, value and influences policies and standards of behaviour. STATEMENT OF MISSION: Purpose: Why does the company exist? a) To create wealth for shareholders b) To satisfy the needs of all stakeholders 1st ORGANIZATION BANK ALFALAH LIMITED (IN PAKISTAN) Bank Alfalah Limited is a private bank in Pakistan owned by Abu Dhabi Group. MISSION STATEMENT: “To develop & deliver the most innovative products, manage customer experience, deliver quality services that contributes to brand strength, establishes a competitive advantage and enhances profitability, thus providing value to the stakeholders of the bank” 2nd ORGANIZATION L’OREAL (IN FRANCE) The L’Oreal Group is the world's largest Cosmetics and Beauty Company in France MISSION STATEMENT: “At, L’Oreal we believe that everyone aspires to beauty. Our mission is to help men and women around the world realize that aspiration, and express their individual personalities to the full. This is what gives meaning and value to our business, and to the working lives of our employees.” 3rd ORGANIZATION 555 DESIGN FABRICATION MANAGEMENT (IN CHICAGO) 555 is a Design, Development...
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...MCC MCC (Missouri Computational Company) is a multinational group created in 1952 which successfully develops, manufactures and sells computers of medium and high capacity. It is building up business in North and South America, in Europe, in South-Eastern Asia, in Australia and in the Middle East. The American Headquarter, located in Saint Louis, Missouri, co-ordinates the production, the activity of research and development, the HRM policy and financial aspects. The factories are located in Saint Louis and Newark, New Jersey. The sales activities are structured in regional divisions. The major business sectors of MCC have regional sales under their responsibility. This decentralised organisation has some limits. Indeed, there is a centralisation with regard to the logos, the letters used, the types of products and the financial criteria to respect. The central level co-ordinates the standardisation of the working conditions, the classification of jobs and the planning of HR policy, while the recruiting is carried out at the level of the regional entities. Each one of them has its own human resource management and financial management. A Management Committee gathers at the headquarter every two weeks. The direction wishes to reinforce the MCC spirit of globalisation: the requirements of the customers are increasingly international, the overseas sales of the group are developing, even if the export growth remains difficult to foresee, and the manufacturing units are...
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...PEST Analysis of Pakistan Telecom Sector: The Telecom sector all around the world and especially in Pakistan has experienced a tremendous growth in the last few years. The telecommunication sector of Pakistan was awarded the status of industry in 2005 and since then it has been one of the fastest growing sectors of Pakistan quite eminent from various factors such as the mobile density reaching 52.87 in April, 2008 and the number of mobile subscribers reaching 85 million. (Source: Pakistan Telecommunication Authority, Annual report 2007-2008). PEST stands for Political, Economical, Social & Technological factors of the external macro-environment. A PEST analysis is an analysis of the external macro-environment that affect all firms, Such external factors usually are beyond the firm’s control and sometimes present themselves as threats. Many macro-environmental factors are country specific and a PEST analysis will need to be performed for all countries of interest. Political Factors: Political environment of Pakistan is stable in the current situation and country is doing excellent on economic front. Environment is investor friendly for telecommunication sector. Government is also supporting telecom industry. Economic Factors: Marketers should consider long term and short term state of a trading market. Inflation is controlling by state bank and under strict eyes but unemployment rate is going up and up with the increase of level of poverty. Socio-Cultural Factors: ...
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...PEST Analysis What is PEST Analysis? It is very important that an organization considers its environment before beginning the marketing process. In fact, environmental analysis should be continuous and feed all aspects of planning. The organization's marketing environment is made up of: 1. The internal environment e.g. staff (or internal customers), office technology, wages and finance, etc. 2. The micro-environment e.g. our external customers, agents and distributors, suppliers, our competitors, etc. 3. The macro-environment e.g. Political (and legal) forces, Economic forces, Sociocultural forces, and Technological forces. These are known as PEST factors. Political Factors. The political arena has a huge influence upon the regulation of businesses, and the spending power of consumers and other businesses. You must consider issues such as: 1.How stable is the political environment? 2.Will government policy influence laws that regulate or tax your business? 3.What is the government's position on marketing ethics? 4. What is the government's policy on the economy? 5. Does the government have a view on culture and religion? 6. Is the government involved in trading agreements such as EU, NAFTA, ASEAN, or others? Economic Factors. Marketers need to consider the state of a trading economy in the short and long-terms. This is especially true when planning for international marketing. You need to look at: 1. Interest rates. 2. The level of inflation Employment...
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... ABSTRACT Daewoo has solid foundation in Pakistan of over many years, with a network of over 274 express buses running all over Pakistan. In this project we have conducted Porter’s Value chain model and Porter’s five forces model framework (Daewoo’s competitive analysis), then EFE and IFE matrix are developed to know about the Daewoo’s response toward its external and internal factors, which are identified during SWOT analysis. Then in strategy formulation stage we have conducted strategic diamond and BCG matrix to develop the strategies for Daewoo. We have finally concluded that Daewoo should start online ticketing, and should provide incentives to lower level employees in order to minimize turnover rate. Introduction Immediately after launching of Lahore – Islamabad Motorway (M-2) in November 1997, Daewoo Pakistan Express Bus Service (DPEBSL) was incorporated which launched its express bus service between Lahore – Rawalpindi / Islamabad in April 1998. This service, owing to its peculiar quality features setting new standards of safety, security, reliability, luxury, comforts and regularity, soon became popular and first choice of the traveling public. Sammi Corporation, Seoul, Korea took over DPEBSL in 2004 which led to accelerated growth and expansion of Sammi-Daewoo Express Bus Service in Pakistan. Sammi-Daewoo Pakistan Express Bus Service Ltd with its Headquarters in Lahore is operating its service from 31 cities in Pakistan covering more than 40 destinations extending...
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...PEST ANALYSIS PEST analysis is used to assess that what environmental factors affecting different organization and which of them are more important and how they affect the organization. It is indicator of political, economical, social and technological influences on organization. Political & Legal Factors As far as the Lever Brothers Pakistan Limited concerns according to them that political instability have do affect but not particularly Lever Brothers Pakistan Limited same as it affects any other organization around and specially they are in consumer products business which never make them out of business. In case of legal factors, any trade policy or import duties is not affecting particularly Lever Brothers Pakistan Limited. In Pakistan right now following liberalization policy under SAP by IMF made which they have to waive off all restrictions and moreover due to huge investment by Lever Brothers Pakistan Limited no government can afford to create hurdles in the way of an organization like Lever Brothers Pakistan Limited. And they don’t have to go for only lobbying or what so ever as not action of Pakistan government has affected them adversely as such. Economical Factors Economical factors affect Lever Brothers Pakistan Limited in the same way as it affect any other organization like current economic situation in Pakistan and inflation has reduced consumer’s disposable income too, which in turn has reduced the purchasing power of consumer but affect is same for...
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...Skip to NavigationSkip to Content TermPaperWarehouse.com - Free Term Papers, Essays and Research Documents The Research Paper Factory JoinSearchBrowseSaved Papers Search Home Page »English and Literature Analysis of ‘an Old Woman’ – by Arun Kolatkar In: English and Literature Analysis of ‘an Old Woman’ – by Arun Kolatkar Analysis of ‘An Old Woman’ – By Arun Kolatkar In the poem “An old woman” poet Arun Kolatkar uses the image of a mendicant old woman to symbolize the decay in society which he is trying to convey through the poem. The poem dives right into the subject matter, there is no description of the setting or nor any physical description of the woman, because the poem isn’t meant to be an image of a particular city or a particular person. All of us have at some point been in the situation of the narrator in the poem. And quite a few of us no doubt on some occasion have reacted the way the narrator did. And this is the very aspect of the poem which raises so many thoughts in our minds. The poem starts with an old decrepit lady holding the sleeve of a narrator and tagging along, nagging him for some money. “She wants a fifty paise coin”, but she is not begging for it outright. She offers to take him to the horseshoe shrine. This is the second aspect of the poem which is so appealing to the reader. People often argue that beggars are lazy and do not work for a living and therefore are in the position they are, which is mostly untrue and in this situation the...
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...Doing Business in Pakistan 1. Methodology 1. Choosing the topic 2. Formulating the research questions 3. Objective of the Research 4. Research Model 2. Theoretical Framework PEST Analysis Political and Legal Environment Economic Environment Socio-Cultural Environment Technological Environment Porter Five Forces Threats of New Entrants Intensity of rivalry among existing competitors Bargaining Power of Buyers Bargaining power of Suppliers Threat of Substitutes Ansoff Matrix Summary 4. Empirical Findings Uncontrollable Environmental Factors Political and Legal Environment Economic Environment Socio-Cultural Environment Technological Environment Porter Five Forces Threats of New Entrants Intensity of rivalry among existing competitors Bargaining Power of Buyers Bargaining power of Suppliers Threat of Substitutes Summary Methodology 1.1Choosing the topic: Here we will describe why did we choose a selected topic. 1.2Formulating the research questions: After choosing the research topic, there was a concern that what should be our research question? So, we should focus our research on the issue that what can be suitable and effective marketing strategy for our selected industry in Pakistan? A suitable marketing...
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...monopoly to that of a competitive one. These developments have resulted in the establishment of regulators in most countries. The regulators are faced with the challenge of developing a competitive environment in the industry; providing a level-playing field to incumbents and to new entrants in the sector. Telecom industry of Pakistan World has become a global village and this is due to prompt, easy and accessible communication. Telecom segment has changed the shape of communication everywhere and this is a hot issue in Pakistan now a days. Telecom sector has emerged as a fast growing industry during past few years and now Pakistan is promising as one of the most progressive country where the number of mobile phone subscribers has reached 40 million. For the reason different companies are being attracted to invest heavily in this division. Due to the enormous competition among different companies of both service providers and mobile set providers, mobile phone is almost in reach of every common man in Pakistan and as a result of this brisk demand, companies are investing seriously in this fragment. Currently there are five major companies operating in Pakistan, Mobilink, Ufone, Telenor, Zong and Warid. Everyone from top business executives to daily wagers looks busy on...
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...Brand Audit Report: MORTEIN [Year] hynix computer [Pick the date] Declaration Hereby I, Rauha Rafiq, declare that this research report is my own original work and that all sources have been accurately reported and acknowledged, and that this document has not previously in its entirety or in part been submitted at any university in order to obtain an academic qualification. Abstract The main question addressed in this research study is ‘How can Mortein improve upon their current brand image and subsequent brand positioning. It was therefore considered necessary for the author of this research project to effectively be able to uncover the current health of the Mortein brand. A brand audit was therefore performed on the corporate Mortein brand. Brand audits are qualitative snapshots of the current position of the brand in terms of the current perceptions of the target audience and it is important to perform them on a regular basis as target audiences may evolve over time. Through performing a brand audit, the manufacturers / marketers of the brand in question will gain a better understanding of the current problems, desires and needs of the target audience in question. The information obtained from such an audit is valuable for the organization / brand as it allows them to determine whether a costly and time-consuming process such as a brand repositioning is necessary, as well as providing valuable market research which can lead to a viable and sustainable brand...
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...PICKING COTTON, COLLECTING PAINS (Socio-economic Condition of Cotton Picking Women in South Punjab) Researcher: Amjad Nazeer Oxfam GB, Islamabad (Pakistan) (October 24, 2012) 0 CONTENTS Executive Summary………………………………………………………….……….……...…2 The Euphoria of Agri-economy: ……………………………………………...….…………..7 Higher Yield - Between Myth and Reality: ..........................................................................................8 The Poison Business: ………………………………….……………………………………….9 Dealing in Pesticides: ….…………………………………………………………………......10 Socio-Economic Condition of Cotton Pickers: …………………………………………....11 Cotton Picking and Extended Agri-tasks: …………………………………….……..…….18 Bargaining Vulnerabilities: ………………………………………………………………….19 Clever Calculations to Rob off Picker’s Labour: ……………………..…….…………..…20 Picking Cotton in Poisonous Fields:…………………………………..…………..…..……23 Growers and Dealers attitude towards Pickers: …………………………..………..……..27 Labour Laws and Cotton Pickers: ……………………………………………………..……29 Concluding Thoughts and Recommendations: …………………..…….….………..…….29 End Notes and references: ………………………………………..……………….…………34 Bibliography: …………………………………………………….……………….………..…36 1 Executive Summary Approximately, seven million women are engaged in cotton picking across Pakistan. More or less, one third of them come from South Punjab. The incidence of poverty in rural South Punjab is estimated to be the highest after Baluchistan and parts of Sindh, with women’s condition...
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...ASSIGNMENT TO 6th FLOOR ST JAMES BULIDING 79 OXFORD STREET MANCHESTER M1 6FQ AND E-MAIL TO : accamanchester@kaplan.co.uk Assignment Strategic Planning SAMPLE COVER SHEET Prepared By Muhammad Asif Anjum asifanumm@yahoo.com Student Number: Module Code:SP Table of Contents Executive summary 3 1. RECENT PAST: Strategies deployed and resulting outcomes- recent Strategic development history. 4 Introduction:- 4 Strategic Development History:- 4 Growth Strategy:- 7 Organic Growth:- 7 External growth (Acquisitions):- 7 Product series Strategy:- 8 Tesco Finest Range:- 8 Tesco Average Range: 8 Tesco Value Range: 8 Store Formats strategy:- 8 2. CURRENT: Current Strategic Situation:- 9 PEST Analysis:- 9 PORTER’s Five Forces:- 11 SWOT ANALYSIS:- 13 3. FUTURE: Strategic Direction for the future:- 16 Strategic 1: Tesco should expand in South East Asian developing country:- 16 Strategic 2: Tesco should alliance with Star Bucks or Caffe Nero:- 17 Strategic 3: Tesco should introduce books section in back to school section:- 17 Strategic 4: Tesco should launch micro Tesco chain in UK:- 17 Conclusion:- 18 References:- 19 Executive summary The main purpose of this work is that to analyse the strategic growth of Tesco plc. After the brief study of Tesco’s history it has been analysed that Tesco works on many different strategies. Regarding to the growth strategy Tesco...
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...Williams College Marketing principles Submitted by : TASK1 This essay will have a brief definition and explanation of the marketing process and the evaluationn of costs and benefits of the marketing orientation. Marketing is a procedure of planning and conducting ideas and strategies in order to satisfy consumers and organizations. The marketing process contains: * Situation analysis * 5c analysis. Company, customers, competitors, collaborators, climate. * PEST analysis. For macro-environmental political, economic, societal, and technological factors * SWOT analysis. Strengths, weaknesses, opportunities, and threats-for the internal and external situation. * Marketing strategy * Once the best opportunity to satisfy unfulfilled customer needs is identified, strategic plan for opportunity can be developed. * Marketing mix decisions * Product development- specifying, and production the first nuits of the Product * Priming décisions * Distribution contacts * Promotional campaign development * Implementation and control At this point in the process, the marketing plan has been developed and the product has been launched. Given that few environments are static, the result of the marketing effort should be monitored closely. * The advanatges and disavantages of marketing orientation are A company with a marketing orientation has a strategic focus centered on awareness...
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