...Position paper From Wikipedia, the free encyclopedia A position paper is an essay that presents an opinion about an issue, typically that of the author or another specified entity; such as a political party. Position papers are published in academia, in politics, in law and other domains. Position papers range from the simplest format of a letter to the editor through to the most complex in the form of an academic position paper. Position papers are also used by large organizations to make public the official beliefs and recommendations of the group. In academia Position papers in academia enable discussion on emerging topics without the experimentation and original research normally present in an academic paper. Commonly, such a document will substantiate the opinions or positions put forward with evidence from an extensive objective discussion of the topic. In politics Position papers are most useful in contexts where detailed comprehension of another entity's views is important; as such, they are commonly used by political campaigns, government organizations, in the diplomatic world, and in efforts to change values (e.g. through public service announcements) and organisational branding. They are also an important part of the Model United Nations process. In government, a position paper lies somewhere between a white paper and a green paper in that they affirm definite opinions and propose solutions but may not go so far as detailing specific plans for implementation...
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...Positioning and Differentiation Paper September 3, 2012 Positioning and Differentiation Paper A well-planned marketing and branding approach will offer a course of action for the development of an effective marketing campaign in many different types of organizations. A hospitals marketing and branding strategies are key factors of consideration in the development of comprehensive marketing plan; they are also key factors in the success of the organization. North Colorado Medical Center and Medical Center of the Rockies have both successfully marketed themselves in the community as exceptional health care providers by providing quality care. The purpose of this paper is to examine the positioning and differentiation strategies used by North Colorado Medical Center and Medical Center of the Rockies to market actively their organizations. It is very important for health care organizations to develop a plan for the target market within the surrounding community. A well-designed marketing concept provides a course of action for the development of a comprehensive marketing initiative that will help attract an individualize market that has not been considered. An organization target market is a group of customers who an organization aims its goods and services. To create a good strategy, the organization’s target market must be evaluated and well thought-out. Health care organizations must position themselves and separate from its competitors by offering their services in a different...
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...Running Head: POSITIONING AND DIFFERENTIATION Positioning and Differentiation Paper Wanda Douglas Marketing for Health Care/HCS 539 January 09, 2012 Andrea Linder Positioning and Differentiation Paper A well-planned marketing and branding approach will offer a course of action for the development of an effective marketing campaign. A hospitals marketing and branding strategies are key factors of consideration in the development of comprehensive marketing plan. Northwest Hospital and Sinai Hospital of Baltimore have both successfully marketed themselves in the community as exceptional health care providers by providing quality care. The purpose of this paper is to examine the positioning and differentiation strategies used by Northwest Hospital and Howard County General Hospital to market actively their organizations. A well-designed marketing concept provides a course of action for the development of a comprehensive marketing initiative that will help attract an individualize market that has not been considered. An organization target market is a group of customers who an organization aims its goods and services. To create a good strategy, the organization’s target market must be evaluated and well thought-out. It is very important for health care organizations to develop a plan for the target market within the surrounding community. Health care organizations must position themselves and separate from its competitors. At first sight, health care organizations...
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...3 RUNNING HEAD: INTELLIGENT DESIGN Intelligent Design Paper James L. Jones CRJ 311 Forensics Mrs. Rebecca Nieman Nov 17, 2012 Good evening everyone. My name is Mr. James Jones the superintendent of the El Paso County school district and the topic that I will be discussing in today’s speech is the concern of thought of being intelligent design into the school system. The intelligent design movement is a neo-creationist religious campaign for broad social, academic and political change to promote and support the idea of intelligent design, which asserts that certain features of the universe and of living things are best explained by an intelligent cause, not a possibly undirected process such as natural selection. Its chief activities are a campaign to promote public awareness of this concept, the lobbying of policymakers to include its teaching in high school science classes, and legal action, either to defend such teaching or to remove barriers otherwise preventing it. The movement arose out of the previous Christian fundamentalist and evangelistic creation science movement in the United States, and is driven by a small group of proponents. The overall goal of the intelligent design movement is to overthrow materialism and atheism. Its proponents believe that society has suffered devastating cultural consequences from adopting materialism and that science is the cause of the decay into materialism because it seeks only natural explanations, and is therefore atheistic...
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...violence, civil war, separatist ethnic and religious conflicts, and government sponsored wars) is a central concern of the 21st century. This analysis suggests a scientific strategy for reducing such violence by constructing functionally equivalent and highly effective nonviolent collective alternatives. This general approach is the heart of most effective programs of behavior change, but has not yet been used to address terrorism and other forms of collective violence. The paper briefly traces the history of effective nonviolent action, including both strategies to confront and reduce oppression as well as strategies for defending persons, peoples, and social institutions against attack. It then turns to a examination of cultural practices on which successful nonviolent actions have relied, emphasizing a scientific analysis of the behavioral dynamics involved. Both practices directed toward opposition groups and practices that maintain the commitment and action of group members are investigated. The paper concludes with an outline of a program of research for taking these analyses to deeper and more comprehensive levels. [PUBLICATION ABSTRACT] |Full Text | | (7686 words) | Copyright Behaviorists for Social Responsibility Fall 2003 |[Headnote] | |ABSTRACT:...
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...PETA Kassie White-Simmons U.S. Government – POL 110 Instructor, Dr. McCue December 3, 2012 Strayer University PETA Define an interest group, with examples. The interest group that I will discuss in this paper is the one of the most well-known animal rights groups in the world; People for the ethical treatment of animals, commonly known as, PETA. Founded in March 1980 by Newkirk and fellow animal rights activist Alex Pacheco, the organization first caught the public's attention in the summer of 1981 during what became known as the Silver Spring monkeys case, a widely publicized dispute about experiments conducted on 17 macaque monkeys inside the Institute of Behavioral Research in Silver Spring, Maryland. The group first came to public attention in 1981 during the Silver Spring monkey’s case, a dispute about experiments conducted by researcher Edward Taub on 17 macaque monkeys inside the Institute of Behavioral Research in Silver Spring, Maryland. (Eldercare Home Health, 2012) The case led to the first police raid in the United States on an animal laboratory, triggered an amendment in 1985 to the United States Animal Welfare Act, and became the first animal-testing case to be appealed to the United States Supreme Court, which upheld a Louisiana State Court ruling that denied PETA's request for custody of the monkeys. Pacheco had taken a job in May 1981 inside a primate research laboratory at the Institute, intending to gain firsthand experience of working inside an...
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...an overview of the chronology of the main events shows that the evolution of the price of ARVs is interlinked with numerous issues of pharmaceutical patent rights. In the second part, we analyse the positions of stakeholders: how they behave in the market and influence market regulations. In the third part, we propose three scenarios which are both simplified interpretations of stakeholders’ strategies and options for the future. The first scenario is the status quo, where prices are high. The second scenario is driven by multinational companies who work to enlarge the markets by price differentiation and product diversification. The third scenario is driven by International Organisations which achieve a political consensus to enlarge access to ARV drugs through broader international financing and a systematic opening of the market to generics. Résumé Face à une situation de marché instable où le contexte politique est primordial, nous proposons une analyse en trois parties. Dans la première partie une esquisse de la chronologie des événements montre que l’évolution des prix des 214 Economics of A I DS and Access to H I V/A I DS Care… ARV est liée dans le temps à de nombreux débats sur les brevets des médicaments. Dans la seconde partie, nous analysons les positions des parties intéressées : comment elles agissent sur le marché et sur la réglementation du marché. Dans la troisième partie, sont proposés trois scénarios qui sont à la fois des interprétations simplifiées...
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...(subject, occasion, audience, purpose, speaker, tone, organization, narrative style and evidence) strategy for use in analyzing prose and visual texts along with three of the five cannons of rhetoric: invention, arrangement and style. ▪ Students learn the format of the AP test, essay rubric and essay structure. ▪ Students take a full-length AP test for comparison purposes in the spring. Reading: The Scarlet Letter – Nathaniel Hawthorne Writing: Answer the following question in one paragraph. Use quotes from the novel as evidence. Some readers believe that the elaborate decoration that Hester embroiders on the scarlet letter indicates her rejection of the community’s view of her act. Do you agree or disagree? Explain your position using evidence from the text. (test grade) Writing: Write a well-developed essay addressing the following prompt. Document all sources using MLA citation. Compare Hester to a modern day person who has been shunned. Provide at least two research sources for the other person. (project grade) Reading: “Sinners in the Hands of an Angry God” Jonathan Edwards Analyzing: SOAPSTONE and cannons of rhetoric Reading: Teacher Introduction Essay Writing: Students and teacher evaluate where each student’s writing is and where it needs to be by analyzing students’ introductory...
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...Employment Conflict Management Worksheet Musa Aydemir University of phoenix Employment Conflict Management Concepts Worksheet Concept Application of Concept in Scenario Citation of Concept in Reading Personal Experience in your Organization Imbalanced power County government is shaken by a major reorganization as recently-elected County Clerk of Court Stan Accord follows through on a campaign promise of ‘efficiency and accountability’ by eliminating 15 jobs in the office of County Clerk of Court. Accord has eliminated all the jobs associated with data records management and computer systems, replacing them with contracted services from a competitive bid. One of the more controversial layoffs is Deputy Clerk of Court Dennis Munger, who has had a strained relationship with County Clerk Accord since Accord beat Munger in last November’s election. Accord says that Munger’s position, like all county employees, is an “at will” job with no job protection, and that he has violated no statutes or employee rights in eliminating the jobs, including Munger‘s. "In most relationships, there are times when the participants become aware of discrepancies in their relative power with one another. If one party has more power than the other, the conflict is unbalanced; many of the choices the parties then make are attempts to alter these imbalances. Keep in mind that who has power is always a relative judgment—each party has sources of power even during times of power imbalance...
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...Institutional Settings 9 Risk factor for Elder Abuse 10 Individual factors 10 Factors of Relationship 11 Factors of Community and Society 12 The result of elder abuse 14 Domestic Settings 14 Treatment in institutions 14 Preventing Elder Abuse 15 Feedback from national level 16 Responses from local people 18 Social Service 19 Health Care 20 Legal Proceeding 21 Campaign to generate public awareness 22 Recommendations 23 Greater Knowledge 23 Causes of the abuse 24 Impact of abuse 24 Evaluating the process 24 Stringent laws 24 Basic Rights for Elders 25 Traditions 25 Other preventive measures 26 Conclusion 27 Reference 28 Introduction The history of elderly abuse is not a very new phenomenon. It can be traced back from a very early age if we flip through the sociological status of yesteryear. However with the passage of time and further defining a goal to reform child abuse and domestic violence, the objective of elderly abuse has also been considered in the agenda. Unlike other form violence, the elderly violence has come into limelight with the progress of public health and criminal justice. The issue of these two forms has paved a way to view, analyse and curb the issue on violence towards senior citizens of a society. This paper will focus upon the issues concerning upon the violence that affects the elderly people either in house or in an institution. Moreover it will also cite the specific crime that usually occurs with elderly...
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...PARTICULARS | PAGE.NO. | 1. | Introduction | 3 | 2. | PAWS: A corporate profile | 3 | 3. | Mission statement | 4 | 4. | Major issues and problems identified | 4 | 5. | Data gathering | 6 | 6. | Survey questionnaire | 6 | 7. | Survey findings in graphical representation | 7 | 8. | Core IMC objectives | 9 | 9. | Target audience | 10 | 10. | Media campaign strategy | 10 | 11. | Schedule: 16 Week media strategy | 11 | 12. | The identified mass media (Print media, Internet Interactive media and events and sponsorship) | 12 | 13. | Fund Management | 13 | 14. | Budget | 14 | 15. | Strength and weakness of the campaign | 15 | 16. | Monitoring and evaluation phase | 16 | 17. | Conclusion and recommendation | 17 | 18. | Appendix -1 (Sample questionnaire) | 18 | 19. | Appendix – 2 (Some promotional messages) | 19 | 20. | Appendix – 3 (Images of abused animals) | 20 | 21. | Appendix – 4 (Arab Times Article confirming animal abuse in Kuwait) | 21 | 22. | Bibliography | 22 | REVITALIZING PAWS: INCREASING AWARENESS, FUNDING & ENHANCING PUBLIC PARTICIPATION I. INTRODUCTION This paper is an evaluation of the PAWS, an animal welfare organization in Kuwait. This PR and IMC report is based upon an evaluation of PAWS’ current situation; particularly taking into consideration its existing problems. Upon the identification of its major problems; I will synchronize with PAWS’ PR and senior management team and recommend to them to use the most effective...
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...as that in Contagion, can create an overwhelming healthcare and community concern. The preparation for and response to an unusual turn of events of this magnitude requires goals that aim to benefit the community, as a whole. This involves an ethical viewpoint based on utilitarianism, with a primary focus on the good of the community, as opposed to the typical medical ethical view that focuses on the individual autonomy of patients. Ethics based on this notion of utility will most indeed pose a conflict between the community and the health of the individuals who make up that community. This paper will consider the moral issues from a public health viewpoint presented in the movie Contagion. The basis for determining how to address and contain the MEV-1 virus relies on a utilitarian view. The primary belief of those who have adopted the utilitarian position is that the most ethical action is the one that results in the greatest good for the greatest number; the most...
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...Business-Level and Corporate-Level Strategies Shemeika Goodwin Strayer University Professor Dr. Yemer February 15 2015 Abstract This research paper will analyze the business-level strategies for Coca-Cola to determine the business-level strategy that is most important to the long-term success of the firm and whether or not the decision was a good choice. It will also analyze the corporate-level strategies for Coca-Cola and determine the corporate-level strategy this is most important to the long-term success of the firm and whether or not the decision was a good choice. This paper will analyze the competitive environment to determine the corporation’s most significant competitor. Compare their strategies at each level and evaluate which company is most likely to be successful in the long term. It will also discuss the slow-cycle and fast-cycle markets. The Coca-Cola Company was founded in 1892 and was incorporated on September 5, 1919. The Company is currently worth over $168.7 billion. The Coca-Cola Company markets, distributes and sell more than 500 non-alcoholic beverage brands including carbonated beverages such as Coca-Cola, Diet Coke, Fanta and Sprite. The Coca-Cola Company also owns or licenses an array of still beverages that include bottled waters, sport drinks, juice drinks, coffees, ready-to-drink teas and energy drinks. Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important...
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...and evaluation. The JJDPA was originally enacted in 1974 and even though the JJDPA has been revised several times over the past 30 years, its basic composition has remained the same. Since the act was passed in 1974, the JJDPA focused solitary on preventing juvenile delinquency and on rehabilitating juvenile offenders. Since the original enactment of the JJDPA in 1974, the periodic reauthorizations have been controversial, as the Act's opponents have sought to weaken its protections for youth, reduce prevention resources, and encourage the transfer of youth to the adult criminal justice system. The Juvenile Justice and Delinquency Prevention Act follow a series of federal protections, known as the "core protections," on the care and treatment of youth in the justice system. The four "core protections" of the act are, the Deinstitutionalization of Status Offenders (DSO), Sight and Sound separation, Jail Removal, and Disproportionate Minority Confinement (DMC). The "DSO" and "Sight and Sound" protections were part of the original law in 1974. The "Jail Removal" provision was added in 1980 in response to finding youth incarcerated in adult facilities resulted in "a high suicide rate, physical, mental, and sexual assault, inadequate care and programming, negative labeling, and exposure to serious offenders and mental patients." The "DMC" requirement was added in the JJDPA in 1992. Literature Review The compliance of states towards the requirements of the JJDP Act is monitored...
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...THE DOCTOR WILL SUE YOU NOW by Ben Goldacre The shocking and previously unpublishable new chapter from his book Bad Science. This is an extract from BAD SCIENCE by Ben Goldacre Published by Harper Perennial 2009. You are free to copy it, paste it, bake it, reprint it, read it aloud, as long as you don’t change it – including this bit – so that people know that they can find more ideas for free at www.badscience.net ISBN 978-0-00-728487-0 This work is licenced under the Creative Commons Attribution-Non-Commercial-No Derivative Works 3.0 Unported License. To view a copy of this licence, visit http://creativecommons.org/licenses/by-nc-nd/3.0/ The Doctor Will Sue You Now This chapter did not appear in the original edition of this book, because for fifteen months leading up to September 2008 the vitamin-pill entrepreneur Matthias Rath was suing me personally, and the Guardian, for libel. This strategy brought only mixed success. For all that nutritionists may fantasise in public that any critic is somehow a pawn of big pharma, in private they would do well to remember that, like many my age who work in the public sector, I don’t own a flat. The Guardian generously paid for the lawyers, and in September 2008 Rath dropped his case, which had cost in excess of £500,000 to defend. Rath has paid £220,000 already, and the rest will hopefully follow. Nobody will ever repay me for the endless meetings, the time off work, or the days spent poring over tables filled...
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